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Wrap up of course material - Issues in the Application of ...

Wrap up of course material - Issues in the Application of ...






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    Wrap up of course material - Issues in the Application of ... Wrap up of course material - Issues in the Application of ... Presentation Transcript

    • Summary: Business Information Systems Fall, 2005 Virginia Franke Kleist, Ph.D. Assistant Professor Division of MIS/Management
    • Business Information Systems
      • How will you use information technology (IT) your firms job?
      • How will technology make you firm more successful?
      • What kinds of information technologies will you see in the business world?
      • What are good ways to manage information technology?
      • Can IT give competitive advantage for your company, anyway?
      • How can one identify which technologies will best give strategic advantage?
    • Contact Information
      • Virginia Franke Kleist, Ph.D.
      • [email_address]
      • www.be.wvu.edu/divmim/mgmt/kleist
      • 304-293-7939
      • I welcome your comments and contacts!
      • Several drawings are adapted from Laudon and Laudon, (2005), Management Information Systems: Managing the Digital Firm , New Jersey: Prentice Hall (8 th ed.).
      • Some material adapted from Burgelman, Christensen and Wheelwright, (2004), Strategic Management of Technology and Innovation , Boston: McGraw-Hill Irwin (4 th ed.).
    • What did we learn?
      • Strategic advantage from information technology
      • Latest information technologies
      • How do you successfully select, implement and manage a new IT?
      • How can your firm benefit from IT?
      • How do you pick an MIS system?
      • How do you manage MIS well?
    • Strategic Information Systems
    • Strategic Information System
      • Technology used to gain an edge over an organization’s competition
      • Can be used at all levels of an organization or just a few
      • Makes a difference
      • Profoundly alters the way an organization does business
      • Sustained strategic, competitive advantage
    • Examples of Strategic Information Systems
      • American Airlines
      • Fed Ex
      • Citibank
      • Wal-Mart
      • Abitibi Consolidated
      • Simonton Windows (SBR)
      • USA Today
      • Benetton
      • Sheetz
      • PNC Corporation
      • PriceWaterhouse Coopers
      • Baxter Healthcare
    • Four types of Information Systems
      • Operational
      • Decision Support
      • Managerial
      • Executive
      • Decision-making becomes more complex the more executive the level
      • Operational systems have been around a long time and tend to have good ROI’s
    • Current Technologies for Strategic Information Systems
    • What are the latest technologies of interest?
      • CPU’s and software, open source code
      • Client server computing
      • Interactive multimedia
      • Developments in Electronic Commerce
      • TCP/IP and the Internet
      • Databases and Datamining
      • Handhelds, M-commerce
      • Knowledge Management tools and Artificial Intelligence
    • Technologies: CPU’s and Software
      • Hardware components of a computer system
      • Buses, CPUs, MHz, RAM, Gigs and cache
      • Bits and Bytes, storage
      • Moore’s Law and price points per MIPs
      • Mainframes, RISC computers, Parallel processing
      • Open source movement in operating systems
      • Enterprise Resource Planning software
      • Object oriented programming
    • Technologies: Client Server Computing
      • Distributed processing vs. centralized processing
      • Network computing
      • Servers
      • Bridges and routers, gateways
      • Network management
      • Ethernet and Token Ring
    • Technologies: Interactive Multimedia
      • Groupware
      • Voice over IP
      • Streaming technology
      • Flash
      • MP3
      • Seeing corporate uses in training applications
    • History of Technology
      • 1960s: Mainframe computers, MIS not superb at meeting budgets or deadlines
      • 1980s: First PCs emerge, beginning of schism between departments and centralized MIS
      • 1990s: MIS and departments work together well, networks key techno
      • 2000: Enterprise networks
      • Next: Vice Presidents of Electricity?
    • Technologies: Electronic Commerce
      • The client/server/database three tier model
      • HTML, JavaScript
      • XML vs. EDI, ASP and ActiveX, PHP, CGI
      • Web Services
      • Interdev and development tools
      • Security and encryption issues
      • Intranets and Extranets
    • Technologies: TCP/IP and the Internet
      • Codes, bits and bytes
      • Analog vs. Digital transmission
      • Packet switching and circuit switching
      • The IP address, TCP/IP layers
      • The world is becoming digital
      • VoIP
    • Technologies: Databases, Datamining
