3. What have you learned from your audience feedback? DocumentaryQuestion on powerpoint in backgroundand shown on evaluation video
Documentary 1. List your audience feedback comments:•Conventions:•Music:•Interview styling:•Sounds:•Shots:Mise-en-scene:Screenshots of some of the conventions, shots and mise en scene that theaudience like and then show the ones they didnt likeclips of two or three audience feedback
Documentary2. Who is your target audience?show clips from our research of target audience and tv channeland show clips of the people interviewed who liked the documentary and their age
Documentary A. what did you do to attract your targetaudience?• Forms• Conventionsshow images of the forms and conventions
Documentary 3. What did you learn from your audiencefeedback?• images from documentary and ancillary of what learnt
Documentary 3. What did their comments show/teachyou?•• What they liked• What they didnt liketalk about what did they like - why and ways to change itwhat they didnt like - why and ways to change it
Documentary 4. What changes need to be made toimprove?
3. What have you learned from your audience feedback? AncillaryQuestion on powerpoint in backgroundand shown on evaluation video
Ancillary 1. List your audience feedback comments:• Conventions:• Music:• Interview styling:• Sounds:• Shots: Screenshots of some of the conventions, shots and mise en scene that the audience like and then show the ones they didnt like• Mise-en-scene: clips of two or three audience feedback
Ancillary 2. Who is your target audience?show clips from our research of target audience and tv channeland show clips of the people interviewed who liked the documentary and their age
Ancillary A. what did you do to attract your targetaudience?• (forms and conventions)
Ancillary 3. What did you learn from your audiencefeedback?show images of the forms and conventions
Ancillary 3. What did their comments show/teachyou?•• What they liked• What they didnt like talk about what did they like - why and ways to change it what they didnt like - why and ways to change it
Ancillary 4. What changes need to be made toimprove?
Who would be your audience for your media product?Our media product is about theEvolution of video games. It exploreshow video games have changed overthe years in terms of its image, genderrepresentation and its themes. Our target audience is 16-24 year olds; •Outgoing •Knowledge of popular culture •Interested in Television •Interested in different types of technology e.g.-mobile phones •Interested in documentaries.
What is ‘film rated’/ guidance /warnings etc, in relation with OFCOM•According to OFCOM material shown on TV before the watershed should besuitable for under eighteens. i.e.-no swearing, nudity, offensive language, horror ordrug use.•The watershed in the UK is 9pm.Some of the video gameswe’ll be showing footagefrom are assassins creed,grand theft auto and god ofwar.These video games are17+ so is suitable for ourtarget audience becausethey are between 16-24.
What channel is it shown on and why? •We have chosen to show our documentary on channel 5. •The shows mainly shown on channel five are entertainment shows like reality TV, US drama, game shows, childrens programmes and Australian soaps. The gadget show Neighbours CSI Big brother
Channel five also have shows like the gadget showwhich is a show that gives people the latest technologynews and gives the consumer information of how to getthe most out of their gadgets. Our documentary is also about technology so we decided to put it on channel five because it has a similar programme.The gadget show target knowledgeable people andalso a more casual audience so people who watchthe gadget show would be interested in ourdocumentary.
Time of documentaryWe’ve scheduled our documentary at 9pm because some of the footage we willbe showing are from video games which have an age rating of 17+ This is suitable for our target audience because they are between 16 and 24. 9pm is when the watershed in the UK begins so if we show our documentary at this time we wont be breeching any OFCOM regulations.
How did you attract/address your target audience?
Documentary A - Prove how audience will be attracted•Proof they will be attracted is through results from thequestionnaire – have a shot of our questionnaire with a voiceover, or film our target audienceB - Watching the documentary•Film different people watching our documentary. Voice over ofhow they are our target audience.C - Interviews with audience•Interviews of target audience. Example questions:Does the documentary relate to the overall topic of the evolutionof technology?Is the what is being discussed in the episode clear?After watching the 5 minutes, are you persuaded to watch therest of the episode/series?If they mention something specific, use a voiceover and match itto the clip
D - Things you did to attract target audience• Show clips of the presenter, young and dressed casually to relate to our audience• Uses of technology associated with those in our target audience (smart phones, games consoles etc)
Ancillaries A – Prove audience will be attracted•Film our target audience and ask if the ancillaries makes themwant to watch the documentaryB – Looking at the ancillaries•Brief clips of them looking at the ancillariesC – Interviews with audience•Examples of questions we could ask are:What does the ancillaries communicate to you?Would the advert and double page spread convince you to watchthe documentary?Do you think the images are appropriate to the idea? If not whatimages would be better?
