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Gulf Coast Marketplace concept
Gulf Coast Marketplace concept
Gulf Coast Marketplace concept
Gulf Coast Marketplace concept
Gulf Coast Marketplace concept
Gulf Coast Marketplace concept
Gulf Coast Marketplace concept
Gulf Coast Marketplace concept
Gulf Coast Marketplace concept
Gulf Coast Marketplace concept
Gulf Coast Marketplace concept
Gulf Coast Marketplace concept
Gulf Coast Marketplace concept
Gulf Coast Marketplace concept
Gulf Coast Marketplace concept
Gulf Coast Marketplace concept
Gulf Coast Marketplace concept
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Gulf Coast Marketplace concept

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The e-commerce solution for community recovery. …

The e-commerce solution for community recovery.



The mission of The Gulf Coast Marketplace is to contribute to community recovery by providing opportunities for economic growth and financial independence to individuals and families, especially those impacted by disaster.

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  • 1. Visit our website:10/18/2011 www.thegulfcoastmarketplace.org 1
  • 2. The Gulf Coast Marketplace The e-commerce solution for community recovery MISSION STATEMENT: The mission of The Gulf Coast Marketplace is to contribute to community recovery by providing opportunities for economic growth & financial independence to individuals & families, especially those impacted by disaster. Visit our website:10/18/2011 www.thegulfcoastmarketplace.org 2
  • 3. The Gulf Coast Marketplace The e-commerce solution for community recovery OVERVIEW:  e-commerce website  Virtual marketplace for hand-crafted products and services created by people living along the Gulf Coast  Economic stimulator for the Gulf Coast region  Celebrates the rich diversity of many cultures  Assists in the economic & emotional recovery of individuals & families impacted by disaster Visit our website:10/18/2011 3 www.thegulfcoastmarketplace.org
  • 4. The Gulf Coast Marketplace The e-commerce solution for community recovery OVERVIEW continued:  Will provide supplemental income, and on a macro-level serve as an economic stimulator for the Gulf Coast region  Need sponsors Together we can harness the talent of our creative cultures and convert that power into fuel for economic prosperity. Visit our website:10/18/2011 www.thegulfcoastmarketplace.org 4
  • 5. The Gulf Coast Marketplace The e-commerce solution for community recoveryPRODUCT DESIGN: Virtual marketplace, simulates the sights & sounds of traditional fairs & festivals indigenous to the Gulf Coast Operate as an online store showcasing products and services created by artists and craftsmen Features the latest in e-commerce tools that the buying public has come to expect Hosted by Pinnacle Cart, leading U.S. e-commerce company Visit our website:10/18/2011 www.thegulfcoastmarketplace.org 5
  • 6. The Gulf Coast Marketplace The e-commerce solution for community recoveryPRODUCT DESIGN continued: Site map invites visitors to take a virtual stroll among the fairgrounds Each virtual vendor booth includes a personalized touch, such as a video clip of the vendor Will serve as a special link between local vendors & global customers Variety of vendors will represent our unique culture & heritage while promoting the region as a desired destination for business & tourism Visit our website:10/18/2011 www.thegulfcoastmarketplace.org 6
  • 7. The Gulf Coast Marketplace The e-commerce solution for community recoveryOPERATIONS: Packaging, shipping & tracking handled at distribution hubs, insuring inventory control & customer satisfaction Bringing back the concept of “lagniappe” (a little something extra) as the cornerstone of the GCM Gets income into households quickly Keep vendor paperwork at a minimum & encourage artists to focus on their crafts Visit our website:10/18/2011 www.thegulfcoastmarketplace.org 7
  • 8. The Gulf Coast Marketplace The e-commerce solution for community recoveryOPERATIONS continued: Concept will foster micro-enterprises & help to stimulate the local economy Encourage vendors to help recruit additional vendors Foster mentoring by encouraging established artists/craftsmen to share knowledge Visit our website:10/18/2011 www.thegulfcoastmarketplace.org 8
