Portfolio

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Include most recent work to date, completed by myself and eight other vms who I now lead to inspire and enhance their creativity for the commercial retail market.

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Portfolio

  1. 1. JASON FORREST SENIOR VISUAL MERCHANDISER
  2. 2. Tatler Windows 300th Anniversary Bond St Store London Key Responsibilities: To style mannequin looks within the set company guidelines Train in store staff the importance of Window display/ in store Visual Merchandising. Creatively enhance composition of overall window display with one other visual merchandiser.. Organise in store window cleaner Focus on window lighting Ordered visual signage, liaise with the supplied graphics company on delivery dates/time. Communicate with department/store managers to ensure each department had documented evidence of what stock was on display. 2 / JASON FORREST / 1 NOVEMBER 2009
  3. 3. Tatler Windows 300th Anniversary Bond St store London 3 / JASON FORREST / 1 NOVEMBER 2009
  4. 4. Fashion Week Windows Knightsbridge Store London Key Responsibilities: To style mannequin looks within the set company guidelines Train in store staff the importance of Window display/ in store Visual Merchandising. Creatively enhance composition of overall window display with one other visual merchandiser. Organise in store window cleaner Focus on window lighting Ordered visual signage, liaise with the supplied graphics company on delivery dates/time. Communicate with department/store managers to ensure each department had documented evidence of what stock was on display. 4 / JASON FORREST / 1 NOVEMBER 2009
  5. 5. Knightsbridge windows London 5 / JASON FORREST / 1 NOVEMBER 2009
  6. 6. Burberry Ltd Knightsbridge Store Windows 6 / JASON FORREST / 1 NOVEMBER 2009
  7. 7. Harvey Nichols Prorsum Concession Knightsbridge London Key Responsibilities: To Enhance and Maintain weekly the visual presentation of these four concessions within Harvey Nichols. Attend buyers concession walks through Train and supervise Visual specialist within each concession. would then feedback their progress to my Visual Director. Produce Store reports on visual layout / remerchandising to be viewed on internal W drive by the visual team, general managers, buying directors, visual directors and sales staff for them to maintain company guidelines. 7 / JASON FORREST / 1 NOVEMBER 2009
  8. 8. Harvey Nichols Concession Knightsbridge London 8 / JASON FORREST / 1 NOVEMBER 2009
  9. 9. Harvey Nichols Concession Knightsbridge London 9 / JASON FORREST / 1 NOVEMBER 2009
  10. 10. BURBERRY LTD Harvey Nichols Brit concept 3rd floor 10 / JASON FORREST / 1 NOVEMBER 2009
  11. 11. Burberry LTD Heathrow Terminal Four Key Responsibilities: To Enhance and Maintain fortnightly the visual presentation of these four Terminals within Heathrow 1-4. Attend buyers concession walks through Train and supervise Visual specialist within each Terminal . I would then report their progress to my visual director. Produce Store reports on visual layout / remerchandising to be viewed on internal W drive by the visual team, general managers, buying directors, visual directors and sales staff for them to maintain company guidelines. 11 / JASON FORREST / 1 NOVEMBER 2009
  12. 12. Burberry LTD Heathrow Terminal Four 12 / JASON FORREST / 1 NOVEMBER 2009
  13. 13. Burberry LTD Heathrow Terminal Four Ladies wear 13 / JASON FORREST / 1 NOVEMBER 2009
  14. 14. Burberry LTD Heathrow Terminal Four Menswear 14 / JASON FORREST / 1 NOVEMBER 2009
  15. 15. Burberry LTD Heathrow Terminal Four Accessories 15 / JASON FORREST / 1 NOVEMBER 2009
  16. 16. Zurich Store Switzerland Key Responsibilities: To independently Enhance and Maintain the visual presentation of this three floored store in two days Trained and supervised Visual specialist within each department Accessories Ladies wear Menswear Produced Store report on visual layout / remerchandising to be viewed on internal W drive by the visual team, general managers, buying directors, visual directors and sales staff for them to maintain company guidelines. 16 / JASON FORREST / 1 NOVEMBER 2009
