Personal Information
Organization / Workplace
Madrid Area, Spain, madrid Spain
Occupation
Video Innovation at Prisa Visual (Grupo Prisa Media Group)
Website
javierlasacastro.wordpress.com/
About
Founding partner B-LAB GASTRONOMIC startup tnat mix gastronomy, entertainment and technology
Former R&D and Head of innovation areas last 25 years. Grupo Prisa 10k employees.
Start-up experience: selected 500startup accelerator program Silicon valley USA 2013-2016 ( mountain View-New York-Miami) SOSA accelerator tel aviv 2020
AWARDS AND RECOGNITIONS
Awarded 4MM€ innovation budget with Google GNI programme
Google award Best News app VR 2016
Applke award Best News ipad Apple 2011
ONDAS award Best online radio innovation 2011
Tags
internet
video
tv
native advertising
branded content
innovation
contenidos
television
publicidad nativa
javierlasa
webtv
restaurant
connected tv
web tv
internet tv
online
multisoporte
desarrolloweb
future
trends
nativead
smart tv
interface
web
interactive
inmersive gastronomy
technology
javier lasa
foodtech
mobile
digital
r&d
advertising native
buzzfeed
engagement
advertorial
sharetrough
futuro publicidad
contenidos de marca
publicidad de marca
nativo
tecnologia publicidad
native ads
native ad
2nd screen
second screen
future tv
advertising
online video
design
streaming
deportes
televison
benchmark
player
tv20
innovación restaurantes
hospitality
virtual reality
robot
resttech
innovación
ibc2018
marketing and advertising
marketing
mwc17
digital media
mwc
canva
business model
multiscreen
millenials
content
millenial
content marketing
marketing de contenidos
native advertsing
startegy
multimedia
barnded content
marketing contenidos
distroescale
brandedcontent
polar
sharethought
publicdad nativa
marca
publcidad nativa
usability testing
usability
internet radio
radio
radio 2.0
smart radio
tv app
companion tv app
remote control
connectedtv
app
ipad
google tv
tv apps
iptv
realidad aumentada
ar
augmented reality
movilidad
epg
ott video
videoblog
vod
onlinetv
webtvinternettv
web television
onlinevideo
ciclismoonline
financiero
atletismo
carreras-populares
internet administracin atuntamientos online benchm
transmedia contenidos digitales internet web
diseo
video online
publcidad
desing
See more
Presentations
(49)Documents
(1)Likes
(5)Claves para entender el engagement en publicidad Nativa
Javier Lasa
•
10 years ago
Axel springer fy 2011_final
Juan Varela
•
12 years ago
EL PAIS y nuestra propia revolución
Raul Rivero
•
12 years ago
El futuro de la TV. Televisión social
Juan Varela
•
13 years ago
La irrupción del transmedia - Innosfera oct14
Gonzalo Martín
•
13 years ago
Personal Information
Organization / Workplace
Madrid Area, Spain, madrid Spain
Occupation
Video Innovation at Prisa Visual (Grupo Prisa Media Group)
Website
javierlasacastro.wordpress.com/
About
Founding partner B-LAB GASTRONOMIC startup tnat mix gastronomy, entertainment and technology
Former R&D and Head of innovation areas last 25 years. Grupo Prisa 10k employees.
Start-up experience: selected 500startup accelerator program Silicon valley USA 2013-2016 ( mountain View-New York-Miami) SOSA accelerator tel aviv 2020
AWARDS AND RECOGNITIONS
Awarded 4MM€ innovation budget with Google GNI programme
Google award Best News app VR 2016
Applke award Best News ipad Apple 2011
ONDAS award Best online radio innovation 2011
Tags
internet
video
tv
native advertising
branded content
innovation
contenidos
television
publicidad nativa
javierlasa
webtv
restaurant
connected tv
web tv
internet tv
online
multisoporte
desarrolloweb
future
trends
nativead
smart tv
interface
web
interactive
inmersive gastronomy
technology
javier lasa
foodtech
mobile
digital
r&d
advertising native
buzzfeed
engagement
advertorial
sharetrough
futuro publicidad
contenidos de marca
publicidad de marca
nativo
tecnologia publicidad
native ads
native ad
2nd screen
second screen
future tv
advertising
online video
design
streaming
deportes
televison
benchmark
player
tv20
innovación restaurantes
hospitality
virtual reality
robot
resttech
innovación
ibc2018
marketing and advertising
marketing
mwc17
digital media
mwc
canva
business model
multiscreen
millenials
content
millenial
content marketing
marketing de contenidos
native advertsing
startegy
multimedia
barnded content
marketing contenidos
distroescale
brandedcontent
polar
sharethought
publicdad nativa
marca
publcidad nativa
usability testing
usability
internet radio
radio
radio 2.0
smart radio
tv app
companion tv app
remote control
connectedtv
app
ipad
google tv
tv apps
iptv
realidad aumentada
ar
augmented reality
movilidad
epg
ott video
videoblog
vod
onlinetv
webtvinternettv
web television
onlinevideo
ciclismoonline
financiero
atletismo
carreras-populares
internet administracin atuntamientos online benchm
transmedia contenidos digitales internet web
diseo
video online
publcidad
desing
See more