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  • 1. Spring 2011 European Tours Proposal Ellen Latsky Tour Developer-Europe Quest Specialty Travel "Explore with us...learn from the world"
  • 2. Tour Development Goals  Focus on significant experiences ◦ Preserve QST values  Price tours reasonably  Create learning opportunities ◦ Offer local guides ◦ Provide experts
  • 3. Tour Strategy Objectives  Provide low cost tours ◦ Use local transportation  Provide educational experiences ◦ Have meaningful cultural exchanges ◦ Utilize local knowledge of geopolitical history  Provide tours for different physical abilities Aim Highe r
  • 4. Focus Group Data Analyzed TRENDS MAJOR FINDINGS CONCLUSIONS
  • 5. Mediterranean Islands Bike Tour Mallorca Spain A view of the beach along the north side of Mallorca near the village of Alcudia.

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