酒店行业社会媒体营销实务

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本演示文稿向您解释了酒店经营者们该如何利用社会媒体平台推广酒店业务

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酒店行业社会媒体营销实务

  1. 1. 2010 11
  2. 2. • • • •  sinotechgroup.com.cn
  3. 3. • • • • • •  sinotechgroup.com.cn
  4. 4. sinotechgroup.com.cn
  5. 5. • • • • •  sinotechgroup.com.cn
  6. 6. sinotechgroup.com.cn
  7. 7. Source: Forrester Researchsinotechgroup.com.cn
  8. 8. Source: Forrester Researchsinotechgroup.com.cn
  9. 9. sinotechgroup.com.cn
  10. 10. sinotechgroup.com.cn
  11. 11. • • • • •  sinotechgroup.com.cn
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  14. 14. sinotechgroup.com.cn
  15. 15. : /sinotechgroup.com.cn
  16. 16. :sinotechgroup.com.cn
  17. 17. :Twitter , Twitter , , “ sinotechgroup.com.cn
  18. 18. :/ sinotechgroup.com.cn
  19. 19. :§  –§  – .§  –§  –§  –§ § § §  sinotechgroup.com.cn
  20. 20. delicious –Slideshare – PPTYouTube –Youku- YouTubeTubemogul –StumbleUpon –Digg.com – ( )Marketwire/PRWeb –Scribd –Flickr – / / Tweetdeck- sinotechgroup.com.cn
  21. 21. sinotechgroup.com.cn
  22. 22. sinotechgroup.com.cn
  23. 23. v2.0 v3.0    /   sinotechgroup.com.cn
  24. 24. • • • • • •  ( ) sinotechgroup.com.cn
  25. 25. sinotechgroup.com.cn
  26. 26. sinotechgroup.com.cnSinoTech Group Confidential
  27. 27. Map Overlay ? sinotechgroup.com.cnSinoTech Group Confidential
  28. 28. sinotechgroup.com.cn
  29. 29. sinotechgroup.com.cn
  30. 30. sinotechgroup.com.cn
  31. 31. SinoBuzz™ ; sinotechgroup.com.cn
  32. 32. …“ MySpace Facebook Second Life Web2.0 …” David Grossman, Business Traveller columnist, USA Today___________________________________________________________________“ ” Paul Dunay, Marketing Profs ___________________________________________________________________“… Karyn Strauss, Senior Editor, Hotels___________________________________________________________________ sinotechgroup.com.cn
  33. 33. Dr Mathew McDougallCEO, SinoTech Group sinotechgroup.com.cn
  34. 34. Thank you - Dr Mathew McDougall | @sinotechiansinotechgroup.com.cn | @sinotechgroup sinotechgroup.com.cn

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