Database Management
A marketing database is only as good as the data it contains. Corporate
Graphics Direct Marketing Solu...
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Database Management

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Database Management

  1. 1. Database Management A marketing database is only as good as the data it contains. Corporate Graphics Direct Marketing Solutions (CGDMS) turns data confusion into data precision. CGDMS has over 20 years of experience designing, building, maintaining and updating databases. We turn your data into useful marketing information by identifying customers and prospects, along with their promotional and response history. We ensure your database is clean and accurate by utilizing: • Address hygiene • Merge/Purge • Custom programming • Demographic data appending or modeling Our traditional and relational database systems have direct online query tools for analyzing data, and are customized for your company’s specific needs. CGDMS targets your ideal audience with segmentation tools that provide control groups for testing different offers. Our marketing database tools and consulting services help analyze your responses, guaranteeing better results in the future. We also handle your Web site solutions by providing e-mail distribution, web hosting, broadcast e-mail, and e-mail response tracking. With Corporate Graphics Direct Marketing Solutions managing your data needs, you’ll have more time to manage what’s really important—your business.

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