4. What is Twitter?
Social network and
micro-blogging
service which allows
users to exchange
‘Tweets’.
LGEPR, WORLD’S FIRST DUAL-CORE SMARTPHONE, 04/11/10, Creative Commons licence.
Blogging
Social
networking
Twitter
Instant
messaging
5. What is Twitter?
People talking
about themselves
Somewhere I don’t
know anyone
I don’t get it
6. Social media adoption
ONS, 2013. http://goo.gl/SfwyEZ
0
10
20
30
40
50
60
70
80
90
100
16-24 25-34 35-44 45-54 55-64 65+ All
Active users of
social networks
such as
Facebook and
Twitter
7. Social media adoption
Users spend almost 3 times as much of
their online time (22.5%) on social
networks as they do checking email
(7.6%).
Nielsen, 2012. http://blog.nielsen.com/nielsenwire/social/
Twitter 15m accounts/10m
active UK users.
The Drum, 2013. http://goo.gl/XkPxRt
8. Why use it?
Why do you want to use Twitter?
Are you aware of any benefits/potential uses?
9. Why use it?
• Gather and share information
• Flexible, open conversations
• Off-campus engagement
• Interactivity and feedback
• Personalised learning