Catalyst Conferences: How To Plan & Produce Next-Generation Conferences & Events

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People today are learning in new and different ways that are both collective and democratic. So how does this affect the traditional conference or event? Conference organizers should capture and apply new social and informal ways of learning or risk seeing their conference education become obsolete.

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Catalyst Conferences: How To Plan & Produce Next-Generation Conferences & Events

  1. Catalyst Conferences:<br />How To Plan & Produce Next-GenerationConferences & Events<br />
  2. 1) Discuss how room environments & traditional setups affect learning<br />
  3. 2) Identify 5 principles for redesigning learning elements during conferences<br />
  4. 3) Explain the impact of traditional hierarchy, of top down, controlled, presentations<br />
  5. 4) Discover new ways to integrate horizontal, collaborative learning opps<br />
  6. 1) Discuss how room environments & traditional setups affect learning<br />
  7. Traditional Theater & Classroom<br />LO #1<br />
  8. Decreases<br /><ul><li>Peer Engagementlooking at back of heads & not eyes</li></ul>LO #1<br />
  9. Decreases <br /><ul><li>Attention & LearningThose sitting stage right & stage left must turn head and body up to 80 degrees to see presenter</li></ul>LO #1<br />
  10. Decreases <br /><ul><li>Blood Flow To BrainAny attendee that must turn neck 15 degrees or more to either side </li></ul>LO #1<br />
  11. Decreases <br /><ul><li>OxygenIf presenter moves around room or down aisles, turning bodies up to 180 degrees causes lower back & leg pain and the ability to breath deeply</li></ul>LO #1<br />
  12. How To Resolve <br /><ul><li>Set to the long wall
  13. Curve seating or use Chevron
  14. Face each chair directly
  15. Set outside chairs, still in straight rows, toward presentation
  16. Provide multiple screens</li></ul>Source: Dr. Paul Radde, Ph.D.<br />Seating Matters<br />LO #1<br />
  17. People usually forget 90% of what they learn in a class within 30 days. Majority of loss occurs within hours of class.<br />German psychologist & memory researcher Hermann Ebbinghaus<br />LO #1<br />
  18. Stimulate More Of The Senses<br />LO #1<br />
  19. Visuals Trump Other Senses<br />LO #1<br />
  20. 80% of the info the brain receives is visual<br />Source: Dr. Robert LeamnsonUniversity of Massachusetts at Dartmouth<br />LO #1<br />
  21. Light & Coloraffects how the brain learns<br />Source: Dr. Robert LeamnsonUniversity of Massachusetts at Dartmouth<br />LO #1<br />
  22. Long Wave Colors (red, orange, yellow) stimulate more active brain responses<br />Source: V. Vuontela, 1999<br />LO #1<br />
  23. Short Wave Length (green, blue, violet) more conduciveto relaxation<br />Source: V. Vuontela, 1999<br />LO #1<br />
  24. Combine Audio With Visual<br />+<br />LO #1<br />
  25. LO #1<br />Source: Edgar Dale, Audio-Visual Methods in Teaching<br />
  26. Odors Help With Brain Recall <br />LO #1<br />
  27. When tested on details of movie while smell of popcorn wafts into air, remember 10%-50% more<br />LO #1<br />Source: Proust Affect, Chue, S. & Downes, JJ (2002) <br />
  28. LO #1<br />Source: Proust Affect, Chue, S. & Downes, JJ (2002) <br />
  29. Active Learning Increases Memory Retention & Stability<br />LO #1<br />Source: Edgar Dale, Audio-Visual Methods in Teaching<br />
  30. Active Learning: Discussions help recall<br />LO #4<br />LO #1<br />
  31. Pair SquaredResearch Into Practice<br />Turn to your neighbor.<br />Discuss something you just learned & how you’ll apply it.<br />LO #4<br />LO #1<br />
  32. 2) Identify 5 principles for redesigning learning elements during conferences<br />
  33. Sources: Digital Media & Learning funded by John D. and Catherine T. MacArthur Foundation from the University of Michigan & MIT<br />
  34. #1: Conference sessions must be communal & democratic<br />Participatory<br />Influence Experience, Planning & Learning<br />Groups & Shared Learning<br />Crowdsourcing, Openspace<br />LO #2<br />LO #3<br />LO #4<br />
  35. #2: Conference sessions must include horizontal structures<br />Limit Monologues, One To Many, Vertical <br />Panels better, still dialogue limited<br />Trust in collective credibility<br />Peer2Peer Learning<br />Gap between audience & presenter shrunk<br />LO #2<br />LO #3<br />LO #4<br />
  36. #3: Conference sessions must transition from push to pull<br /><ul><li>New
  37. Learning
  38. Flexible
  39. Platform
  40. Self-Service
  41. Informal
  42. Old
  43. Training
  44. Rigid
  45. Program
  46. Mandated
  47. Formal </li></ul>LO #2<br />LO #4<br />
  48. #3: The Traditional Conference<br />Push Method <br />Conference & Event Organizers decide where bus going, attendees along for ride.<br />(Good for newbies, bad for veterans)<br />LO #2<br />LO #4<br />
  49. #3: The New Conference<br />Pull Method <br />Riders choose destination, speed, route & decide if they want to take detours or help others. (Best for veterans and experienced professoinals)<br />LO #2<br />LO #4<br />
  50. #3: The New Conference<br />Pull Method: Practical Steps<br />Provide Peer2Peer Roundtable<br />Hold breakout discussions following general sessions<br />Provide lounge areas for informal learning<br />Promote OpenSpace<br />LO #2<br />LO #3<br />LO #4<br />
  51. #4: Conference Learning Must Be Interactive & Without Walls<br />Listening to lectures worst<br />Secure venues with free WiFi<br />Tradeshows with lounges and recharge stations<br />Encourage social media sharing of experiences<br />LO #2<br />LO #4<br />
  52. #5: Conference must include structured human connectivity, socialization & networked learning<br />80% of adult learning is informal<br />Facilitated conversations on conf content<br />Unusual networking opps: TweetUps, Tradeshow Scavenger Hunts W/ Mobile Devices, Speed Networking<br />LO #2<br />LO #3<br />LO #4<br />
  53. 3) Explain the impact of traditional hierarchy, of top down, controlled, presentations<br />
  54. Hierarchy of expertise, top-down controlled, presumed authority presentations leads to decrease in learning, retention<br />Lack of participation and activity attendees loose attention<br />LO #3<br />
  55. Embrace Learnscaping For Conferences & Events<br /><ul><li>Remove barriers to learn & network
  56. Seed communities with content to discuss
  57. Increase the bandwidth of learning opps
  58. Be a conduit for facilitated conversations</li></ul>LO #3<br />
  59. Plan Structured, Facilitated Opportunities For Peer Discussion<br /><ul><li>Conversations are the stem cells of learning for they both create and transmit knowledge
  60. Open conversations increase innovation</li></ul>LO #3<br />
  61. LO #3<br />
  62. 1) Discuss how room environments & traditional setups affect learning<br />
  63. 2) Identify 5 principles for redesigning learning elements during conferences<br />
  64. 3) Explain the impact of traditional hierarchy, of top down, controlled, presentations<br />
  65. 4) Discover new ways to integrate horizontal, collaborative learning opps<br />
  66. <ul><li> jhurt@velvetchainsaw.com
  67. jeffhurtblog.com
  68. @JeffHurt</li></li></ul><li>Catalyst Conferences:<br />How To Plan & Produce Next-GenerationConferences & Events<br />

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