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Finding the right keynote presenter that has content specific for the show's audience is frequently as difficult as finding a needle in a haystack. Many times the content experts are not the greatest p...

Finding the right keynote presenter that has content specific for the show's audience is frequently as difficult as finding a needle in a haystack. Many times the content experts are not the greatest presenters. Yet the good presenters don't have any content of value to the attendees.
So what do you do? How can you design conference content that is relevant to your audience from a recognized expert with poor delivery skills? And how can you deliver content from your tradeshow floor as well?

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