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WordPress Basics
                        Getting Started with WordPress as
                          your Website Publishi...
WordPress Basics
                                    Objectives:

                        Learn how to set up a basic busi...
Acvivation & Sign-up
                        The Dashboard
                        Themes
                        Settings...
Conceptual Overview

                        Guided Tour, Live
                        Demo & Site Building
            Ag...
Conceptual Overview

                        Guided Tour, Live
                        Demo & Site Building
            Ag...
Every Business
                        NEEDS a Website



Friday, June 18, 2010
But historically, to
     build a website, you
         needed to know
             how to code




Friday, June 18, 2010
... or hire someone
                          who did




Friday, June 18, 2010
But with the advent
                     of free Internet
                publishing tools like
                          ...
You don’t have to
              know how to code




     Geek-speak         not required!
Friday, June 18, 2010
Though it started as a
             blogging platform,
            Wordpress is now a
                very rich online
   ...
For example...




Friday, June 18, 2010
So, why is this good
          news for you?




Friday, June 18, 2010
You can build     without
                            this...     knowing this




Friday, June 18, 2010
Create a website   using only your browser   for FREE




                                                               $...
You just use a simple
   text editor to create
        and edit pages




Friday, June 18, 2010
The Basic Process

                Sign-
                         Choose    Adjust    Write a
                 up/        ...
The Basic Process

                Sign-
                         Choose    Adjust    Write a
                 up/        ...
Friday, June 18, 2010
The Basic Process

                Sign-
                         Choose    Adjust    Write a
                 up/        ...
Friday, June 18, 2010
The Basic Process

                Sign-
                         Choose    Adjust    Write a
                 up/        ...
Friday, June 18, 2010
The Basic Process

                Sign-
                         Choose    Adjust    Write a
                 up/        ...
Friday, June 18, 2010
The Basic Process

                Sign-
                         Choose    Adjust    Write a
                 up/        ...
Friday, June 18, 2010
If you’re familiar with Microsoft
        Word or another word processor,
       you should be able to get the hang of
   ...
Before we
               jump in...




Friday, June 18, 2010
Flavors
Friday, June 18, 2010
vs.
                        .com         .org


Friday, June 18, 2010
makes




                 WordPress is a software product made by a company called Automattic



Friday, June 18, 2010
Automattic offers free blogs & websites at wordpress.com

                  Automattic:
                  Provides free we...
Many people want more options or control than
       WordPress.com offers.
                                               ...
With greater control comes greater responsibilities

                Website owner responsibilities:         Web Host
    ...
Which
                                flavor is
                                right for
                        .org    ...
Both
                               flavors are
                        .org       very      .com
                        ...
We’ll focus
                                      .com
                        on .com to
                           start...
Conceptual Overview

                        Guided Tour, Live
                        Demo & Site Building
            Ag...
Wordpress Guided Tour



                                           Wordpress
                                            ...
Let’s Build a Website
 Chateau Maui
 chateaumaui.wordpress.com


 Website about wine made
 from Maui's vineyards.
 Informa...
The Dashboard
      Customize Layout



      Expand/Collapse
      Menu




Friday, June 18, 2010
Themes
      Search
      Browse
      Preview
      Activate


      Appearance


      Options - not all
      themes cr...
Settings




      General
      Writing
      Reading
      Discussion




Friday, June 18, 2010
Creating Posts
      Title

      Insert images
      Formatting icons
      Click for all icons

      Type or paste
    ...
Creating Pages
      Similar layout as
      posts




      Attributes instead
      of Categories and
      Tags




Fri...
Posts vs Pages
                        Posts                       Pages
                        Time-based content       ...
Editing Posts & Pages
      Select Edit under
      either Posts or
      Pages




      Select item to edit




Friday, ...
Categories & Tags
      Categories - helpful
      for organizing your
      posts by topic




      Tags like keywords

...
Custom Menus


        Unapprove
        Approve
        Spam




Friday, June 18, 2010
Managing Comments


        Unapprove
        Approve
        Spam




Friday, June 18, 2010
Site Structure
      Organize your site’s
      pages according to
      your business needs


      Order pages using
   ...
Static Home Page
      First create a page
      that will be your
      home page

      Create another
      new page th...
Links
      Optional if you
      want to have a set
      of links in your
      sidebar




Friday, June 18, 2010
Media Library
      Upload and manage
      photos, video and
      other media




Friday, June 18, 2010
Widgets
      Content for your
      sidebar & footer

      Find it under
      Appearance menu

      Drag-n-drop
      ...
Polls & Ratings

      Ratings - people can
      rate posts

      Polls - requires
      account with
      PollDaddy.co...
Wordpress.com Upgrades
      Applies to .com,
      not .org

      Your own domain
      name - $9.97/year

      Custom ...
Wordpress.org
  Much the same as .com
  as far as interface goes

  Lots more themes

  Lots more options via
  plugins

 ...
Installing Wordpress.org

      Pick a version
      Where to install it


      Name can be
      changed later

      Pi...
Plugins
      There’s a plugin for
      that!

