Tobacco Prevention BOH_6-16-09

Jefferson County Tobacco Control Accomplishments The Power of Policy to Reduce the Toll of Tobacco June 16, 2009 Tobacco Prevention Initiative Report to Board of Health

Agenda
Introductions
Program Goals
Policy as a Powerful Tool
Highlights of Accomplishments
09-10 Grant Cycle
Working Together

Tobacco Prevention Initiative
Donna Viverette – Program Coordinator
Flo Cisan – Worksite/organizational policy, tobacco-free campuses
Ed Ellis – Smoke-free law compliance, adult cessation, spit tobacco
Alma Sandoval – Latinos, healthcare and childcare providers
Susan Sobkoviak – Secondhand smoke education, policies/laws
Jeremy Vann – youth prevention, cessation and policy advocacy
Laurie Robinson – media and program assistant
Rose Fales – program assistant

Our Goals
Reduce the toll of tobacco that takes 4,300 Colorado lives each year
Reducing youth/young adult initiation
Increasing cessation among youth and adults
Reducing secondhand smoke (SHS) exposure
Reducing/eliminating tobacco-related disparities
Priority strategies:
Coalition building and community mobilization
Media
Policy

Effective Tobacco Control Policies
Erode the power of tobacco industry
De-normalize tobacco use
Shift social norms to tobacco-free living
Protect people from Secondhand Smoke (SHS) exposure
Increase system wide engagement so that all people, including the poor and other health disparity affected populations, are served

Lessons Learned
POLICY…
Provides a framework for establishing priorities, goals, and programs for tobacco control
Is a guide to practical decision-making for worksites, schools, organizations and service providers
Articulates common vision for tobacco control
Can set national/global standards for tobacco control that can be enforced and measured
Helps give children a real chance to grow up tobacco free

Benefits of Policy
Empowers people in civic engagement
TF Jeffco
CAUSE
BE Teams
CASH
Latino Advisory Committee
Network of influential partners who become passionate advocates
Jefferson Center for Mental Health
Jefferson County Public Schools
Exempla

Jefferson County ‘08 –’09 Policy Accomplishments Individual and Family School campuses Health/human services systems Organizations and Worksites Municipal government

Individual and Family
Smoke-free homes
Education, Media Campaigns, SF Pledges
Supports for tobacco-free living
Agreements with other Providers
Education, Counseling and Referral

School Campuses
Post-secondary campuses
School Policy
Sponsorship messaging, training educators, linking wellness and tobacco prevention activities, parent involvement, increased access to tobacco cessation and prevention resources
Policy Updates
Highlight: JeffCo Schools’ Partnership

Health/Human Services
System-wide Changes – integrating tobacco control strategies
Health Care Providers
Substance Abuse/Mental Health
WIC
Head Start
Children and Family Services

Organizations and Worksites
Smoke-free multi-unit housing
Increasing resources/incentives to be tobacco-free in the workplace
Tobacco-free Campuses (worksites)
Impacts clients/consumers and employees
ELMC
Jefferson Center for Mental Health

Municipal Government
Support/strengthen CCIAA at the local level
Arvada, Golden
Local ordinances to reduce youth access, limit the tobacco industry’s influence
Arvada, Wheat Ridge

Impact of This Work
Fewer people exposed to secondhand smoke
Protecting newborns
Nearly 1200 family housing units
The estimated annual 30,000 patients, visitors and employees of ELMC
Arvada’s 106,000 residents
Reduction in tobacco use
Quitline calls steadily increase from Jeffco
Youth cessation programming in all high schools
More than 100 training and technical assistance sessions with healthcare providers

Our Work is Making a Difference

‘09 –’10 Grant
Received funding through the State Tobacco Education and Prevention Partnership
Deepen and expand outreach, education and policy work – focus: health disparity affected populations
Continue to work with local jurisdictions to protect individuals from SHS

From Helping People Quit,
to Supporting Important
Policy Changes and Legislation . . .
It’s the People and Partnerships That Have Made All the Difference

Working Together to Strengthen Local Smoke-Free Laws
Eiber Elementary School Thanks the BoH
Influence of the BoH
How can we work together?

Thank You!

Tobacco Prevention BOH_6-16-09

by Jefferson County Public Health

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Tobacco Prevention BOH_6-16-09 Presentation Transcript