Blogging For Businesspresented by Sonix Socia MediaOctober 11, 2012
Blogging Definition and Stats✤ Every blog is a website but not every website is a blog.✤ The pure definition of a blog is: ✤ A Web site containing the writers or group of writers own experiences, observations, opinions, etc., and often having images and links to other Web sites.✤ In 2012 it has evolved into major publishing businesses such as Huffington Post that was sold recently for over $300 million.✤ It is also used by companies to display their thought leadership and expertise. Blogs are now considered an important part of a companies participation online and no longer the preserve of the private personal blogger.
Definition and Stats (cont’d)✤ The evolution of search engines has also made the creation of unique content in a variety of media vital, to improve brands and businesses online visibility to Google, Bing and Yahoo.✤ The world of personal self expression is now only a part of what keeps blogging vibrant and an important part of the rapidly growing web.✤ 60% of businesses have a business or company blog.✤ 35% actively blog one timer per month versus 65% who haven’t updated their blog in one year or more.
Blogging and Social Media Stats 72% Use Facebook 50% Use Blogging 59% Use Twitter 33% Use YouTube
Sonix Social Media✤ Be sure to utilize the forums section of SonixSocialMedia.com to ask questions and see what your peers are thinking about when it comes to social media for business✤ Jason Bahamundi ✤ 214-356-6656 ✤ email@example.com✤ Chad Van Calster ✤ 920-482-2929 ✤ firstname.lastname@example.org 12