Jeff Pickett is a senior sales and marketing executive with over 25 years of experience leading sales, marketing, and product management teams at global technology companies including Nokia, Huawei, and Uniden. He has a track record of growing businesses, developing innovative solutions, recruiting and developing talent, and achieving consistent high performance. Pickett provides leadership in strategic focus, talent recognition, and marketing innovation.

1. JEFF PICKETT DYNAMIC SALES & MARKETING TEAM LEADER
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♦ Fort Worth, TX ♦ 940-594-5736 Cell ♦ Charlesjpickett@msn.com ♦ www.linkedin.com/in/charlesjpickett
Senior Vice President of Sales & Marketing
World-Class Account Leadership • Creative Solution Development • Product Marketing • Global Organization Expert • Empowering
Others • Building Collaborative Relationships • Innovative Thought Leadership/Forward Thinking • Technical Strategic Alignment
Core Strengths
Leadership. Strong strategic focus producing consistent high performance in multiple
industries and multi-national global leading technology and consumer product organizations.
Talent Recognition. Recruited sales teams that have developed successful marketing
and sales programs with industry leading thought and collaboration. Managed sales teams over 120
reps, technical account managers and marketing teams to support winning carrier strategies.
Marketing Innovation. Track record of bringing new innovations to customers, the
very first to collaborate with key mobile operators to launch the very first smart phone in prepaid with volumes
over 1 Million units and development of a new services platform with NOKIA, AT&T and Tracfone.
Professional Experience, Performance & Contributions
Uniden Americas, Irving, TX – 2015 to present (Promoted 1 time in 4 Months) $100M leader
in next-generation Video Surveillance and Consumer Electronics. Leader in electronics over 50 years.
Vice President of Sales & Marketing 9/2015 – 4/2016
Responsible for Sales & Marketing and Product Management teams. Led all sales with National Retail, Distribution and E-Commerce
channels.
• Developed and re-organized sales teams and sales rep firms in North America.
• Developed new marketing and sales materials and sales portal to provide all product marketing materials.
• Organized 16 product groups into 4 major categories of products and streamlined portfolio with priority products.
• Developed re-branding strategy and packaging to develop cohesive branding strategy with all product lines.
• Developed new distribution program, Uniden MVP program providing distribution and sales incentives for all distribution
partners.
• Organized liquidation process freeing up highest inventory of product in company’s history in 2 months.
• Developed consistent pricing strategy and pull strategy to increase sales by 25% in first 3 months.
• Led sales with product introductions to Best Buy, Target, Canadian Tire, Amazon, Grainger and Petra with over 39 sku’s.
HUAWEI DEVICE USA, Plano, TX – 2011 to 2015 (Promoted 4 times in 4 years) $35.5B leader in next-
generation hand-held devices. Top 100 brand globally ranked by interbrand.
Senior Vice President of Sales/Vice President of Sales/Sales Director 7/2011 – 6/2015
Responsible for over 40% of revenues for Huawei Device USA. Lead a sales team of 5 with over 35 indirect support functions from technical
alignment, supply chain, marketing, technical acceptance, R&D and product marketing.
• Developed a channel strategy and team to support a $100 M business with Walmart & Straight Talk Brand with Tracfone.
• Empowered and organized all team functions to support and grow carrier business by 340% in 4 years.
• Recruited top talent to support Huawei’s #1 account team.
• Lead by example to produce Huawei’s President’s Award last three years, most proud that my team won the same award 2013-
2014.
• Won Huawei Global Gold Medal for account contribution in 2013.
• Won President’s Award for Team Contribution and Individual Contribution in 2012.
• Won “Rookie of the Year” in 2011.
Leadership
Marketing
Innovation
Talent
Recognition