  17. 17. Zurich Store Switzerland 17 / JASON FORREST / 1 NOVEMBER 2009
  18. 18. Florence Store Event Italy Key Responsibilities: To collectively Enhance and Maintain the visual presentation of this three floored store for the above store event in two days Creative direction executed by whole sale visual director Myself and two members of Wholesale VM Team implementing visuals direction. Trained and supervised Visual specialist within each department Accessories Ladies wear Menswear Communicate with store managers on product placement Produced Store report on visual layout / remerchandising to be viewed on internal W drive by the visual team, general managers, buying directors, visual directors and sales staff for them to maintain company guidelines. 18 / JASON FORREST / 1 NOVEMBER 2009
  19. 19. IMAGE TITLE Florence Store Event Italy 19 / JASON FORREST / 1 NOVEMBER 2009
  20. 20. Florence Store Event Italy 20 / JASON FORREST / 1 NOVEMBER 2009
  21. 21. Milan Fashion Week Windows/In store Display Key Responsibilities: To collectively Enhance and Maintain the visual presentation of this three floored store in preparation for Milan Fashion Week Creative direction executed by whole sale visual director Myself and one members UK VM Team/ Milan VM Team implementing visual direction. Trained and supervised Visual specialist within each department area Accessories Ladies wear Menswear Communicate with store managers on product placement Produced Store report on visual layout / remerchandising to be viewed on internal W drive by the visual team, general managers, buying directors, visual directors and sales staff for them to maintain company guidelines. 21 / JASON FORREST / 1 NOVEMBER 2009
  22. 22. Milan Store Fashion show windows/ in store display 22 / JASON FORREST / 1 NOVEMBER 2009
  23. 23. Milan Store Fashion Week windows/ in store display 23 / JASON FORREST / 1 NOVEMBER 2009
  24. 24. Milan Store Fashion Week / in store display 24 / JASON FORREST / 1 NOVEMBER 2009
  25. 25. Jason Forrest Free Lance Fashion Consultant 25 / JASON FORREST / 1 NOVEMBER 2009
  26. 26. Kid space Store Sloane Street Knightsbridge Introduction Key Responsibilities: To independently creatively Enhance and Maintain the visual presentation of this Kid swear Boutique. Through windows and in store merchandising. Creative window / in store concepts would be seen from initial idea ,through to installation .executed by myself. The above information would be presented to CEO In Italy who would then give commercial direction , budget and set deadline. I.E Model search Communication with store managers London/ CEO/ Artistic Director Italy ,on product placement and plan floor moves. In order to push sales and improve on 26 / JASON FORREST / 1 NOVEMBER 2009 results.
  27. 27. Kid space Store Photographic Brand : Parrot This Initial hand written proposal is now part of the Kid space event page. 27 / JASON FORREST / 1 NOVEMBER 2009
  28. 28. Kid space Photographic Brand : Ice Berg 28 / JASON FORREST / 1 NOVEMBER 2009
  29. 29. Kid space Store Windows 29 / JASON FORREST / 1 NOVEMBER 2009
  30. 30. Kid space store Merchandising table below / rail to left boys junior merchandise rest of stock on ground floor new born 30 / JASON FORREST / 1 NOVEMBER 2009
  31. 31. Kid space Store Ground Floor New Born merchandising 31 / JASON FORREST / 1 NOVEMBER 2009
  32. 32. Kid space Store First Floor Junior product Merchandising 32 / JASON FORREST / 1 NOVEMBER 2009
  33. 33. Kid space Store In store Display First Floor Junior product displayed. 33 / JASON FORREST / 1 NOVEMBER 2009
  34. 34. Shock and Soul Store London Photographer Arta Kane Stylist Jason Forrest 34 / JASON FORREST / 1 NOVEMBER 2009
  35. 35. Harrison Clarke Photographer: Nina Duncan Stylist: Jason Forrest 35 / JASON FORREST / 1 NOVEMBER 2009
