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Digital Marketing Tips & Trends For 2014-2015
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Digital Marketing Tips & Trends For 2014-2015

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What are the hottest trends in marketing right now? This infographic shows you new data about content marketing, blogging, email marketing, automation, mobile marketing, social media and more. Did ...

What are the hottest trends in marketing right now? This infographic shows you new data about content marketing, blogging, email marketing, automation, mobile marketing, social media and more. Did you know that using video on your landing pages will increase conversion by 80%? Or that Pinterest could be more profitable for you than Facebook and Twitter combined?

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Digital Marketing Tips & Trends For 2014-2015 Infographic Transcript

  • 1. SOURCES http://www.demandmetric.com/content/content-marketing-infographic http://www.eyeviewdigital.com/documents/eyeview_brochure.pdf http://www.mdgadvertising.com/blog/its-all-about-the-images-infographic/ http://www.aberdeen.com/ hhttp://www.returnpath.com/wp-content/uploads/resource/email-on-the-move-the-future-of-mobile -messaging/returnpath_mobilemessagingwhitepaper.pdf http://www.exacttarget.com/products/email-marketing/email-marketing-trends http://onlinemarketinginstitute.org/blog/2013/10/amazing-lead-nurturing-statistics http://www.forbes.com/sites/jaysondemers/2013/09/24/the-top-7-social-media-marketing-trends- that-will-dominate-2014/ http://visual.ly/predictions-mobile-ecommerce-2014 hhttp://www.comscore.com/Insights/Presentations_and_Whitepapers/2012/State_of_US_ Internet_in_Q1_2012 Broughttoyouby BUZZBUILDERPRO.COM TIP: Investindiversifyingsocialmediaplatforms. Paidadvertisinginsocialmedia isbecominganecessity, notaluxury. Pinterestbuyersspend moremoneymoreoften thananyoftheothertop5 socialmediasites. Google+isonthesurge. SocialMedia TIP: Useshortcontenttograb mobileusers’attention. Mobile-friendly strategies,like location-based campaigns,areon therise. 48%ofe-mailsare openedandreadon amobiledevice. About35%ofall searchenginetraffic comesfrommobile devicesin2014. 91%ofadultmobile phoneownershave theirdeviceswithin arm’sreach24/7. Mobile Companiesthat automatelead managementseea 10%(ormore!) increaseinrevenue within6-9months. . Businessesthat usemarketing automationseea 451%increasein qualifiedleads. MarketingAutomation TIP: Generateleadsandconnectwithcustomers inanauthenticyetcost-effectiveway. TIP: Effectivelyreachpeople withpersonalizede-mails. E-mailMarketing Personalizede-mailsimprove click-throughratesby14% andconversionratesby10%. 72%ofU.S.consumersprefer e-mailmarketingasthe numberonewaytoreceive permission-basedpromotions. ContentMarketing TIP: Createcustomizedcontentwithanactiveblog andengagingvisuals. Contentmarketing costs62%lessthan traditionalmarketing andgeneratesabout 3timesasmanyleads. 90%ofconsumers findcustomcontent useful. Articleswith imagesget94% moreviewsthan thosewithout. Usingvideoon landingpagescan increaseconversion by80%. FOR2014&BEYOND LeadGenerationSoftware BroughtToYouBy: DIGITALMARKETING TIPS&TRENDS