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What is a resume?
The Three Cs
Types of resumes
Preparing your resume
• Content Appeal
• Visual Appeal
• Final Tips
What is a resume?
A resume is . . .
A marketing piece.
A tool to open doors.
A point of discussion.
An on-going, working
A resume is NOT . . .
• A dull re-statement of
your work and education
• A 5-page document that
• The clinching item that
gets you the job offer!
Remember . . .
•The goal of your resume is
to get the interview!
• That’s the average time an employer
spends reading a resume
• That’s why your resume must conform to
the three “Cs”:
• Neatly outline your work experience,
education, skills, interests, and objectives.
• Make certain that the language is easily
• Highlight critical aspects about you
• Elevate the reader’s interest
• Do NOT tell the entire story
• Focus your resume to the job you want
• Illustrate relevant skills and
accomplishments that are of most
interest to the reader
• Easier to follow
• Emphasizes work and
• Highlights other
important activities and
• Excellent for a new
• May emphasize time
gaps if you have little or
no work experience
• May emphasize “job
• Limiting to someone
• Organizes and
• Clearly focuses on
• Good if you are changing
careers or returning to
• Does not tell employers
how recently skills were
• Does not tell the context
of the skills and which
jobs are linked to them
• Not for a recent graduate
When creating a resume, there are 2 major areas of focus . . .
• What your resume says
• What it looks like
Content of the Resume
Summary of Qualifications
• Volunteer work
• Can be specific
• Ex: Assistant Director of Marketing
• Ex: Entry-level accounting position that
requires strong technical skills
Summary of Qualifications
• The “Keyword” Game
• Use terminology related to the job
• Emphasize nouns for industry-specific terms (ex. Accountant
instead of accounting)
• Just highlights
• Leader and contributing member
• Ability to propose new and creative ideas and
• Social networking and blogging skills for product
The “Keyword” Game
• Use key action words & skill words that fit the job
• Use key terminology related to the job
• Highlight relevant accomplishments that are closely
related to the job
• Emphasize nouns for industry-specific terms (ex.
accountant instead of accounting)
• Montclair State University, Montclair, NJ
• Degree: BS
– Show date of graduation or expected date
• Major: Business Administration; concentration in
• GPA – only if above a 3.0
• *If on track for 150 credits, can be listed here
• Study Abroad
• Relevant Coursework - should only be listed if you are
seeking an internship
• List the company name, city, state, your title, and dates
• Bold either the organization’s name or your title
• Use action words
• Current activities in present tense
• Past activities in past tense
• Use terms that reflect skills needed in the job you are
• Quantify your accomplishments
• Use reverse chronological order
• Increased sales by 15% annually by providing excellent
product knowledge and post-sales service.
• Implemented a reduced-cost recruiting program by
focusing on local schools.
• Organized an awareness campaign that increased
membership by 50%.
• Computer skills
• Foreign language skills
According to the National Association of
Colleges & Employers (NACE) . . .
• Top 5 skills employers want:
• Communication (written and verbal)
• Strong Work Ethic
• Teamwork Skills (works well with others)
• Interpersonal Skills
• Campus Organizations
• Community Organizations
• Volunteer Work
• Intramural Sports
• Varsity Sports
• Research the associations for your specific
• Benefits include:
• Professional contacts
• Job postings
• Networking events
• If used, it should be listed as “References
available upon request.”
• Do not include your references here
• Bullets vs. Paragraphs
• Stylistic Tips
Bullets vs. Paragraphs
• Can outline individual
• Less wordy
• Most employers prefer
this style because it is
easier to read
• More information
• Can be difficult to read
Printing & Paper
• Heavier weight than regular copy paper
• Conservative paper color
• Select matching envelopes & stationery for cover
letters and mailing
• Use at least .5 margins all around
• Font size should not be smaller than point 10
• Keep sentences to the point
• Edit unnecessary words
• Optimal Resume
What is Optimal Resume?
• Web-based resume builder program
• Available to ALL MSU students and alumni
• Fee based
• Establish your account using your MSU email address
• It is a tool you can use to:
• Create high-impact, interactive career materials based on your
• Present your materials online — with the website builder — and
in print, as you can download your materials in a number of
• Manage an unlimited number of career documents from one
• Share your credentials with your network on your own
professional website and across social networking sites
Once you select an experience level, you can choose a resume sample to use.
provides a list
of action verbs
that can be
used on your
should be used
on your resume
• Used when an employer requires that you
submit your resume through their web site,
independent job posting web site, or in the body
of an email (not as an attachment)
Typical formats for e-resumes
• Rich Text
Please refer to the E-Resume
Handout for specific instructions.
Some final pointers
• Write your resume to your job objective and the job
• Be clear, concise, & corresponding
• Emphasize accomplishments, results, and skills
• Use relevant keywords and terminology from the field
• Be honest – do not exaggerate your abilities but do promote
• No spelling and/or grammatical errors
• Do not include personal information: health, marital status,
gender, race, age, etc.
• To earn the point for this Power Point, please email your
response to the following questions:
• What are the three “Cs” of resumes?
• What is the preferred format of a resume for a college student?
• What should your resume correspond to?
• Email your response to: email@example.com and
indicate “BUGN-Resume Basics” in the subject line.
• Due: December 4, 2013
• Questions: Please call 973-655-6965
• To earn an additional point for BUGN-310, please submit your
resume for a critique.
• Email your resume to:
• firstname.lastname@example.org and indicate BUGN Critique in
the subject line
• Due: December 4, 2013
• Dahlstrom, Harry (2010). The Job Hunting Handbook.
Holliston, MA: Dahlstrom & Company, Inc.
• Stebleton, Michael & Henle, Michael (2011). Hired! The Job
Hunting and Career Planning Guide. Boston, MA: Pearson