2. JEFF PICKETT DYNAMIC SALES & MARKETING TEAM LEADER
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Professional Experience, Performance & Contributions (continued)
NOKIA, Inc. Irving, Texas. 1999-2011 (Promoted 5 times in 11 years) $52 B leader in next-
generation hand-held mobile devices & networks. Top 10 global brand.
Sales Director, Tracfone & Walmart 6/2008 – 7/2011
Responsible for leading all product solutions for MVNO accounts and product sell-in & sell through for all NOKIA devices in the United
States.
• Led all sales teams with over 60% market share for MVNO accounts and sold-in over 43 devices as a sales director at NOKIA.
• Launched very first smart phone and applications solution for all of prepaid with Tracfone Wireless and Walmart with NOKIA
E71 & NOKIA 6790.
• Rated #1 OEM at Tracfone & Walmart for annual scorecard results and led all OEM’s with #1 in account performance.
• Generated over $450 M and 1 Million units of smart phone volumes for Tracfone Straight Talk Brand at Walmart.
Director of Field Sales, USA Carriers (AT&T, TMO, Verizon, Sprint) 6/2006 – 7/2007
Responsible for leading all field sales merchandising, training, promotions in-store for all National Retail, Carrier Retail, Dealers, Distributors
and OEM NOKIA Stores.
• Managed a field team of 120 reps nationally with 5 district managers and two account directors.
• Recruited, hired and organized territories, contact metrics, coverage models and commission plans to drive growth.
• Elevated NOKIA market share by 17% by organizing product launch capabilities, launch events and incentive budgets for the
sales team.
• Effectively launched over 50 devices in the US with multiple carriers and technologies.
Channel Sales Director/ Regional Carrier Sales Director 6/2003– 7/2006
Led the T-Mobile retail and channel support and product sell through for all direct and indirect channels including dealers and National
Retailers. Also developed all channel strategies and device solutions for Regional Carriers.
• Increased revenues from $152 M to over $240 M in two years.
• Elevated volumes from 30K per month to over 74K per month in first year by developing launch/lifecycle promotions.
• Provided NOKIA with highest market share of any carrier team of 60% after 3 years.
• Effectively launched over 27 devices in the US with multiple carriers and technologies.
• Won a Global Quality Award for Channel Development Expertise from CEO in Helsinki, Finland.
Group GSM Product Marketing Manager 6/2001– 6/2003
Responsible for all marketing and product marketing efforts for AT&T and all Americas GSM products.
• Effectively launched over 65 devices in the US, Canada and LATAM with multiple carriers and technologies.
• Managed a NOKIA promotions budget of over $75 M per year for merchandising, branding and promotion of launch devices
and solutions.
• Developed strong product marketing team with multiple team member promotions.
Trade Marketing Manager – AT&T Account 6/1999– 6/2001
Responsible for all marketing and product marketing efforts for AT&T and all Americas GSM products.
• Increased revenues from $600 M to over $879 M in two years.
• Elevated volumes from 130K per month to over 275K per month in first year by developing launch/lifecycle promotions.
• Provided NOKIA with highest market share of any carrier team of 80% after 3 years.
• Developed channel promotions that lead all OEM in upgrades and dealer channels.
• Led B2B efforts to assist AT&T to close major Fortune 100 clients.
Gemalto, Inc. Addison, Texas. $2 B leader in next-generation security and sim solutions for US Carriers.
Director of Multimedia Marketing, USA Carriers (AT&T, TMO, Verizon, Sprint) 7/2007– 7/2008
Responsible for developing all OEM and carrier market development for a new line of SIM cards in the US.
• Recruited from Nokia to develop new OEM product capabilities for Gemalto with all US Carriers.
• Led all marketing support and product positioning with carriers and Gemalto R&D team in France.
• Developed all trade marketing, advertising and brand support for new product line.

3. JEFF PICKETT DYNAMIC SALES & MARKETING TEAM LEADER
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Brown & Williamson Tobacco, Inc. Louisville, KY. 1991-1999 (Promoted 5 times in 8 years)
$5 B leader in consumer products industry. Top 3 organization in industry.
National Brand Manager (KOOL, Capri, Raleigh Extra, GPC) 6/1997 – 6/1999
Responsible for all brand marketing and promotions marketing for over 60% of B&W brands with a $400 M budget to support all product
launches, promotions and brand exposure in all channels.
• Led a team of 5 promotions managers to develop over 50 promotions per year across all CPG channels.
• Developed innovative launch promotions with national properties such as George Strait Concert Series.
• Planned and develop work plans for over 1200 sales reps and develop promotion metrics to measure promotional lift and
spend to maximize product mix and promotional efficiencies.
• Increased market share by 12% on KOOL by sponsoring TEAM KOOL Green in Indy Championship Series Race Team and
leveraged national shipper promotions with property in National Retail and C-Stores.
Multiple Field Sales Roles – Key Account Manager(Atlanta), District Sales Manager
(Kansas City), Account Manager (Kansas City), Sales Manager (Tulsa, OK) 6/1991 – 6/1997
Responsible for all field sales efforts in key and local accounts by leveraging distribution and promotion support.
• Built a strong foundation of world-class customer account service for all positions.
• Leveraged retail expertise and incentive programs to feature products in self and non-self service locations.
• Developed and maintained strong contractual space agreements and monitored all accounts for compliance.
• Trained and developed strong relationships with store personnel to increase sales activities on featured promotions.
• Owned highest market share index of any B&W sales rep (1500 reps) of 300 national market share average.
Additional Attributes & Accomplishments
 Led all sales teams with market share over 60% at Nokia. Developed innovative contracts for Mobile operators to enjoy better
email solution wizard and device maintenance program to deliver strong qwerty device volumes.
 Strong, value-minded contributor that creates innovation and collaboration within the team and gives credit to all members of
the team.
 Excellent leader with enthusiasm and dedication to meeting the vision of the organization and supporting the strategy with
strong alignment.
 Expert channel leader that listens to customers and finds new ways to position products for success.
 Excellent communication skills in and outside the organization with focus on accuracy and honesty to provide true picture to all
levels within the organization.
 Focused leader that builds strong organizational agility and succession plans to develop and promote team members.
 Strong consumer understanding and focus on delivery of a strong value proposition to customers and consumers to maximize
launch results.
 Developed and Promoted over 20 managers. During my career I am most proud of how many great people I have promoted and
developed for high performance positions. Many of these people now are either C-Level or VP level contributors in multiple
technical organizations.
Education
Bachelor of Science, Marketing & Management, MISSOURI SOUTHERN STATE UNIVERSITY
Completed over 42 professional Courses in Strategic / Solution Selling, Relationship Management, Strategic Planning, Leadership and
Complex Negotiations with Global Leading Organizations.