      Add functionality to
      your site

      Hundreds, maybe
      th...
Essential Plugins
                        Akismet - stop spam
                        WP Table Reloaded - easy tables
    ...
Users
      Add many other
      users with varying
      levels of permission

      Available in .com
      & .org




F...
Contact Forms
      Shortcode:
      [contact-form

      to="mom@wordpress.com,dad@wordpr

      ess.com,billy@wordpress....
Custom Fields
      Powerful feature in
      posts that provides
      ability to add extra
      information to
      po...
Page Templates
      Ability to create
      pages using
      different templates

      Some themes have
      multiple ...
eCommerce
      Lots of options:

      Text links to 3rd
      party stores
      (cafepress)

      PayPal buttons
     ...
Backups
      Very Important!

      Minimum backup of
      core Wordpress
      data using Tools >
      Export

      F...
Security
      Hackers are out
      there!

      Delete default
      admin username

      Choose good
      password
 ...
Upgrading
      Back up first!
      Database and Files



      Disable Plugins



      Automatic Update




Friday, June...
Importing
      Import content
      from other
      Wordpress site,
      Blogger and more




Friday, June 18, 2010
Wordpress 3.0
      New in 3.0

      Menu Manager

      New default theme

      Custom
      background &
      headers...
Analytics & Site Stats
      Google Analytics

      Webserver stats

      .com stats in
      dashboard




Friday, June...
Themes Revisited
                        All themes are NOT created equal

                        Different themes - diff...
Which
                        flavor is
                        right for
                          you?


Friday, June 18...
WordPress 3.0
                        http://wordpress.org/development/2010/06/
                                        th...
WordPress Resources
                             DigitalSplashMedia.com
                               MauiWordPress.com
 ...
WordPress 201
                                 A new WordPress workshop coming soon.




                        http://ww...
Friday, June 18, 2010
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Maui WordPress 101 Workshop - June 18, 2010

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Presentation slides from a workshop held on Maui, How to Use Wordpress for Your Business Website.

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Transcript of "Maui WordPress 101 Workshop - June 18, 2010"

