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20 years ago the prices of memberships were on a chalk board behind the front desk and it was a self serve tour of the gym. Now we have a fully scripted process with a highly trained individual. But what is the future of how to sell health club memberships. In this session we’ll gaze into the crystal ball to see what the future holds for how we will sell memberships. You will learn what the consumer is seeking and what the industry is delivering. This session will challenge your thinking on how you will sell gym memberships in the future.