LinkedIn- A beginner\'s guide

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A beginner\'s guide as to why you should use LinkedIn.

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LinkedIn- A beginner\'s guide

  1. 1. WearCapeFlyCreating Super Communication StrategiesAGuide to Using LinkedIn<br />
  2. 2. LinkedIn Benefits<br />LinkedIn is not about connections, it is about productivity. <br />Connections = Stagnant. <br />Network= Alive and Ready to Help. <br />Ireland: Nov 2010- 353,000 users- March 2011 423,000 users.<br />Treat it like a trade show- network, network, network!<br />
  3. 3. Your Profile<br />Putting more content, rather than less, will make your profile more likely to come up in searches.<br />Be as open as possible, you want to be found.<br />Your title is important- It’s what people see when they accept your invite, and it’s probably the fastest first impression one receives<br />Get Recommended<br />
  4. 4. LinkedIn Groups<br />Become known in your professional community, engage in discussions<br />It makes it easier to grow your network and you can contacting other members in your group<br />See who is hiring, get hired<br />
  5. 5. LinkedIn Connections<br />More you grow your network the more effective it is, but do so smartly<br />Search Functionality is exceptional<br />Search hypothetical positions. Narrow search results: the target company name, the location or the possible job title etc<br />
  6. 6. LinkedIn Connections<br />Personalise Your Invites<br />Don’t simply measure ROI on the size of your community <br />Dedicate your time<br />
  7. 7. Common Mistakes<br />Never access your profile but still expect results<br />Spelling, grammar and punctuation errors in the main profile. Proof Read!<br /> Only invite people that you’ve met or you know<br />Do not share your thoughts and what you are doing as you would on twitter or other platforms.<br />
  8. 8. Summation<br />Using LinkedIn proactively leads to real results<br />New business <br />Extra revenue <br />New Opportunities<br />Is LinkedIn something you can afford to be without?<br />

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