Automobile industry in india 2011_2


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  • The automotive sector is one of the key segments of the economy having extensive forward and backward linkages with other key segments of the economy. It contributes about 4 per cent in India's Gross Domestic P roduct (GD P ) and 5 percent in India's industrial production. This sector has generated about 4.5 lakh of direct employment and about one crore of indirect employment
  • This one lakh car has created a revolution in the history of the automobile industry across the world. 
  • According to the Society of Indian Automobile Manufacturers (SIAM),
  • Automobile industry in india 2011_2

    1. 1.
    2. 2. CONTENTS:- <ul><li>Introduction </li></ul><ul><li>Landmark of Indian Automobile Industry. </li></ul><ul><li>Position of Automobile Industry in India. </li></ul><ul><li>Five Main Leading Companies of Automobile Industry </li></ul><ul><ul><li>1. Tata Motors </li></ul></ul><ul><ul><li>2. Maruti Suzuki </li></ul></ul><ul><ul><li>3. Hyundai Motors </li></ul></ul><ul><ul><li>4. Mahindra Motors </li></ul></ul><ul><ul><li>Hero Honda Motors </li></ul></ul><ul><li>Conclusion </li></ul>
    3. 3. <ul><li>An automobile is a wheeled motor vehicle used for transporting passengers. It also carries its own engine or motor. </li></ul><ul><li>Automobiles are designed to run primarily on roads, to have seating for one to eight people, to typically have four wheels, eight people. </li></ul>Q. What is an Automobile?
    4. 4. Introduction <ul><li>AUTOMOBILE SECTOR </li></ul><ul><li>Mainly engaged in manufacturing motor vehicles or motor vehicle engines. </li></ul><ul><li>Primary activities are: </li></ul><ul><ul><li>Motor cars manufacturing </li></ul></ul><ul><ul><li>Motor vehicle engine manufacturing </li></ul></ul><ul><li>Major products and services are: </li></ul><ul><ul><li>Passenger motor vehicle (Passenger Cars, Utility Vehicles & Multi Purpose Vehicles) </li></ul></ul><ul><ul><li>Commercial Vehicles (Medium & Heavy and Light ) </li></ul></ul><ul><ul><li>Two Wheelers and Three Wheelers </li></ul></ul>
    5. 5. Introduction continued… <ul><li>AUTOMOBILE SECTOR </li></ul><ul><li>Contributes about 4 per cent in India's Gross Domestic P roduct (GD P ). </li></ul><ul><li>5 percent in India's industrial production. </li></ul><ul><li>Generated about 4.5 lakh of direct employment . </li></ul><ul><li>About one crore of indirect employment. </li></ul><ul><li>Establishment of competitive Auto Ancillary Industry, automobile testing and R&D centers. </li></ul><ul><li>First car ran on India's roads in 1897. </li></ul><ul><li>Till 1930s, cars were imported directly. </li></ul>
    6. 6. Landmark of Indian automobile industry <ul><li>1897 First person to own a car in India–Mr. Foster of M/s Crompton Greaves Company, Mumbai </li></ul><ul><li>1901 First Indian to own a car in India - Jamsetji Tata </li></ul><ul><li>1905 First Woman to drive a car in India -Mrs.Suzanne RD Tata </li></ul><ul><li>1945 Tata Motors </li></ul><ul><li>1947 Mahindra & Mahindra Limited </li></ul><ul><li>1948 Ashok Motors </li></ul><ul><li>1981 Maruti Suzuki </li></ul><ul><li>1994 Mercedes-Benz </li></ul><ul><li>1995 Ford Motor Company </li></ul><ul><li>1996 Hyundai Motor Company </li></ul><ul><li>2005 BMW </li></ul><ul><li>2007 Audi </li></ul><ul><li>2009 Land Rover and Jaguar </li></ul>
    7. 7. Position of Automobile Industry In India <ul><li>9th largest automobile industry . </li></ul><ul><li>2nd largest two-wheeler market, </li></ul><ul><li>11thlargest P assenger Cars producers. </li></ul><ul><li>4th largest in Heavy Trucks. </li></ul><ul><li>2nd largest tractor manufacturer. </li></ul><ul><li>Annual production of over 2.3 million units. </li></ul><ul><li>Monthly sales of passenger cars in India exceed 100,000 units.  </li></ul>
    8. 8. 1.TATA MOTORS <ul><li>CEO :- Mr. Carl-Peter Froster </li></ul><ul><li>CHAIRMAN:- Mr. Ratan Tata </li></ul><ul><li>PUNCH LINE:- “Even More Car per Car” </li></ul>
