Six annoying tech buzzwords         that should be retiredAs long as there’s been technology,there’s been annoying buzzwor...
Cloud computingWhile the term cloud computingmay have once meant somethingdefinitive (perhaps back when itwas called softw...
Big Data                                                        Much like cloud computing, big data is                    ...
Web 2.0     While cloud computing and big data     actually meant something, at least     at some point, what does Web 2.0...
Clicktivism                                                   Clicktivism refers to the phenomenon of                     ...
Post-PC EraWe’ve been told in recent years that tablets willkill the personal computer. Tablets follow in thefootsteps of ...
Bring Your Own Device (BYOD)                                                   An evolution of consumerization (of        ...
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Six annoying technology buzzwords that should be retired

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As long as there’s been technology, there’s been annoying buzzwords. No doubt some enterprising cave-person marketed the “Club 2.0” to convince a sceptical hunter-gatherer they needed to upgrade. It’s the nature of the business.
Some buzzwords are just so annoying though that they’ve just got to go, and here’s six that are on our list.

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Six annoying technology buzzwords that should be retired

  1. 1. Six annoying tech buzzwords that should be retiredAs long as there’s been technology,there’s been annoying buzzwords.No doubt some enterprising cave-personmarketed the “Club 2.0” to convince askeptical hunter-gatherer they needed toupgrade. It’s the nature of the business.Some buzzwords are so annoying thoughthat they’ve just got to go, and here aresix that made our list. By Jeff Jedras Image courtesy of renjith krishnan / FreeDigitalPhotos.net
  2. 2. Cloud computingWhile the term cloud computingmay have once meant somethingdefinitive (perhaps back when itwas called software as a service), ithas become so widely used andmisused that it has become largelymeaningless.I’m unable to trace the exact timeof death; it was either when Ireceived a press release for a“cloud-enabled printer” (it had aWiFi connection) or when Microsoftlaunched its (nothing really to dowith the) cloud commercials. Image courtesy of iprostocks / FreeDigitalPhotos.netTo the cloud? Umm, okay…
  3. 3. Big Data Much like cloud computing, big data is another newly invented buzzword for an older technology concept – trying to analyze all the data companies have available to make more informed business decisions. We used to talk about analytics, and about structured and unstructured data. Now though, it’s all just big data. We even have “big data” appliances when big data isn’t really a technology per se, but rather a problem (remember the data deluge?). And anyway, if there’s big data, what’s little data, exactly?Image courtesy of sheelamohan / FreeDigitalPhotos.net
  4. 4. Web 2.0 While cloud computing and big data actually meant something, at least at some point, what does Web 2.0 mean exactly? It seems to have been birthed entirely devoid of concrete meaning – a marketer’s dream. It’s a web experience that’s a version better than Web 1.0, one supposes. But we seem to have been stalled on Web 2.0 for some time. If we’re not ready for Web 3.0, can we at least get an update to Web 2.1 to patch a few bugs? I’ll tell you one thing though. If they decide to change the naming regime and launch Web Vista, I’m waiting for the first service pack before upgrading.Image courtesy of Stuart Miles / FreeDigitalPhotos.net
  5. 5. Clicktivism Clicktivism refers to the phenomenon of social activism moved from the streets to the online world. But while the web (or Web 2.0, if you prefer) can be a useful tool of engagement, for many the online social activism has devolved into a phenomenon where many just click “like” on a Facebook page and feel like they’ve accomplished something meaningful for social change. And as the #Kony2012 case showed, many often know little about an issue beyond 140 characters before they tweet. Hence, the partner term for clicktivism: slacktivism. See also: hactivism. To quote the late John Lennon, “ism ism ism.”Image courtesy of xedos4 / FreeDigitalPhotos.net
  6. 6. Post-PC EraWe’ve been told in recent years that tablets willkill the personal computer. Tablets follow in thefootsteps of netbooks, which were to havethreatened the laptop, and laptops, which wereto have threatened the desktop.And at some point, device convergence(remember that?) was going to replace all ourdevices with a smartphone. And yet, the numberof pieces of technology I use every day keepsgoing up, not down.The PC isn’t going anywhere anytime sooneither; not many productivity users can livetoday by tablet alone. It will remain the anchorof our digital worlds for now. PC-Plus is a farmore accurate buzzword, so let’s begin runningthat one into the ground now too. Image courtesy of Nutdanai Apikhomboonwaroot / FreeDigitalPhotos.net
  7. 7. Bring Your Own Device (BYOD) An evolution of consumerization (of IT), a previous annoying buzzword, BYOD also once referred to something specific – people using their own personal device (usually a laptop or smartphone) as their primary business device as well. Like all good buzz terms though, it’s been co-opted. Now it seems toinclude both user-owned devices as well as corporate-owned devices wherethe user can pick the device they’re issued.While a CFO may like BYOD, speak to the IT department that has to managethese devices and they’ll tell you it’s one challenging buzzword.Image courtesy of twobee / FreeDigitalPhotos.net
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