portfolio jeff widmer

strategic planning

branding

concepting

books

social media

social networks

blogs

wikis

websites

intranets

video

private-label magazines

articles

newsletters

digital newsletters

annual reports

corporateprofiles

presentations

sponsored editorial

crisis communications

merger communications

op-ed

annual reports corporate brochures posters online ads profiles

presentations video websites print ads profiles

white papers

speeches

media relations

investor relations

community relations

government relations

public relations

employee relations

legal publications

employee orientation

continuing education

motivational programs

I have a passion for writing about the people who benefit from our brands. The author of The Spirit of Swiftwater and other books, websites, and collateral, my work encompasses journalism and marketing, public relations and copywriting. It ranges from the creation of strategic communications plans to the production of their content. A veteran of editorial, agency, and corporate life, I have directed TV commercials and conducted on-camera field interviews, written radio spots and the entire content of microsites, magazines, and annual reports. That has led to a rich and varied work experience, from covering the construction of America’s first space shuttle to writing a nationally syndicated column on music and spoken-word audio. Specialties include corporate history, ghosted memoir, and collateral in every form, channel, and platform. Clients have included leading brands such as Crayola, Mack Trucks, Rank Group plc, and Sanofi Pasteur. My writing has won numerous awards from the International Association of Business Communicators and the Pennsylvania Newspaper Association. [email_address]