Promoting 2.0 Training with "Fantastic Freebies"

Promoting “2.0 Training” with “Fantastic Freebies” ( and other Innovative Programs ) Presented by: Janie Hermann Bob Keith Princeton Public Library Princeton, NJ Session D305: Tech Freebies and Program Ideas Computers in Libraries 2007 Crystal City, VA

Single-branch municipal library in heart of downtown (very close to Princeton University)
New(ish) state-of-the-art 58,000 square foot building ( opened in April 2004 )
Staff: 54 FTE; Population: 31,000
100+ computers for public use
Fully equipped technology center with lots of software and a “Gadget Garage”
Princeton Public Library

Traditional Tech Training
Computer Basics
Email
Internet Basics
Search Engines
Online Catalog
Word Processing/Spreadsheets etc.
You can do more!

Disclaimr
Many libraries lack staff time and money to expand computer classes
Better to rephrase “Computer Classes” as “Technology Training”
Several easy to implement paths to grow a Tech Training program
Low cost in money and staff time
Agile, can teach new tech quickly

Get the word out
Position yourself and your staff as
“ Tech Gurus”
Get involved with local users’ groups
Present for local groups (PTOs, Job Seekers, Service Clubs, Chambers of Commerce)
Develop and/or join Technology Mailing Lists
Create a Technology Training Blog
Sell up at each and every class
Tease with new content

Never Underestimate the Power of Attractive, Professional Full-Color Posters

Bringing them in
Fantastic Freebies
Everyone likes to get something for free
Simple to implement
Can be presented to large groups as lectures
Jumpstart the 2.0 buzz
Listen to suggestions – Give ‘em what they want
Photo editing
Blogs
Tips, advice, etc on how to use computers and Internet better

2.0 Toolbox

How we locate “Freebies”
PC Magazine
Top 101 Sites
Best Free Software
SEOmoz’s Web 2.0 Awards
Time Magazine’s 50 Coolest Websites
Filehippo (freeware with some shareware)
Constantly Scan Tech Blogs, Library Blogs, Tech News Sites and the Popular Media!

Text Editing Freebies
Google Docs
YourDraft
Ajaxwrite

Organization Freebies
Tadalists
Cozi Central
Google Calendar

Productivity Freebies
LogMeIn
CCleaner

Photo and Video Freebies
The GIMP
Everystockphoto
Flickr
OneTrueMedia

Our plans for Future Classes
Move from Photoshop to GIMP and Pixer/Picnik
Move from Blogger to Wordpress
Move from Bloglines to Google Reader
Social Bookmarking
How to create and host Podcasts
YouTube/OneTrueMedia/SplashCast (video editing and hosting online)
Digital Scrapbooking
Our classes are always in Constant Beta
Keep things fresh and keep innovating!

A few Final Tips
Train staff and patrons together
Creates transparency
Boosts statistics
Saves time and money
Develop rotating classes
Offer classes in series (i.e. mini-courses)
Keeps students engaged
Have students work on a project
Real world application
Sense of accomplishment

Contact Us
Janie Hermann
[email_address]
Robert Keith
[email_address]
Slides will be posted at Library Garden
http://librarygarden.blogspot.com

Promoting 2.0 Training with "Fantastic Freebies"

by Janie Hermann on Apr 23, 2007

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