Bottom-line…Hybrid Meetings/Events Deliver More Value Part Deux

Bottom-line…Hybrid Meetings & Events Deliver More Value
Part Deux

Presenter – Attendee Agreement

Law of Two Feet

Vibrate Please

Texting, Typing Welcome

Be Present • Be Active
Use Respect

Why Are You Here?
Get one sticky note
Write one thing you want to learn from this session

Agenda
Explore options for platforms & vendors
Discuss questions you should ask venue, equipment & service providers
Share best practices for promoting & engaging a virtual & F2F audience

Hybrid Fear
Virtual will cannibalize F2F event

Hybrid Opportunity
To engage an audience that does not come to your F2F event

What’s Needed For A Backchannel
Venue with Internet access
Backchannel tool (Twitter, TinyChat, Meebo, Twubs, etc.)
Hashtag #

What’s Needed For Livestreaming
Digital camera
Venue with Internet access of at least 512 kbps
Interface hardware for digital to PC
Laptop or PC
Online livestreaming provider

How Livestreaming Works
Film event & send to online provider (OP)
OP software encodes, compresses & formats video
OP transmits video to servers
Video rebroadcast real-time

Livestreaming Providers iPhone

Livestreaming Providers

Questions to ask venues, equipment & service providers
How is the room set?
What's the ambient lighting like?
Will someone bebehind camera?

What's your internet access
How fast is your internet?
Do you have appropriate PC hardware interface?

What livestreaming online provider do you use?
Is your OP password protected ?
Does your OP integrate w/ social networks?

Best Practices For Engaging Virtual & F2F Audiences
Call the virtual audience a remote audience
Ask your production crew forrecommendations on dress

Establish #hashtag. Marketearly and often.
Ask someone to follow the Twitter stream and monitor for questions

Break the “Fourth Wall”
Provide moments of intimacyfor remote audience

Have presenter stop every10-20 minutes & give F2Faudience an activity. Thenpresenter can talk toremote audience.
Show shots of F2Faudience

What We Discussed
Explore options for platforms & vendors
Discuss questions you should ask venue, equipment & service providers
Share best practices for promoting & engaging a virtual & F2F audience

Bottom-line…Hybrid Meetings & Events Deliver More Value
Part Deux

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Bottom-line…Hybrid Meetings/Events Deliver More Value Part Deux

by Jeff Hurt on Feb 10, 2010

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Bottom-line…Hybrid Meetings/Events Deliver More Value Part Deux — Presentation Transcript