Digipak analysis

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Digipak analysis

  1. 1. Digipak Analysis
  2. 2. Mumford and Sons – BabelBabel is the second studio album by the British indie folkband Mumford & Sons. The digipak they releasedfeatures the four members of the band on thefront, sitting on a bench looking very natural. Thisreflects the relaxed and calm nature of the music theyplay. In the background is a pub with many differentfictional flags. These could represent the differentnations that Mumford and Sons appeal to, as their albumwas released worldwide.The back of the cover features all of the bands songs onthe album as well as the distribution and productioncompany. The image is of a window in a dark street. Theimage is probably the back of the pub which is featureson the front.
  3. 3. Mylo XylotoThe messy background is immediately targeted at teenagers due totheir messy and disorganised lifestyle.The digipak portrays a random background created by a colour schemeof spray paints and quiet electric/neon colour tones. The overallbackground of the digipak shows clear reference to graphite whichsuggests that as the band has an indie genre which is mostly listened tobe teenagers, that they are trying to relate to the graphite/messystereotypes surrounding teenagers and their behaviour.The back of the follows the same random colour scheme, highlightingthe random nature of the songs on the album. Also The song names arein bubble font, showing that they are ‘fun’ and aimed at a wideaudience.

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