D – We attracted our target audience by:Using images that relate to the audience and our topicImages on double page spread would attract our target audience as theyoften use them (computers, consoles.)
Draft 1Documentary:Too much game footageAwkward filming at the start – see the back of presenterDistracting people in background (argos)Clearer structureAncillaries:Good image in advert.Double page spread not good – no clear layout and no image.
Draft 3Documentary:Good channel 5 startMusic related to the topicVoiceover and public interview clashesNot edited properly (mistake of presenter)Ancillaries:Images relate to topic We improved from draft 1 to 3 by: •Having more interaction with the presenter •Added music •Used less footage of games •Less distractions around presenter
What have you learnt form your audience feedback? Draft one All the things we learnt fromWhat I learnt; draft one we made sure weoWe needed to follow the documentary had it in draft three:structure We added more footage ofoWe had too much footage of video games and the presenter.not enough clips of the presenter. We added musicoOur montage editing didn’t flow. We changed the script inoWe had good co-ordination when comparing order to make the presenterMario and Tetris games. sound more enthusiastic.oWe needed to add music.oThe presenter sounded dull
Draft three For draft four considering all theWhat we learnt; things we learnt from draft 3;oWe still need to follow documentary oWe need to follow a structure bystructure following the time structure. setting out the number of secondsoWe shouldn’t zoom in on things for each section.oMontage of locations didn’t fit in oWe will use a member of thewith our topic group to be our expert sociologist.oWe need to work on sound control oWe need to change the music tooOur expert sociologist wasnt something more game like. E.g.-saying anything that related to our music like the ones you find intopic. video games like Mario and tetris.
How did you use media technologies in the construction and research, planning and evaluation stages?
Documentary – technologies used for research and planning• Youtube/4od to watch inspirational documentaries – brief clips of searching for documentaries• Powerpoint to present ideas with print screens of documentaries as evidence of inspirations – use still shots or brief clips• Flash to create examples of titles – film, but not too long• Camera to both film and take pictures – show some of the pictures taken• Macs to edit – Adding transitions, sound, voice overs and titles. Film
Documentary-constructionThese are thethreetechnologies that Sony HDwe’ll be talking camera Normal computerabout in thedocumentary. flash Technologies Apple Mac we’ve used Photoshop I movie- the new version tripod In-design
How we would film and edit this We could film a member of our group editing a pictureOn I movie we could also on indesign with ashow how we uploaded voiceover describing thevideos and images from action as well as showingthe internet. E.g.- we got the different functions onour vice city cover and indesign. Also we wouldvideo game footage from show how to convert the inthe internet. design files to PDF’s Filming and editing When talking about I movie we could record a short clip and show To describe the ways in which we used the the different editing Sony HD cameras we could list the features by editing the different ways in which we used them. E.g.- short clip. We would we used it to take pictures for the use a voiceover to ancillaries. We could take a picture of the describe what is going camera and have it appear as a still image on. in our evaluation with arrows pointing to the different functions.
Part 2: How did you use media technologies in the construction and research, planning and evaluation stages? Ancillariesquestion shown on powerpoint on thecomputer behind usand at the start make question come up onthe video
Technologies used in research and planning. • Internet • Magazines and newspapers - to research different magazines • Microsoft Word • Text font - research the specific type of fonts in each magazine and channel advertVoiceover with images/screenshots of thetechnologies
Show the chosen ones on the PowerPoint. Vioceover explaining what we did: Show clips working on the We chose these three: internet(looking at online magazines) Clips of word document experimenting fonts (comparing text to ad and newspaper text)• Internet• Microsoft Word
Technologies used for theconstruction•Editing:•Indesign•Photoshop - used to edit photos to import to indesign•Images:•Camera - to take pictures for the double page spread andadvert•Game consoles - images for the advert•Scanner - used to copy detailed version of double pagespread drawing.when we start talking show us in front of computer withpowerpointthen have voiceover with images of indesign, photoshop,camera(taking pictures), scanner(show scanning drawn images)
We chose these three:• In Design• Photoshop Vioceover saying the effects used: Clip of how Indesign was used (created new files, imported images, layout of text, layering images and shapes)• Camera Clip of editing on Photoshop (brightened the images,layering, deleted and put colour in background) clips of us using the camera (taking photographs of game console(game boy))
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