      • Data is the company’s strategic asset
      • Data warehouses, multidimensional databases and data marts
      • Informix, Oracle and Red Brick
      • The database management system
      • Data mining is a type of software application that finds patterns in data that can guide decision-making
      • Data mining allows focused differentiation and the ability to narrow target markets
    • Technologies: Handhelds and M- Commerce
      • Cellular technology
      • WAP technology
      • Handheld market and applications
      • The Win CE platform
      • Linux in the small devices
      • What is M-commerce and what does it mean to me?
    • Technologies: Knowledge Management Tools and Artificial Intelligence
      • Examples of Knowledge Management systems
      • Expert systems: the earthenware dam
      • Neural Networks
      • Fuzzy logic
      • Intelligent agents
    • Technologies: Wireless
      • 802.11b, a and g
      • Weaknesses in security in wireless
      • Access points
      • Use firewalls behind access point
      • Netstumbler and war driving
    • Managing for Information Systems Strategic Advantage
    • Management: Information Systems Planning
      • IS plan maps to the corporate strategic plan
      • Variety of IS planning styles: CSF, Enterprise Planning
      • Components of Information Systems Strategic Plan
      • Organizational change from systems: TQM, BPR, paradigm shifts or simple automation
    • Management: the Systems Development Life Cycle
      • Systems analysis
      • Systems design
      • Programming
      • Testing
      • Conversion
      • Production mode and ongoing maintenance
    • Management: IS Strategic Plan
      • Purpose linked to strategy
      • Current situation
      • Systems: What do you have, what will you need to meet future
      • New developments in corporation
      • Management strategies with techno: Bleeding edge, leading edge, lagging edge, single vendor strategy, outsource
    • Management: Implementation
      • The RFP document
      • Financial issues for IS planning
      • The payback concerns
      • Programming: the mythical man/month
      • Construction issues
      • Testing and maintenance
      • End users
      • Prototypes and pilots
      • Outsourcing
    • Management: Security Issues
      • System quality, reliability, accuracy
      • Threats: hackers, viruses, Trojan horses, denial of service attacks, identity theft
      • Controls
      • The firewall and internet issues Encryption, DES, SSL, SET
      • Biometrics
    • Management: Legal Issues with Information
      • HIPAA. Health Insurance Portability and Accountability Act, 1996
      • Gramm-Leach-Bliley Act, 1999
      • Sarbanes-Oxley Act of 2002
    • Strategic Advantage: IT at work
      • IT and changes in the organization of business: flatter, leaner, teams, JIT, global
      • Datamining and Walmart
      • E-commerce and the supply chain at Dell
      • M-commerce and Progressive Auto
      • Internet and Egghead
      • American Airlines, Baxter, Citibank
    • Strategic Advantage: How does one come up with this idea, anyway? (Laudon and Laudon, 2000)
      • Porter’s Value Chain: primary and support activities
      • The competitive forces model: Threats from new market entrants, suppliers, substitute products and customers
      • Core competencies
      • Network economics
    • Some Problems from IT for Competitive Advantage
      • The productivity paradox
      • Tangible vs. intangible benefits from IT
      • Future cash flows analysis
      • Unique vs. staying even with competition
      • Value from simple automation projects
      • Value from highly risky, but strategic IT projects
      • Risk vs. return issues
    • Technology Life Cycle (Little, 1981)
      • Emerging techno- Not demonstrated potential
      • Packing techno- Has demonstrated potential
      • Key techno- Embedded, major impact, proprietary
      • Base techno- Minor impact
      • Can a technology cause innovation? Leadership?
    • How could the firm where you work benefit from IT?
      • In supply chain management through inventory management
      • In the customer interface via ecommerce
      • In logistics through GPS/GIS
      • In client management through groupware
      • In marketing through datamining
      • In internal management through Intranets
    • Class Discussion: The Dell Case
      • How did Dell achieve success?
      • What IT technologies did Dell use?
      • How does Dell use ecommerce successfully?
      • What are the ways that Dell uses IT for strategic, competitive advantage?
      • What is Dell’s business model?
      • Will Dell be able to keep this success going, given the recent troubles?
    • What have we learned?
      • Strategic advantage from information technology
      • Latest information technologies
      • How do you successfully select, implement and manage a new IT?
      • How can your firm benefit from IT?