Social Business Planning for Businesses
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Social Business Planning for Businesses

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The slides talk about social infrastructure and planning for businesses

The slides talk about social infrastructure and planning for businesses

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Social Business Planning for Businesses Social Business Planning for Businesses Presentation Transcript

  • :-)social business planningsitash & manikco-founders
  • why plan social presence?communication at speed of light everyone has a voice and everyone is equally influentialimpact Communications Customer Service Sales Product dev. Customers Employees Support team Marketing Supply chain BRAND
  • characteristics of social planning technology - online monitoring tools -sentiment analysis -social media channel management tool processes - brand guidelines for social channels - service workflow & SLAs people - collaboration and integration with technology & processes - information enablement
  • TransformationalSocial business programs
  • build brand social enablement structureevaluate the landscape roadmap- technology platforms- competitor analysis Analytics Analytics CRM CRM measurement- sentiment analysis- internal stakeholders Social & Mobile Apps Social & Mobile Apps Facebook Facebook Twitter Twitter assets SEO SEO Webinars Webinars Forums Forums Blogs Blogs Demos Demos Micro sites Micro sites foundation Customer videos Customer videos Website Website Collaterals Collaterals
  • campaigns - assets SEO SEO Webinars Webinars Forums Forums Blogs Blogs Social & Mobile Apps Social & Mobile Apps Facebook Facebook Twitter TwitterLearn the latest trends Establish Governance Engage in conversation -Clearly defined policies -Build interactive content -Add value to audience -Respond and engage Prioritize Objectives Define activities Measure and Refine -Build online reputation -Select the social networks -Monitor and listen -Define target audience -Identify resources -Capture and Report -Business growth -Integrate with offline marketing -Refine the strategy
  • analytics - measurement attention -unique users -page views -followers engagement -total interactions -comments -responses -shares -retweets influence -external linkages -subscriptions -sentiment analysis
  • 71% of our customers said they will use Jade Magnet again of our projects every month are 35% from repeat customersconnect with ussitash | co founder & ceo manik | co founder & cmositash@jademagnet.com | 9902433688 manik@jademagnet.com | 9986049185 customer delight is our culture * The above data is based on the survey we did with 50 customers at Jade Magnet