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U.S. - China Health Products Association Introduction

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Introduction to China’s natural health product industry and the U.S. - China Health Products association’s role in helping to further develop this industry as well as the services and initiatives ...

Introduction to China’s natural health product industry and the U.S. - China Health Products association’s role in helping to further develop this industry as well as the services and initiatives offered by the association that will bring your company that much closer to China’s expanding natural health products industry.

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    U.S. - China Health Products Association Introduction U.S. - China Health Products Association Introduction Presentation Transcript

    • Dietary Supplement and Natural Products Opportunites in China WHY China? Your Trusted Partner in China
    • WHY China ? At this point in time, I don’t think we have to ask the question “Why” anymore. It is clear that China’s growing economy and expanding consumer base cannot be overlooked or ignored. Below are a few points that make the China market the logical destination to expand your global business. GDP Real Growth: 9.1% Population: 1.34 billion Consumer Base: 280 million Consumer Confidence Index: 108* *Consumer Confidence Index (CCI) in China has a baseline of 100 and uses the same formula developed by the U.S. In comparison, the U.S. CCI was 48.5 at the time of publishing this document in September 2010. Your Trusted Partner in China
    • WHY China ? Other Factors Contributing to Growing Opportunities in China: China’s healthcare system is moving toward more of a preventative system, which will include the use of dietary supplements China’s State Food and Drug Administration is planning to reform the regulations for dietary supplements, which should facilitate more products entering the market from both domestic and foreign players Ministry of Health over the last year has been approving more and more dietary supplement ingredients for use in food and supplements, such as CLA, Fish Oil, Grape Seed Extract, CoQ-10, etc. Your Trusted Partner in China
    • WHY China ? Other Factors Contributing to Growing Opportunities in China Continued: The Chinese Renminbi (RMB) is at an all time high compared with the U.S. Dollar (USD), which has made imports to China more affordable. The RMB is expected to continue to rise against the USD creating an excellent opportunity for U.S. companies to increase exports A variety of companies both domestic and foreign have been investing in health food kiosks, e-commerce as well as brick and mortars, which are the beginnings of true retail channels for natural health products Your Trusted Partner in China
    • WHY China ? The industry is currently ranked 4th in the world, but without a doubt has the most potential of any other market. Source: Nutrition Business Journal survey of 224 global nutrition industry manufacturers & marketers conducted 9/10/09 – 11/25/09. Question: “Which global regions do you believe will offer the greatest opportunities for the nutrition industry in five years?” Your Trusted Partner in China
    • WHY China ? $8 billion in Sales Imported Products Break Down $500 Million - $4 billion Direct Sales including Domestic domestic and foreign companies Products $2 Billion - $1.5 billion Conference Selling domestic companies - $2 billion Retail Sales Domestic - $500 million foreign imported Direct Sales products that are distributed in Conference $4 Billion the retail channel. Selling $1.5 Billion Figures were obtained from the China Health Care Association 2009 and are an approximation Your Trusted Partner in China
    • Dietary Supplement and Natural Products Opportunites in China HOW China? Your Trusted Partner in China
    • HOW China ? Challenges China’s State Food and Drug Administration (SFDA) currently has one of the most strict regulatory systems in the World. • Registrations cost upwards of 50k per SKU • Approvals can take over 24 months • Registrations only valid for 5 years • Only 27 claims available for use • Ingredient potency level restrictions • Inconsistent importing requirements • Overall lack of transparency Your Trusted Partner in China
    • HOW China ? Solutions The association is working with both the Chinese and U.S. governments to work toward a more transparent system based on notification much like what we enjoy in the U.S. with DSHEA China’s SFDA registration process is not the only way to import products. Many products can be imported as food. If the products meet the requirements, they can enter with far more reasonable investments of both time and money. The association can help with this process. Your Trusted Partner in China
    • HOW China ? Solutions U.S. – China Health Products Association Mission Statement The U.S. – China Health Products Association is working towards the development of China’s natural health product industry by advocating for a more open and transparent regulatory environment. The association is committed to increasing the trade and availability of its member’s products, which will benefit the health and wellbeing of both industry and consumers alike. Your Trusted Partner in China
    • HOW China ? Association Initiatives Regulatory Advocacy - working with government and industry to achieve a more open and transparent regulatory system in China. through member benefits such as partner search, product import approvals, Increased Exports - trademark and domain name registration as well as trade show promotion, the association will be helping its members increase exports to China. providing up to date news on regulatory and market happenings that will give Market Intelligence - membership a better understanding of China’s developing natural health product industry. through the association’s U.S. and Chinese based websites important information, Communication - happenings as well as educational materials will be available. protecting our consumers by working to ensure ingredients and finished products throughout the supply chain are safe. This initiative is accomplished by the Quality Assurance - association's cooperation with a variety of government and private sector entities. Offerings include cGMP certification for Chinese manufacturers, supplier verification services as well as seminars / conferences aimed at increasing the overall safety and quality of ingredients and finished products being exported out of China. Your Trusted Partner in China
    • HOW China ? Member Benefits U.S. – China Health Products Association offers unparalleled value and service to its members. With membership you not only get an association working on regulatory and industry issues, you also have access to business services that will assist in your company’s China endeavors Assistance with: Access To: Market entry Association's Trusted Team in China Partner Search Monthly Market Reports Product Approvals and Registrations Annual Industry White Paper Report Trademark Registration All Association Activities in China Domain Name and Server Registration And more…….. Your Trusted Partner in China
    • HOW China ? Association Leadership Crowther has been working in the natural health product industry since 1993 and is recognized as one of the foremost experts on China’s developing natural health product industry. Since 2005, he has been working in China focusing on business development and regulatory advocacy. Crowther has successfully assisted some of the industry’s top company’s with their China entry plans. His writings include the annual white paper for the American Chamber of Commerce, ongoing articles for both Nutraceuticals World Magazine Jeff Crowther and Nutrition Business Journal. He has also produced numerous Executive Director educational seminars in the U.S. and China in cooperation with such organizations as U.S. FDA, U.S. DOC, New Hope Media, Virgo Publishing, Chinese Ministry of Commerce, China Health Care Association, Chinese Medicine Association and others in order to promote the natural health product industry. Crowther is also the acting industry expert for the U.S. Commercial Service and U.S. Embassy in Beijing. Your Trusted Partner in China
    • Dietary Supplement and Natural Products Opportunites in China NOW China? Your Trusted Partner in China
    • NOW China ? The Time is NOW! Join the only U.S. association on the ground in China working to promote its member’s products and services For more information contact U.S. – China Health Products Association: info@uschinahpa.org Your Trusted Partner in China