Sonix Social Media Blogging Presentation

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Social media is often thought of as Facebook and Twitter but blogging is as much a part of social media, and some say more, than both Facebook and Twitter.

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Sonix Social Media Blogging Presentation

  1. 1. Blogging For Businesspresented by Sonix Socia MediaOctober 11, 2012
  2. 2. Blogging Definition and Stats✤ Every blog is a website but not every website is a blog.✤ The pure definition of a blog is: ✤ A Web site containing the writers or group of writers own experiences, observations, opinions, etc., and often having images and links to other Web sites.✤ In 2012 it has evolved into major publishing businesses such as Huffington Post that was sold recently for over $300 million.✤ It is also used by companies to display their thought leadership and expertise. Blogs are now considered an important part of a companies participation online and no longer the preserve of  the private personal blogger.
  3. 3. Definition and Stats (cont’d)✤ The evolution of search engines has also made the creation of unique content in a variety of media vital, to improve brands and businesses online visibility to Google, Bing and Yahoo.✤ The world of personal self expression is now only a part of what keeps blogging vibrant and an important part of the rapidly growing web.✤ 60% of businesses have a business or company blog.✤ 35% actively blog one timer per month versus 65% who haven’t updated their blog in one year or more.
  4. 4. Blogging and Social Media Stats 72% Use Facebook 50% Use Blogging 59% Use Twitter 33% Use YouTube
  5. 5. Hungry Girl - From Blog To Business
  6. 6. Hungry Girl - From Blog To Business (cont’d)
  7. 7. Skinny Bitch - Keeping Business Going With Blog
  8. 8. Skinny Bitch - Keeping Business Going With Blog (cont’d)
  9. 9. Skinny Bitch - Keeping Business Going With Blog (cont’d)
  10. 10. Cook Train Eat Race Blog
  11. 11. CTER - continued
  12. 12. Sonix Social Media✤ Be sure to utilize the forums section of SonixSocialMedia.com to ask questions and see what your peers are thinking about when it comes to social media for business✤ Jason Bahamundi ✤ 214-356-6656 ✤ jason@sonixstudio.com✤ Chad Van Calster ✤ 920-482-2929 ✤ chad@sonixstudio.com 12

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