Visual design and the New Yorker

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Presentation about the elements of visual design and the New Yorker magazine. Produced and presented using an iPad.

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Visual design and the New Yorker

  1. 1. VISUAL DESIGN AND STYLETHE NEW YORKER MAGAZINE
  2. 2. VISUAL DESIGN AND STYLETHE NEW YORKER MAGAZINE
  3. 3. VISUAL DESIGN AND STYLETHE NEW YORKER MAGAZINEJAMES PETERSENETEC 620FALL 2011
  4. 4. Style - The New Yorker
  5. 5. Style - The New Yorker
  6. 6. One uncommonly formal feature of themagazines in-house style is the placement ofdiaeresis marks in words with repeating vowels—such as reëlected, preëminent and coöperate—inwhich the two vowel letters indicate separatevowel sounds.The magazine also continues to use a fewspellings that are otherwise little used, such as"focusses" and "venders".The magazine also spells out the names ofnumbers, such as "twenty-five hundred" insteadof "2500", even for very large figures. It alsospells out professional sports leagues withperiods, e.g. N.B.A.Style - The New Yorker
  7. 7. Style II
  8. 8. Style II
  9. 9. Style II
  10. 10. Style IIThe New Yorkers signaturedisplay typeface, used for itsnameplate and headlines and themasthead above The Talk of theTown section, is Irvin, named afterits creator, the designer-illustratorRea Irvin.The body text of all articles in TheNew Yorker is set in AdobeCaslon.
  11. 11. Style III
  12. 12. Style IIIThe magazine does not put thetitles of plays or books in italicsbut simply sets them off withquotation marks.When referring to otherpublications that includelocations in their names, it usesitalics only for the "non-location"portion of the name, such as theLos Angeles Times or theChicago Tribune.
  13. 13. Style IIIThe magazine does not put thetitles of plays or books in italicsbut simply sets them off withquotation marks.When referring to otherpublications that includelocations in their names, it usesitalics only for the "non-location"portion of the name, such as theLos Angeles Times or theChicago Tribune.

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