HSB Media Consulting
Research, Planning & Buying

A small agency with
BIG agency capabilities

and stretches your media budget!

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HSB helps you reach new markets..

“and now
a word
from some of
nts ...”
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“Harriet Berger spends our marketing dollars like
they're her own maximizing every media investment by seeking out
the best deals, the most advantageous targeted placements and keywords,
and ALWAYS adding value via impactful promotions and
other results-driven opportunities.”
Beth Phillips, Marketing Director
“Working with HSB Media is a breath of fresh air. She is sensitive to our
budget needs as a nonprofit organization, always giving us the most
value for our advertising dollar.
Harriet Berger provides a welcome blend of professionalism, experience,
creativity and warmth. A terrific partner!”
Karen Carlisle
V.P. Corporate Communications & Development
“I‘ve had the pleasure of working with HSB Media for three years for the
purpose of researching and placing media in markets in the U.S. and
abroad. As CMO for a large company and owner of my own marketing
company I can directly attribute my success to the
invaluable services and partnership of HSB Media.”
Jay Garrity, President

“HSB receives my highest recommendation. Her understanding of the
media buy encompasses more than just print advertising. I found her
work to be excellent and accurate in every detail for
the magazine buy.”
Laura Jacobson, Senior Account Executive
“Harriet’s longevity in the market has enabled her to establish long-
term relationships with the different media outlets, so she’s
heard all their stories and seen all their tricks. Anyone who works with
her knows not to mess around when it comes to
business – she’s there to do the best job for her clients.”
Gail Goins, Senior Account Executive
“Harriet is one of the most professional and competent media
supervisors/buyers in the industry. Her expertise in working
with all types of media outlets is rare. Most buyers
specialize in one field (ie, radio or TV) but Harriet has fully mastered
broadcast, print and outdoor planning/buying strategies.”
Marcy C. Medinger, Senior Account Executive

Meet Harriet S. Berger
Senior-Level Advertising
Media Professional
30+ Years Agency
Experience
Consumer and Trade Media
Track Record for
Great Customer Service

and the tools she uses
Nielsen (TV) Post-Buy Analysis
Arbitron (Radio) MRI/SMRB
SQAD (CPP) Monroe-Mendelsohn
TapScan SRDS
Qualitap SmartPlus Media
Software

Partial Client List
Representing B2B and B2C
National and International Accounts TRAVEL
Greater Helen CVB
FOODSERVICE HEALTHCARE/INSURANCE Dekalb CVB
Atlanta Bread Company Emory Healthcare Omni International Hotels
Krystal Restaurants Emory Vision ACVB
Jack’s Food Systems BCBS/Georgia Brand Atlanta
Georgia Peach Commission Cotton States Insurance MEDIA
WAGA-TV
Pet Dairy EDUCATION
GCTV-Wometco
Gold Kist, Inc. Sylvan Learning Centers (Atl/Phl/NY)
Charter Business
DESIGN Emory University
HOME SERVICE
Kawneer (Div. of Alcoa) Goizueta Business School Tindol Services, Inc.
Scholle Packaging NON-PROFIT Orkin Pest Control
REALESTATE/DEVELOPMENT Tommy Nobis Center Horizon Carpets
Land Resource Cos. PeachCare for Kids Dalton Carpets
The Settings Development Cos. Violence Against Women Jackson EMC
Harry Norman Realtors Youth in Charge FINANCE
Cousins Properties ARTS Sun Banks of Florida
Ultima Carolina Sacred Art of Russia Robinson Humphrey

Contact HSB
770.395.7684
hsbmedia@aol.com

Thank you.
Presentation Created By
Jackie Goldstein
jackieflashgoldstein@gmail.com