Innovation in Funding Sustainable Initiatives -          the Role of Crowdfunding                 Jan-Willem Bode         ...
Planet B - ourbeliefs We don´t need another planet, we need better solutions for the existing one. Solutions that are less...
Planet B  Planet B                         Planet B     Advisory                       VenturesFinancial structuring      ...
Planet B                                                     Angel fund                                                   ...
Ideation Research       Startup   Fast Growth Transition   Own Capital   Seed Capital     Venture Capital   Refinancing   ...
Ideation Research       Startup     Fast Growth Transition   Own Capital   Seed Capital       Venture Capital   Refinancin...
Trends• Social networks• Economic climate• Sustainability
What is crowd funding?Crowd funding describes the collective cooperation, attention andtrust by people who network and poo...
Crowd funding - state of play• Large sums of money, but mainly donations (over a billion USD world wide,  100s of millions...
Non-monetary benefits of crowdfunding• You´re not the only one who believes in your project (Third party validation)• Build...
Example - WakaWakaLight•
Example - www.2050publishing.com• Online news, magazine and book  publishing platform about  renewable energy, energy  effi...
Ideation Research       Startup   Fast Growth Transition   Own Capital   Seed Capital     Venture Capital   Refinancing   ...
Ideation Research       Startup   Fast Growth Transition   Own Capital   Seed Capital     Venture Capital   Refinancing   ...
Ideation Research       Startup     Fast Growth Transition   Own Capital   Seed Capital       Venture Capital   Refinancin...
Ideation Research       Startup     Fast Growth Transition   Own Capital   Seed Capital       Venture Capital   Refinancin...
Ideation Research            Startup         Fast Growth Transition   Own Capital     Seed Capital              Venture Ca...
Ideation Research            Startup         Fast Growth Transition   Own Capital     Seed Capital              Venture Ca...
Ideation Research            Startup         Fast Growth Transition   Own Capital     Seed Capital              Venture Ca...
Professionalisation	• Valuation• Process (due diligence, transparency, documentation)• Back office (security, ease of use, ...
Closing remarks• Crowd funding is emerging as an alternative to traditional financing options  and will find it´s place in t...
Enviu Night BCN - Innovation In Funding Sustainable Initiatives  The Role Of Crowdfunding 26 January 2012
Enviu Night BCN - Innovation In Funding Sustainable Initiatives  The Role Of Crowdfunding 26 January 2012
Enviu Night BCN - Innovation In Funding Sustainable Initiatives  The Role Of Crowdfunding 26 January 2012
Enviu Night BCN - Innovation In Funding Sustainable Initiatives  The Role Of Crowdfunding 26 January 2012
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Enviu Night BCN - Innovation In Funding Sustainable Initiatives The Role Of Crowdfunding 26 January 2012

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Presentation about professionalizing crowd funding

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  • Enviu Night BCN - Innovation In Funding Sustainable Initiatives The Role Of Crowdfunding 26 January 2012

    1. 1. Innovation in Funding Sustainable Initiatives - the Role of Crowdfunding Jan-Willem Bode Planet B Ventures Enviu Night Barcelona
    2. 2. Planet B - ourbeliefs We don´t need another planet, we need better solutions for the existing one. Solutions that are less resource intensive, sustainable from an environmental, economic and ecological point of view. Innovation focusing on technologies, finance and using the crowd.
    3. 3. Planet B Planet B Planet B Advisory VenturesFinancial structuring FinanceStrategic consultancy Internet Non-executive mgt Startup help
    4. 4. Planet B Angel fund (currently being raised) Planet B Planet B Advisory VenturesFinancial structuring FinanceStrategic consultancy Internet Non-executive mgt Startup help
    5. 5. Ideation Research Startup Fast Growth Transition Own Capital Seed Capital Venture Capital Refinancing Project Finance
    6. 6. Ideation Research Startup Fast Growth Transition Own Capital Seed Capital Venture Capital Refinancing Project Finance Valley of Death
    7. 7. Trends• Social networks• Economic climate• Sustainability
    8. 8. What is crowd funding?Crowd funding describes the collective cooperation, attention andtrust by people who network and pool their money and otherresources together, usually via the Internet, to support efforts initiatedby other people or organisations.Wikipedia, accessed on 25 January 2012
    9. 9. Crowd funding - state of play• Large sums of money, but mainly donations (over a billion USD world wide, 100s of millions in Europe)• Still mainly in the creative and charity sectors• Main models are donation, lending, donation in exchange for a specific service or good• Currently crowd investing coming up as well, rapid increase expected over the next couple of months.
    10. 10. Non-monetary benefits of crowdfunding• You´re not the only one who believes in your project (Third party validation)• Building a network of supporters and advocates (Word of mouth marketing)• Optimise your product or offering through direct feedback (Market testing)
    11. 11. Example - WakaWakaLight•
    12. 12. Example - www.2050publishing.com• Online news, magazine and book publishing platform about renewable energy, energy efficiency and climate change• Book will be written together with the crowd, magazines are compilation of articles and crowd responses• 80% of the shares of 2050publishing.com will be crowd funded before 2050
    13. 13. Ideation Research Startup Fast Growth Transition Own Capital Seed Capital Venture Capital Refinancing Project Finance
    14. 14. Ideation Research Startup Fast Growth Transition Own Capital Seed Capital Venture Capital Refinancing Project Finance
    15. 15. Ideation Research Startup Fast Growth Transition Own Capital Seed Capital Venture Capital Refinancing Project Finance Valley of Death
    16. 16. Ideation Research Startup Fast Growth Transition Own Capital Seed Capital Venture Capital Refinancing Project Finance Valley of Death
    17. 17. Ideation Research Startup Fast Growth Transition Own Capital Seed Capital Venture Capital Refinancing Project Finance Traditionally problematic for fundraising, now even worse Valley of Death
    18. 18. Ideation Research Startup Fast Growth Transition Own Capital Seed Capital Venture Capital Refinancing Project Finance Traditionally problematic for fundraising, Traditionally possible, now now even worse much more difficult Valley of Death
    19. 19. Ideation Research Startup Fast Growth Transition Own Capital Seed Capital Venture Capital Refinancing Project Finance Traditionally problematic for fundraising, Traditionally possible, now now even worse much more difficult Crowd funding, traditionally non-existent, now picking up rapidly Valley of Death
    20. 20. Professionalisation • Valuation• Process (due diligence, transparency, documentation)• Back office (security, ease of use, legal and fiscal solidity)• Crowd funding as part of more advanced financial structures• Regulation (FSA, AFM, etc)• AML
    21. 21. Closing remarks• Crowd funding is emerging as an alternative to traditional financing options and will find it´s place in the mix• It provides a strong base for market testing, and gathering a following, supporters of initiatives, projects and ventures• Professionalisation required, which will allow crowd funding to go properly to crowd investing• Enviu and Planet B are currently developing a sustainable crowd investing platform, more news in April.
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