    9. 9. Tata Motors Continued… <ul><li>Initially known as TELCO, largest manufacturer of commercial vehicle in India and also the largest private sector company. </li></ul><ul><li>The most popular vehicles are Indica ,Indigo,Nano etc. </li></ul><ul><li>The latest innovation of the Tata Motors is the Nano car which is called the people's car. </li></ul><ul><li>Tata Motors  lost their market share in 2010-11 to mainly Ford India and Volkswagen, says SIAM. </li></ul><ul><li>Lost its market share during the said period, falling to 12.92 per cent with sales of 2,56,202 units. </li></ul>
    10. 10. <ul><li>CEO:- Mr. Shinzo Nakanishi </li></ul><ul><li>CHAIRMAN:- Mr. R.C Bhargava </li></ul><ul><li>PUNCH LINE:- “Lighter,Faster,Better” </li></ul>
    11. 11. Maruti Suzuki Continued… <ul><li>The Company is the result of the alliance of Japan's Suzuki and Maruti. Maruti Suzuki car is for the average Indian. </li></ul><ul><li>The company produces Zen ,Maruti 800, Maruti Esteem, Maruti Omni etc.  </li></ul><ul><li>It is the first Indian company which manufactured about one million vehicles. </li></ul><ul><li>Motto of the largest Automobile Company of India:- </li></ul><ul><ul><li>offer low cost </li></ul></ul><ul><ul><li>fuel efficient vehicles. </li></ul></ul><ul><li>Market share in the passenger car segment fell to 48.74 per cent in the last fiscal from 50.09 per cent in 2009-10. </li></ul>
    12. 12. <ul><li>CEO:- Mr. John Krafick </li></ul><ul><li>Chairman:-Mr. Mong Koo Chung </li></ul><ul><li>PUNCH LINE:- “Drive Your Way” </li></ul>
    13. 13. 4.MAHINDRA MOTORS <ul><li>CEO:- Mr. Anand Mahindra </li></ul><ul><li>Chairman:-Mr. Keshub Mahindra </li></ul><ul><li>PUNCH LINE:-”Nothing Else Will Do” </li></ul>
    14. 14. Mahindra Motors Continued… <ul><li>The company specializes in vehicles for the general purpose utility. </li></ul><ul><li>It ranks tenth among the largest private sector companies in India. </li></ul><ul><li>It has about 33 sales offices and the network support is about 500 dealers across India.  </li></ul><ul><li>Increasing its market share to 57.2% over the previous year’s market share of 51.3%. </li></ul><ul><li>Formed a new joint venture Mahindra Automotive Australia Pty. Limited, to focus on the Australian Market </li></ul>
    15. 15. 5. HERO HONDA MOTORS <ul><li>CEO:- Mr. Pawan Munjal </li></ul><ul><li>Chairman:- Mr. Brijmohan Lal Munjal </li></ul><ul><li>PUNCH LINE:-“Desh ki Dhadkan” </li></ul>
    16. 16. Hero Honda Continued… <ul><li>Hero Honda started in 1984 as a joint venture between  Hero Cycles  of India and  Honda  of Japan. </li></ul><ul><li>The company is the largest two wheeler manufacturer in India. </li></ul><ul><li>The 2006 Forbes 200 Most Respected companies list has Hero Honda Motors ranked at 108. </li></ul><ul><li>In December 2010, the Board of Directors of the Hero Honda Group have decided to terminate the joint venture between Hero Group of India and Honda of Japan in a phased manner . </li></ul><ul><li>In August 2011, the company Hero Group was renamed Hero MotoCorp with a new corporate identity </li></ul>
    17. 17. Conclusion <ul><li>The major strength:- </li></ul><ul><ul><li>Large domestic market </li></ul></ul><ul><ul><li>Strong engineering skills in design </li></ul></ul><ul><ul><li>Competitive auto component for manufacturing plants. </li></ul></ul><ul><li>The major opportunities for automotive industry:- </li></ul><ul><ul><li>Rising in rural demand </li></ul></ul><ul><ul><li>Increase in income level </li></ul></ul><ul><ul><li>Cut in exercise duty. </li></ul></ul><ul><li>Indian automobile has lot of scope for both two wheelers & four wheelers. </li></ul><ul><li>By analyzing the current trend of Indian economy & automobile industry we can say that there is lot of scope for growth. </li></ul>
    18. 18. <ul><li>Shyam Mohta </li></ul><ul><li>Vishal </li></ul><ul><li>Shubham Maheshwari </li></ul><ul><li>Shubham Khandelwal </li></ul><ul><li>Sonu Kumar </li></ul><ul><li>Somendra Sharma </li></ul><ul><li>Pinky Poonia </li></ul><ul><li>Roma </li></ul><ul><li>Sheela Meena </li></ul>Prepared By:-