Digital Asset Management
C O N T E N T M A N AG E M E N T S O L U T I O N S
A digital asset is only valuable if you can quickly find it, view it and use it. How well does
your organization manage its digital assets?
Can you find digital assets quickly and easily?
Can you view digital assets quickly?
Is it easy to secure digital assets and distribute them to the right people?
Once you find an image, can you use it right away, or do you have to format it
(i.e. change size)?
Do you have one source to manage multiple copies of the same image in different sizes?
Do you find it easy to manage branding and corporate logos?
If you answered “no” to any of the above questions, your company would benefit from the
Stellent® Digital Asset Management solution.
Many organizations create rich media
files or digital assets to be used in
Image management programs such as distance learning/
Video management e-learning, sales and marketing
Management of Web assets
demonstrations, and advertising.
Management of training materials So today’s enterprise content consists
Compression, conversion and management of anything from Microsoft Office
of high-resolution images
documents, CAD files, email, mainframe
Geographic Image System (GIS) integrations
Media asset management reports and HTML pages to flash files,
Storyboards images, audio and video, and
graphics. These information sources
comprise the overwhelming category
of digital business content — all of which needs to be centrally stored and managed. Until
recently, organizations couldn’t easily manage — or afford to manage — such content
because in many cases the resultant files were very large and the requisite hardware and
software was expensive. Simply trying to access these files once they were stored in a
central area created bandwidth issues.
In addition to the issues surrounding the storage of these audio and video assets,
organizations are challenged with providing an efficient means for users to access, share
and sometimes even modify this content. For instance, corporate branding dictates specific
usage guidelines for a company’s logo and accompanying materials, yet these guidelines
are frequently disregarded if users are unable to find the information they need in a timely
manner. If a sales representative cannot locate the approved presentation template, they
may decide to create a different version — one which may or may not adhere to the
branding guidelines. A Web-based digital asset management solution can alleviate such
your digital assets risks by providing readily accessible branding assets and audio/video content, and the
using Stellent mechanisms needed to find that content quickly and easily from anywhere.
With Stellent Digital Asset Management, normal business users can find, view and use
digital assets quickly and easily. The solution is built on the Stellent Universal Content
Management foundation, allowing management of any kind of file.
& use digital
and easily Contribution Conversion Management Consumption
Browser Automatic Repository Storyboards
WebDAV conversions Library services Rendition
Conversion sets Security model interfaces
Data extraction Content workflow Content basket
Renditions Metadata Proxies
Native file Search
Core Features Provide Robust Functionality
Utilize Stellent core features for workflow, version control, security, archiving, subscriptions, content
conversion, collaboration, record disposition, publishing to Web sites, etc.
Use Web-based and Windows Explorer interfaces for check in and accessibility from anywhere.
Automatically categorize assets for easy searching.
Quickly identify files via thumbnail renditions created automatically.
Easily, quickly secure and distribute assets.
Use the “Content Basket” to select assets and download collection in one operation.
Solution Also Offers Specialized Functionality for:
Image management applications
Easily manage popular image formats such as psd, jpg, gif, bmp, png and tiff.
Store unlimited image renditions in one source for quick reuse of any format or size.
Automatically and on an ad-hoc basis format images to
appropriate size, shape, resolution or aspect ratio.
Automatically generate multiple renditions at time of
check in for use in HTML pages or marketing collateral,
and in applications such as PowerPoint and Word.
Compress images to usable sizes.
Video management applications
Easily manage common video formats such as MPEG,
AVI, Quicktime, Windows Media, WAV and MP3.
Pinpoint specific scenes of video using storyboard,
and view them immediately.
Store multiple renditions of video in one source
for various quality and size requirements.
Integrate with streaming servers.
Access storyboards and closed caption text.
Configure system to generate appropriate
proxies and metadata.
Control thumbnail creation.
Training material management applications
Manage PowerPoint and recorded training
presentations (Microsoft Producer, WebEx,
etc.) from one user interface.
Secure access to training material.
Track test results and who has viewed
Distribute training material over the Web.
Brand management applications
Manage one logo with unlimited renditions — eliminating confusion
on which logo is the most current or if it is the right size.
Link to associated logos and renditions.
Automatically create specific sizes upon check in.
Secure access to brand information.
BENEFITS OF STELLENT DIGITAL ASSET MANAGEMENT
Create thumbnails automatically to easily search Control corporate brand assets
and retrieve assets Easily control security permissions
Save time and storage space by significantly surrounding access to brand assets.
compressing large files and utilizing Manage only one copy of corporate assets.
bandwidth more efficiently.
Make all corporate training available via the Web
Convert legacy images to Web-friendly formats Enable quick and easy browser-based access
View legacy files without needing older to presentations, recording presentations,
desktop applications. e-learning files, documents, etc.
Reduce manual steps in creating multiple renditions Easily view and reuse digital assets
Automatically create multiple renditions of a Storyboard tree allows immediate viewing
corporate image. of specific video scenes.
Create additional renditions on the fly. Unlimited image renditions for use in
C U S TO M E R S U C C E S S
Government agency saves time searching for images, decreases storage space and bandwidth usage, and increases
speed in file viewing. Without the proper architecture, locating a standard business document, video clip or image
on a network can be a nightmare. A government agency tasked with conducting non-destructive testing X-rays
items and then uses high-resolution scanners to create digital images of the radiographs. The resulting images vary
in size from a few hundred megabytes to multiple gigabytes. Finding and viewing these large tiff files on a file
system was extremely difficult, so the agency deployed a Stellent-powered solution to appropriately manage them.
This organization uses Stellent’s Web-based interface to automatically check in images to Stellent Universal Content
Management, where Stellent’s automatic compression capabilities take over. Now, instead of attempting to download
and view a 400-megabyte image, users can download a compressed, four-megabyte version of that image. The
Stellent system also facilitates fast file retrieval by automatically generating thumbnail representations of managed
images and displaying those thumbnails on the search results page. Users can now quickly scan what could be
hundreds of results from a search and quickly identify the desired item upon visual recognition — a process much
quicker than reading every line of text.
“The Stellent Universal Content Management system has enabled Agfa to
simplify procedures and improve communications with internal and
external audiences by making critical business content easily accessible via
the Web. We have reaped tremendous payback on our Stellent investment
through cost savings, increased productivity and competitive advantage.
RICHARD “CHESTER” HOLLERAN
A G F A’ S S E N I O R E N G I N E E R I N G M A N A G E R