  36. 36. Harrison Clarke Photographer: Nina Duncan Stylist: Jason Forrest 36 / JASON FORREST / 1 NOVEMBER 2009
  37. 37. Mr Fredericks Menswear Boutiques store Birmingham Key Responsibilities: To independently Enhance and Maintain the visual presentation of this Menswear Boutique. Communicate with store managers on product placement Produced Store report on visual layout / remerchandising to be maintained by store staff. 37 / JASON FORREST / 1 NOVEMBER 2009
  38. 38. Mr Fredericks Menswear Boutique Birmingham BEFORE: 38 / JASON FORREST / 1 NOVEMBER 2009
  39. 39. Mr Fredericks Menswear Boutiques In store Birmingham AFTER 39 / JASON FORREST / 1 NOVEMBER 2009
  40. 40. Mr Fredericks Menswear Boutiques In store Birmingham AFTER 40 / JASON FORREST / 1 NOVEMBER 2009
  41. 41. Mr Fredericks Menswear Boutiques Windows Birmingham AFTER 41 / JASON FORREST / 1 NOVEMBER 2009
  42. 42. Drty Fashion Collaboration Photographer : Mark Cant Stylist : Jason Forrest 42 / JASON FORREST / 1 NOVEMBER 2009
  43. 43. Drty Fashion collaboration Photographer : Mark Cant Stylist : Jason Forrest 43 / JASON FORREST / 1 NOVEMBER 2009
  44. 44. Drty Fashion Collaboration Photographer : Mark Cant Stylist: Jason Forrest 44 / JASON FORREST / 1 NOVEMBER 2009
  45. 45. Jason Forrest Creative Visual Team Leader House of Fraser Birmingham 45 / JASON FORREST / 1 NOVEMBER 2009
  46. 46. Jason Forrest Visual Team Leader Initial concept trend idea for Bed Linen Window 46 / JASON FORREST / 1 NOVEMBER 2009
  47. 47. Jason Forrest Visual Team Leader overall shot of completed of Bed Linen Window installation. 47 / JASON FORREST / 1 NOVEMBER 2009
  48. 48. Jason Forrest Visual Team Leader Close up shoots of completed Window Installation and bed linen product used 48 / JASON FORREST / 1 NOVEMBER 2009
  49. 49. Jason Forrest Visual Team Leader Birmingham Style in the city Event Ground Floor 49 / JASON FORREST / 1 NOVEMBER 2009
  50. 50. Jason Forrest Visual Team Leader Birmingham Style in the City Event Ground Floor 50 / JASON FORREST / 1 NOVEMBER 2009
  51. 51. Jason Forrest Visual Team Leader Birmingham Coaching/ developing team to think out the box 51 / JASON FORREST / 1 NOVEMBER 2009
  52. 52. Jason Forrest Visual Team Leader Menswear Floor 52 / JASON FORREST / 1 NOVEMBER 2009
  53. 53. Jason Forrest Visual Team Leader Howick Menswear Brand 1ST Floor BEFORE 53 / JASON FORREST / 1 NOVEMBER 2009
  54. 54. Jason Forrest Visual Team Leader Howick Menswear Brand 1ST Floor AFTER 54 / JASON FORREST / 1 NOVEMBER 2009
  55. 55. Jason Forrest Visual Team Leader Linea Menswear Brand 1ST Floor 55 / JASON FORREST / 1 NOVEMBER 2009
  56. 56. Jason Forrest Visual Team Leader Linea Formal Menswear Brand 1ST Floor BEFORE AFTER 56 / JASON FORREST / 1 NOVEMBER 2009
  57. 57. Jason Forrest Visual Team Leader Birmingham Collaboration with Opal Prints Canvas Company 57 / JASON FORREST / 1 NOVEMBER 2009
  58. 58. Jason Forrest Visual Team Leader Birmingham Inspiration for Opal Prints Collaboration John Galliano Fall 2010 Gentleman 1950 58 / JASON FORREST / 1 NOVEMBER 2009
  59. 59. Jason Forrest Visual Team Leader Birmingham Pictures taken by myself, to be transferred onto canvas, promoting house brand product. 59 / JASON FORREST / 1 NOVEMBER 2009
  60. 60. Jason Forrest Visual Team Leader Birmingham Overall finished collaboration 60 / JASON FORREST / 1 NOVEMBER 2009
  61. 61. Jason Forrest Visual Team Leader Birmingham Overall Presentation 61 / JASON FORREST / 1 NOVEMBER 2009
  62. 62. Jason Forrest Visual Team Leader Birmingham Kenneth Cole Formal Menswear 62 / JASON FORREST / 1 NOVEMBER 2009
  63. 63. Jason Forrest Visual Team Leader Birmingham Biba Windows 63 / JASON FORREST / 1 NOVEMBER 2009
  64. 64. Jason Forrest Visual Team Leader Birmingham Close up styling shots 64 / JASON FORREST / 1 NOVEMBER 2009
  65. 65. Jason Forrest Visual Team Leader Birmingham Sales Academy Training for shop floor staff 65 / JASON FORREST / 1 NOVEMBER 2009

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