  1. 1. WordPress Basics Getting Started with WordPress as your Website Publishing Tool Jeff Bennett www.DigitalSplashMedia.com Friday, June 18, 2010
  2. 2. WordPress Basics Objectives: Learn how to set up a basic business website using Wordpress Friday, June 18, 2010
  3. 3. Acvivation & Sign-up The Dashboard Themes Settings Creating Posts Creating Pages Pages vs Posts Editing Posts & Pages Categories & Tags Managing Comments Site Structure/Organization Static Home Page Links Media Library Widgets Topics Polls & Ratings Wordpress.org Installing Wordpress.org Plugins Users Contact Pages Custom Fields Page Templates eCommerce Backups Security Updating Importing Friday, June 18, 2010
  4. 4. Conceptual Overview Guided Tour, Live Demo & Site Building Agenda Exercise Friday, June 18, 2010
  5. 5. Conceptual Overview Guided Tour, Live Demo & Site Building Agenda Exercise Friday, June 18, 2010
  6. 6. Every Business NEEDS a Website Friday, June 18, 2010
  7. 7. But historically, to build a website, you needed to know how to code Friday, June 18, 2010
  8. 8. ... or hire someone who did Friday, June 18, 2010
  9. 9. But with the advent of free Internet publishing tools like Wordpress Friday, June 18, 2010
  10. 10. You don’t have to know how to code Geek-speak not required! Friday, June 18, 2010
  11. 11. Though it started as a blogging platform, Wordpress is now a very rich online publishing tool used for building entire websites Friday, June 18, 2010
  12. 12. For example... Friday, June 18, 2010
  13. 13. So, why is this good news for you? Friday, June 18, 2010
  14. 14. You can build without this... knowing this Friday, June 18, 2010
  15. 15. Create a website using only your browser for FREE $0 Friday, June 18, 2010
  16. 16. You just use a simple text editor to create and edit pages Friday, June 18, 2010
  17. 17. The Basic Process Sign- Choose Adjust Write a up/ Publish theme settings page Install Friday, June 18, 2010
  18. 18. The Basic Process Sign- Choose Adjust Write a up/ Publish theme settings page Install Friday, June 18, 2010
  19. 19. Friday, June 18, 2010
  20. 20. The Basic Process Sign- Choose Adjust Write a up/ Publish theme settings page Install Friday, June 18, 2010
  21. 21. Friday, June 18, 2010
  22. 22. The Basic Process Sign- Choose Adjust Write a up/ Publish theme settings page Install Friday, June 18, 2010
  23. 23. Friday, June 18, 2010
  24. 24. The Basic Process Sign- Choose Adjust Write a up/ Publish theme settings page Install Friday, June 18, 2010
  25. 25. Friday, June 18, 2010
  26. 26. The Basic Process Sign- Choose Adjust Write a up/ Publish theme settings page Install Friday, June 18, 2010
  27. 27. Friday, June 18, 2010
  28. 28. If you’re familiar with Microsoft Word or another word processor, you should be able to get the hang of Wordpress Friday, June 18, 2010
  29. 29. Before we jump in... Friday, June 18, 2010
  30. 30. Flavors Friday, June 18, 2010
  31. 31. vs. .com .org Friday, June 18, 2010
  32. 32. makes WordPress is a software product made by a company called Automattic Friday, June 18, 2010
  33. 33. Automattic offers free blogs & websites at wordpress.com Automattic: Provides free web hosting Sets up WordPress Handles backups Handles upgrades Stops spam This is the “.com” flavor. Limited themes, options and flexibility and no code hacking. Friday, June 18, 2010
  34. 34. Many people want more options or control than WordPress.com offers. Web Host They pay a monthly fee to a web host, and install the free WordPress software on the web host’s server Web servers display your website to people who visit it Friday, June 18, 2010
  35. 35. With greater control comes greater responsibilities Website owner responsibilities: Web Host Buy the web hosting Set up Wordpress Handle backups Handle upgrades Stop spam Upload new themes Upload plugins This is the “self-hosted” or “.org” flavor. Complete control but comes with extra responsibility Friday, June 18, 2010
  36. 36. Which flavor is right for .org you .com depends on your needs and situation Friday, June 18, 2010
  37. 37. Both flavors are .org very .com similar in how you use them Friday, June 18, 2010
  38. 38. We’ll focus .com on .com to start Friday, June 18, 2010
  39. 39. Conceptual Overview Guided Tour, Live Demo & Site Building Agenda Exercise Friday, June 18, 2010
  40. 40. Wordpress Guided Tour Wordpress Guided Tour Friday, June 18, 2010
  41. 41. Let’s Build a Website Chateau Maui chateaumaui.wordpress.com Website about wine made from Maui's vineyards. Information pages about Maui's vineyards, growing region, terroir, history, etc., Blog, Categories for posts: Wine Types Change Theme Adjust Settings Create New Post Insert Media Create Pages Edit Posts & Pages Create Categories Add Widgets Static Home Page Export to .org Friday, June 18, 2010
  42. 42. The Dashboard Customize Layout Expand/Collapse Menu Friday, June 18, 2010
  43. 43. Themes Search Browse Preview Activate Appearance Options - not all themes created equal Friday, June 18, 2010
  44. 44. Settings General Writing Reading Discussion Friday, June 18, 2010
  45. 45. Creating Posts Title Insert images Formatting icons Click for all icons Type or paste content Publish options Categories Tags Friday, June 18, 2010
  46. 46. Creating Pages Similar layout as posts Attributes instead of Categories and Tags Friday, June 18, 2010
  47. 47. Posts vs Pages Posts Pages Time-based content Pseudo-static pages used to displayed in reverse create web pages for non- chronological order - changing information like more “bloggy” contact, about, events, products, services, etc. Not listed by date, and they don’t use categories and tags Friday, June 18, 2010