  • 9. The Gulf Coast Marketplace The e-commerce solution for community recoveryFINANCES:Business model relies on sponsorships at the following levels: Major Sponsors $25,000 (featured prominently on home page) Supporting Sponsors $10,000 (featured on the main “fairgrounds” page) Artist Group Sponsors (3 artists) $5,000 Individual Artist Sponsors $1,500 Visit our website:10/18/2011 9 www.thegulfcoastmarketplace.org
  • 10. The Gulf Coast Marketplace The e-commerce solution for community recoveryFINANCES:Each $1,500 Individual Artist sponsorship will be allocated asfollows: $500 to assist the artist in purchasing equipment and supplies for further development of their craft, $500 for Options for Independence to purchase initial start- up inventory from the artist, eliminating the need for the artist to give up inventory on consignment; and $500 to set up e-commerce booth and to provide technical and marketing support. Visit our website:10/18/2011 10 www.thegulfcoastmarketplace.org
  • 11. The Gulf Coast Marketplace The e-commerce solution for community recoveryFINANCES: GCM will assist vendors in setting price Sales taxes collected at time of purchase & paid to applicable jurisdictions Recruit members at an annual fee of $12.50 to help cover operating costs. Members will receive special discounts & promotions Visit our website:10/18/2011 11 www.thegulfcoastmarketplace.org
  • 12. The Gulf Coast Marketplace The e-commerce solution for community recovery IMPLEMENTATION  Quiet launch in September 2011 to test functionality and demonstrate capabilities  Recruit artists/vendors, sponsors & members  Initial focus on Louisiana artists/vendors  Expansion to other Gulf Coast states will occur as we establish functionality and support Visit our website:10/18/2011 www.thegulfcoastmarketplace.org 12
  • 13. The Gulf Coast Marketplace The e-commerce solution for community recoveryTHE TEAM:  Barry Chauvin, CEO, Options For Independence  Jim Pittman, Workforce Development Director, Options For Independence  Brandi LeCompte, Marketplace Manager, Options For Independence  Charles Gaiennie, CEO, W.L. Gaiennie & Co., Social Media & Marketing  Chase Chiasson, Publisher/Website Design, Bayouland Advertising,  Sammy Hebert, VP Sales, Data Management Services,  Tracy LeCompte, Graphic Artist/Print Design, Bayouland Advertising  Dino Paternostro, Business Consultant, LegisLink, LLC Please consider helping us to make the Gulf Coast Marketplace a reality and to fulfill our mission of becoming the e-commerce solution for community recovery. Visit our website:10/18/2011 www.thegulfcoastmarketplace.org 13
  • 14. The Gulf Coast Marketplace The e-commerce solution for community recoveryMAJOR SPONSORS:  South Louisiana Economic Council (SLEC)  Options for Independence Visit our website:10/18/2011 www.thegulfcoastmarketplace.org 14
  • 15. The Gulf Coast Marketplace The e-commerce solution for community recoveryADVISORY PANEL/SPONSORS:  Jerry Bologna, Director of Economic Development, JEDCO  Lanor Curole, Program Director, Vocational Rehabilitation Services, United Houma Nation  Frank Fink, Director of Economic Development, St. Mary Parish Government  Vic Lafont, President/CEO, South Louisiana Economic Council (SLEC)  Fred Peer, Partner/CEO, N.O. Brew Visit our website:10/18/2011 www.thegulfcoastmarketplace.org 15
  • 16. The Gulf Coast Marketplace The e-commerce solution for community recoveryADVISORY PANEL/SPONSORS - continued:  Aimee Smallwood, CEO, Louisiana Cultural Economy Foundation  Ewell Smith, Executive Director, Louisiana Seafood Promotion & Marketing Board  Jennifer Steel, R.N., Director, West Jefferson Hospital Foundation  Carmen Sunda, Center Director, SBDC-GNO Region  Darryl Ward, Chief Administrative Assistant, Office of Parish President, Jefferson Parish Visit our website:9/12/2011 www.thegulfcoastmarketplace.org 16
  • 17. The Gulf Coast Marketplace The e-commerce solution for community recovery Tour the Gulf Coast Marketplace :  www.thegulfcoastmarketplace.org Learn more about artists & craftsmen  www.BayouResilience.com Visit our website:9/12/2011 www.thegulfcoastmarketplace.org 17

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