The first question I asked was to get an idea of what people liked reading the most. Metal Hammer and ‘Other’ had the highest votes, while Q and ‘I don’t read magazines’ were tied second last, while Mix Mag got no votes at all. This shows us that people that answered the survey liked heavy rock and metal most, while Alternative was close behind.
I thought this was an essential question to ask, even though some of the popular voted magazines showed some of the genres, but it slims the preferred music genre of the readers down a lot. Indie was the most voted genre, with Metal and Rock closely following, what was most interesting was that only 4 catagories were voted for, one person voted ‘Other’, so this tells us that the survey takers all liked Some form of rock, wether it was light or heavy.
This is an important question to ask, because you can find out how much people are willing to spend on magazines and how much they want to know about their favourite artists or wether they go elsewhere to find out news. The majority of people who took the survey spent £0-£5 on music magazines, which probably means they bought maybe one magazine a month if at all. The one person who chose ‘Other’ may have misunderstood the question, as I didn’t specifically state ‘music magazine’ so they may have spent over £20 on magazines, or they just spent that much on music magazines anyway.
The majority of people who answered this question, went to music festivals or gigs. About 2 people answered ‘No’ for this, maybe because they don’t have the time or money, or none of their favourite artists play locally or at a time that suits them. This also shows that they want to spend money to see artists live and the experience to go with it and (judging by the music genres most popular) willing to take some risks as they can get rough.
It seems that people went to festivals and gigs in the half year period, as the times are probably spaced out more, or that fact that gigs and festivals can be so far apart: though An equal number of people voted for the times ‘Every 3 months’, ‘Every Year’, and ‘Less than once a year’. A total number of 5 people voted that ‘Every 6 months’ was the time period of how commonly they went within the times given.
These results show us how loyal we can be to music nowadays, as we can get free music now, more and more people are spending less on CDs, but some people still buy them, wether in support of the artist (or music label) or online; iTunes for example. In a way its good that the payment is so high, because it shows people are still willing purchase money instead of getting it for free – legally or illegally.
I asked this question to get an idea of how many people actually did download music Legally or illegally. Most people admitted to legally downloading music, wether telling The truth or not, though some people also admitted to downloading music illegally, Wether they don’t have the money or they just try to get it another way.
Music videos are normally very important as they can help give the message and/or meaning of the song, I asked where people normally watched these; most people answered Youtube. Youtube is one of the most easiest ways to watch music videos as you can watch them any time, and its one of the most used websites today. None of the people who took the survey seemed to look on the Artists website, or use any other site of watching music videos.
I thought this would be an ideal question to ask, because it gave me a pointer in what to include in my own magazine front cover; most people looked for free posters of their favourite artists/bands, wether to just look at or use. A few people liked to read interviews about them, so an interview that is advertised on the front would be a good way to get attention.
I asked this question because instead of people buying magazines, it would be Useful to know how fans kept up with their favourite artists/bands. Most people Answered that they used Youtube, again, which is quite good for fans, because Artists normally have their own channel and include interviews and behind the scenes, So they could feel more personal with them to see them as people more. The most surprising thing I have found is that most people who answered the questionnaire were interested in mainly rock music. The majority of people go online to view music videos, mainly on Youtube. Some people still do buy CDs as well as downloading, and still a lot of people are downloading legally – from iTunes for example. Asking about magazines has helped a lot because now I know what main things people look for on a music magazine cover. I know a little more to know what to include in my magazine and what to pay attention to.
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