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  • Completing your profile Making your profile “magnetic” so people find you Using Linkedin to research people you are going to interview with Using Linkedin as a gift when you Network
  • Completing your profile Making your profile “magnetic” so people find you Using Linkedin to research people you are going to interview with Using Linkedin as a gift when you Network
  • Professional headline - Pump up your professional headline with keywords your target audience will be looking for. – Meg Guiseppi Your photo – Branding is about creating emotional connections. People will believe content more when it’s accompanied by the author’ photo – Meg Guiseppi
  • Minimum of two past positions for completeness Minimum of three recommendations for completeness
  • Completing your profile Making your profile “magnetic” so people find you Using Linkedin to research people you are going to interview with Using Linkedin as a gift when you Network
  • Update what you are working on: 2-3 times per week. What you are working on: use tinyurl.com to shorten up links so they fit within the 12o character limit of the headline
  • What you are working on: use tinyurl.com to shorten up links so they fit within the 12o character limit of the headline Websites: your VisualCV, Your blog Public URL: default URL ends in an indistinct jumble of letters and numbers. Maximize your searchability by personalizing it with your name. Add a a middle initial or name if your name is common.
  • What you are working on: use tinyurl.com to shorten up links so they fit within the 12o character limit of the headline Websites: your VisualCV, Your blog Public URL: default URL ends in an indistinct jumble of letters and numbers. Maximize your searchability by personalizing it with your name. Add a a middle initial or name if your name is common.
  • Add Tags to each of your presentations to make your profile more searchable.
  • Completing your profile Making your profile “magnetic” so people find you Using Linkedin to research people you are going to interview with Using Linkedin as a gift when you Network
  • Completing your profile Making your profile “magnetic” so people find you Using Linkedin to research people you are going to interview with Using Linkedin as a gift when you Network
  • Completing your profile Making your profile “magnetic” so people find you Using Linkedin to research people you are going to interview with Using Linkldin as a gift when you Network
  • Completing your profile Making your profile “magnetic” so people find you Using Linkedin to research people you are going to interview with Using Linkedin as a gift when you Network
  • Completing your profile Making your profile “magnetic” so people find you Using Linkedin to research people you are going to interview with Using Linkedin as a gift when you Network
  • Completing your profile Making your profile “magnetic” so people find you Using Linkedin to research people you are going to interview with Using Linkedin as a gift when you Network
  • Completing your profile Making your profile “magnetic” so people find you Using Linkedin to research people you are going to interview with Using Linkedin as a gift when you Network
  • Completing your profile Making your profile “magnetic” so people find you Using Linkedin to research people you are going to interview with Using Linkedin as a gift when you Network
  • Completing your profile Making your profile “magnetic” so people find you Using Linkedin to research people you are going to interview with Using Linkedin as a gift when you Network
  • Completing your profile Making your profile “magnetic” so people find you Using Linkedin to research people you are going to interview with Using Linkedin as a gift when you Network
  • Completing your profile Making your profile “magnetic” so people find you Using Linkedin to research people you are going to interview with Using Linkedin as a gift when you Network
  • Completing your profile Making your profile “magnetic” so people find you Using Linkedin to research people you are going to interview with Using Linkedin as a gift when you Network
  • Completing your profile Making your profile “magnetic” so people find you Using Linkedin to research people you are going to interview with Using Linkedin as a gift when you Network
  • Completing your profile Making your profile “magnetic” so people find you Using Linkedin to research people you are going to interview with Using LinkedIn as a gift when you Network
  • My hope and prayer is that you will use this information to get to your next career success more quickly

Linkedinforbjm 12682432726653-phpapp01(2) Presentation Transcript

  • 1. for BJM Linked in http://www.linkedin.com/in/jerrystuesser
  • 2. Linkedin for BJM
    • Completing your profile
    • Making your profile “magnetic”
    • Using Linkedin to research
    • Using Linkedin when you Network
  • 3. Why You Need to be on Linkedin
    • To find people, groups, events
    • To be found!
    • To acquire expertise
    • To further your career
  • 4. Completing your profile
    • Your name
    • Headline
    • Zip code
    • Industry
    • Your photo
    • What are you working on now?
    • Profile “Synopsis”
  • 5. Completing your profile
    • Current position
    • Past positions
    • Education
    • Connections
    • Websites
    • Recommendations
    • Slideshare
  • 6. Top Five Tips to Write a Great Profile
    • real and honest
    • complete
    • heavily branded
    • searchable
    • recommendations
    Neal Schaffer, Understanding, Leveraging & Maximizing Linkedin
  • 7. Making your profile “magnetic”
    • Pump up your professional headline with keywords
    • Update “what you are working on” frequently. Include a tinyurl.com link to more about the update.
  • 8. Making your profile “magnetic”
    • Keep building up brand and value-reinforcing recommendations
    • Keep adding connections
    • Add websites
    • Personalize your Public Profile URL
  • 9. Making your profile “magnetic”
    • Add the name of your customer companies in “Experience” section
    • List professional organizations
    • Add SlideShare presentations
    • Load up “Interests” with keywords
  • 10. SlideShare presentations Tags: youth services family children child community outreach shelter counseling Montgomery County Tags: anti-aging skin products wrinkle beauty galvanic spa entrepreneur home-based business weight vitamins supplements baby boomers
  • 11. Google Adwords www.adwords.google.com /select/KeywordToolExternal Enter one keyword or phrase per line: Oil and Gas Get keyword Ideas
  • 12. Google Keyword Ideas
  • 13. Using Linkedin to research people
    • Learn about the interview team:
      • Past employment
      • Current positions
      • How they brand themselves
      • Hobbies and interests
      • What they look like
  • 14. Linkedin Jobs Insider www.linkedin.com/static?key=jobsinsider_download
  • 15. Linkedin Jobs Insider www.linkedin.com/static?key=jobsinsider_download
  • 16. Using Linkedin when you Network
    • Offer your network of contacts
    • Provide warm introductions
    THE LAW OF VALUE Your true worth is determined by how much more you give in value than you take in payment The Go-Giver by Bob Burg and John David Mann
  • 17. Linkedin Events Application
  • 18.  
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  • 24. Linkedin Resources The unofficial site for all things Linkedin: http://www.linkedintelligence.com Steven Burda’s Blog: http://burdabusinesscard2.com Spin Strategy – Tools for Intelligent Job Search: http://spinstrategy.com Understanding, Leveraging& Maximizing Linkedin A book by Neal Schaeffer
  • 25.
    • There aren’t just good people out of work, there are great people.
    • You are those people!
    • I am happy to help you.
  • 26. Questions?