Content Marketing

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Content marketing. A term you're probably familiar with. It's bandied around the www at every turn. But what does it actually mean?

Content marketing. A term you're probably familiar with. It's bandied around the www at every turn. But what does it actually mean?

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  • 1. How To Sell Lots Of Stuff Online Without Being Blatantly Salesy AKA Content Marketing www.JamesBlute.com
  • 2. Content Marketing A term youre probably familiar with.Its bandied around the www at every turn. But what does it actually mean?
  • 3. And
  • 4. How do you get to be bad ass at doing it?
  • 5. Give Freely Mindset
  • 6. Give FreelyMy golden rule for anyone looking to make their way in the online world of business: Be (super) cool and give freely.
  • 7. To break this down further; think about what it is that you do.
  • 8. Why should people hire or buy from?
  • 9. Whatever the answer to this is –this is what you should be giving away in terms of content.
  • 10. Understand Your Audience
  • 11. What do your website visitors need when they come to your site?
  • 12. What can you offer that will help them?
  • 13. If you can solve a problem or provide easy to follow actionable advice, youre on to a WINNER.
  • 14. Content
  • 15. Blog posts, articles, videos, interviews…
  • 16. Dont be scared of feeling like youre giving away all of your innermost secrets for free.
  • 17. The more you give freely, the more confidence your audience will have in you.
  • 18. People will make use of your materials but willmore likely read them, understand how it works; and then ask for your help anyway.
  • 19. Distribute
  • 20. Post, email, share, retweet, like
  • 21. Don’t be shy… you’ve got a message to spread.
  • 22. Think about turning that one piece of content into…
  • 23. That one blog post could be turned into audio, video or even a Slideshare.net presentation.
  • 24. Ripple Effect
  • 25. Publishing content allows you the ultimate opportunity to show what you know. You dont even need to sell!
  • 26. If readers follow your advice from a how to article for example, theyve seen for themselves that what you say gets results.
  • 27. By producing great content you naturallybecome the go to person in your niche.
  • 28. And sell lots more stuff without being blatantly salesy.
  • 29. Win
  • 30.
  • 31. http://www.JamesBlute.com