An IP Strategist's Perspective: A Reality Check for Entrepreneurs Who Believe they Need a Patent to Protect Their Idea

An IP Strategist’s Perspective on Patents and Patenting Jackie Hutter, MS, JD The Hutter Group LLC IP Business Strategy Decatur, GA Web: www.JackieHutter.com Blog: www.ipAssetMaximizer.com Follow me on Twitter @ipStrategist

Who Are We IP Strategists?
IP Strategists are a new breed of business counselor who tie together a client’s commercial strategy with IP protection
Combines best aspects of IP law firms and management consulting to provide practical help with IP
Driving principle: “A patent is worthless if it does not support a viable business strategy.”
(c) 2009 Jackie Hutter

Comparing Patent Attorneys and IP Strategist Roles & Responsibilities Patent Attorney IP Strategist Has law degree? Yes Usually Assesses patentability of invention? Yes Usually Gauges alignment of company business plan with business plan with patent protection? Not typically Yes Drafts, files and prosecutes patent applications? Yes Possibly Counsels re ongoing business relevance of patent matters at all stages of process? Not typically Yes Patent Attorney IP Strategist (c) 2009 Jackie Hutter

ADVICE FOR PATENT BUYERS Your invention may be a game changer, but if a patent covering that invention is not in alignment with your current business plan, you are wasting money playing on someone else’s field. (c) 2009 Jackie Hutter

Thank You

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An IP Strategist's Perspective: A Reality Check for Entrepreneurs Who Believe they Need a Patent to Protect Their Idea

by The Hutter Group: IP Business Strategy on Jan 24, 2009

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An IP Strategist’s Perspective: A Reality Check for Entrepreneurs Who Believe they Need a Patent to Protect Their Idea — Presentation Transcript