  48. 48. Editing Posts & Pages Select Edit under either Posts or Pages Select item to edit Friday, June 18, 2010
  49. 49. Categories & Tags Categories - helpful for organizing your posts by topic Tags like keywords Friday, June 18, 2010
  50. 50. Custom Menus Unapprove Approve Spam Friday, June 18, 2010
  51. 51. Managing Comments Unapprove Approve Spam Friday, June 18, 2010
  52. 52. Site Structure Organize your site’s pages according to your business needs Order pages using the order attribute in the Pages section Menu editor in Wordpress 3.0 will make this better and easier Friday, June 18, 2010
  53. 53. Static Home Page First create a page that will be your home page Create another new page that will be for blog posts Under Settings > Reading click on A static page in the Front page displays section & select the new home page for Front page and new blog page for posts page Friday, June 18, 2010
  54. 54. Links Optional if you want to have a set of links in your sidebar Friday, June 18, 2010
  55. 55. Media Library Upload and manage photos, video and other media Friday, June 18, 2010
  56. 56. Widgets Content for your sidebar & footer Find it under Appearance menu Drag-n-drop widgets with your mouse Useful Widgets: Recent Posts Archives Categories RSS Some themes include extra widgets Friday, June 18, 2010
  57. 57. Polls & Ratings Ratings - people can rate posts Polls - requires account with PollDaddy.com Included with .com, need plugins for .org Friday, June 18, 2010
  58. 58. Wordpress.com Upgrades Applies to .com, not .org Your own domain name - $9.97/year Custom CSS (extra flexibility for changing your theme) - $14.97/ year Friday, June 18, 2010
  59. 59. Wordpress.org Much the same as .com as far as interface goes Lots more themes Lots more options via plugins Tons of flexibility You have to sign up with a web host BlueHost.com - very affordable ($6.95/ month), good options, easy Wordpress installation Friday, June 18, 2010
  60. 60. Installing Wordpress.org Pick a version Where to install it Name can be changed later Pick a non-default username and a good password (and remember that password!) Friday, June 18, 2010
  61. 61. Plugins There’s a plugin for that! Add functionality to your site Hundreds, maybe thousands of plugins available Plugin menu item Add new plugins via Add New Friday, June 18, 2010
  62. 62. Essential Plugins Akismet - stop spam WP Table Reloaded - easy tables NextGen Gallery - nice photo gallery PHPMyAdmin - Backups CformsII - Contact and other forms Featured Content Slider - HeadSpace2 - SEO SEO Friendly Images - SEO SEO Smart Links - SEO Yet Another Related Posts Plugin - SEO Tiny MCE - more formatting options for posts and pages Sociable - social media Google Analytics - Friday, June 18, 2010
  63. 63. Users Add many other users with varying levels of permission Available in .com & .org Friday, June 18, 2010
  64. 64. Contact Forms Shortcode: [contact-form to="mom@wordpress.com,dad@wordpr ess.com,billy@wordpress.com" show_subject="yes" subject="Contact WordPress Family"] Contact Form Plugins: -Fast and Secure Contact Form -cforms Friday, June 18, 2010
  65. 65. Custom Fields Powerful feature in posts that provides ability to add extra information to posts Requires a theme that supports it or extra coding Don’t worry about it for now. Topic of a more advanced workshop. Friday, June 18, 2010
  66. 66. Page Templates Ability to create pages using different templates Some themes have multiple templates defined. Many do not. Addressed in more detail in a subsequent workshop Friday, June 18, 2010
  67. 67. eCommerce Lots of options: Text links to 3rd party stores (cafepress) PayPal buttons using PayPal as both shopping cart and payment gateway 3rd Party shopping cart buttons Plugins More detail in a subsequent workshop Friday, June 18, 2010
  68. 68. Backups Very Important! Minimum backup of core Wordpress data using Tools > Export Full Wordpress database backup using phpMyAdmin plugin Service: Online Backup for Wordpress wordpress.backup- technology.com/ Friday, June 18, 2010
  69. 69. Security Hackers are out there! Delete default admin username Choose good password Keep up to date with latest version of Wordpress and Plugins Security Scan Plugin Friday, June 18, 2010
  70. 70. Upgrading Back up first! Database and Files Disable Plugins Automatic Update Friday, June 18, 2010
  71. 71. Importing Import content from other Wordpress site, Blogger and more Friday, June 18, 2010
  72. 72. Wordpress 3.0 New in 3.0 Menu Manager New default theme Custom background & headers Custom post types and much, much more www.mauiwordpress.com/?p=15 Friday, June 18, 2010
  73. 73. Analytics & Site Stats Google Analytics Webserver stats .com stats in dashboard Friday, June 18, 2010
  74. 74. Themes Revisited All themes are NOT created equal Different themes - different options and customization Free themes and premium ($) themes Some Themes with good customization options: Suffusion (free) Twenty Ten (free, Wordpress 3.0 for .org, available now in .com) Indy Premium Simple Indy Under the Influence Arthemia Thesis ($) Friday, June 18, 2010
  75. 75. Which flavor is right for you? Friday, June 18, 2010
  76. 76. WordPress 3.0 http://wordpress.org/development/2010/06/ thelonious/ Friday, June 18, 2010
  77. 77. WordPress Resources DigitalSplashMedia.com MauiWordPress.com WordPress.tv codex.wordpress.org Twitter.com/DigitalSplash Twitter.com/MauiWordpress Maui WordPress User Group??? Friday, June 18, 2010
  78. 78. WordPress 201 A new WordPress workshop coming soon. http://www.digitalsplashmedia.net/2010/06/customizing- wordpress-themes-maui-wordpress-201-workshop/ Friday, June 18, 2010
  79. 79. Friday, June 18, 2010
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