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2 0 1 0 0 1 2 6  seminar PRone Medicom  PR1 Division Digital PR  Made By @JERRYEFFECT Relation Context Social Network
@JERRYEFFECT PRone Medicom  PR1 Division Digital PR  Made By @JERRYEFFECT
R elation S ocial Media S NS C ontext “ 人” PR
Information Relation Publishing Relation “ Information” (“Consumer”  = “Producer”) S ocial  N etworking  S ervice About So...
About Social  Media
Communication Flow About Social  Media E-mail Cafe Messenger Closed Media Blog SNS Open Media C C C C C C C
About Social  Media Closed Media Open Media Communication Save Social Media Classification
About Social  Media Why ?? Web 2.0 Mobile 2.0 Information Service Network Service Collecting Connecting Main : Traditional...
Distribution “ 人” Information Build up trust More Fast More  Easy About Social  Media Closed Media Social Media
About Social  Media Company Brand Government YOU!!! Context Crowdsourcing Collaboration Collective  intelligence Relation ...
Context Crowdsourcing Collaboration Collective  intelligence Relation & Communication About Twitter
About Twitter
About Twitter M ultimedia  M essaging  S ervice  PRone Medicom  PR1 Division Digital PR  Made By @JERRYEFFECT
About Twitter PR 人 @jerryeffect @sociallog @claire0312 Grouping Relation & Communication We love PR @ME TOO
Friends About Twitter News Promotion Information Friends News Promotion Information Information, come and find me  PRone M...
About Twitter PRone Medicom  PR1 Division Digital PR  Made By @JERRYEFFECT @R e T wit
About Twitter
Practice  About Twitter PRone Medicom  PR1 Division Digital PR  Made By @JERRYEFFECT
Money Ability Humanity Trust  Confidence About Twitter PRone Medicom  PR1 Division Digital PR  Made By @JERRYEFFECT
About Twitter He is my friend!! Advocacy Tone Down I don’t care~~!! Make a mistake PRone Medicom  PR1 Division Digital PR ...
@DISCUSSION : SOCIAL MEDIA & PR Your comments  RT  @DISCUSSION : SOCIAL MEDIA & PR PRone Medicom  PR1 Division Digital PR ...
P R PR can win when they emphasize relation!!  PRone Medicom  PR1 Division Digital PR  Made By @JERRYEFFECT
THANK YOU PRone Medicom  PR1 Division Digital PR  Made By @JERRYEFFECT
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Social Media & Pr Seminar

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Social Media & PR seminar(made by @JERRYEFFECT)

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  • 금일 세미나 주제 설명
  • 소셜미디어란 > 정보가 관계에 의해 퍼블리싱되며 , 소비자가 바로 생산자인 모든 매체
  • 어떤 서비스냐가 중요한 것이 아니라 커뮤니케이션 방식의 진화가 핵심!!
  • 상호작용 간극 사람들의 참여 정보유통이 쉬워지고 빠라졌으며 , 신뢰가 쌓이게 되었다 . 그간 극을 좁힌것은 사람이다 .
  • 팔은 안으로 굽는다 . 옹호 톤다운
  • Transcript of "Social Media & Pr Seminar"

    1. 1. 2 0 1 0 0 1 2 6 seminar PRone Medicom PR1 Division Digital PR Made By @JERRYEFFECT Relation Context Social Network
    2. 2. @JERRYEFFECT PRone Medicom PR1 Division Digital PR Made By @JERRYEFFECT
    3. 3. R elation S ocial Media S NS C ontext “ 人” PR
    4. 4. Information Relation Publishing Relation “ Information” (“Consumer” = “Producer”) S ocial N etworking S ervice About Social Media
    5. 5. About Social Media
    6. 6. Communication Flow About Social Media E-mail Cafe Messenger Closed Media Blog SNS Open Media C C C C C C C
    7. 7. About Social Media Closed Media Open Media Communication Save Social Media Classification
    8. 8. About Social Media Why ?? Web 2.0 Mobile 2.0 Information Service Network Service Collecting Connecting Main : Traditional Media Main : User
    9. 9. Distribution “ 人” Information Build up trust More Fast More Easy About Social Media Closed Media Social Media
    10. 10. About Social Media Company Brand Government YOU!!! Context Crowdsourcing Collaboration Collective intelligence Relation & Communication
    11. 11. Context Crowdsourcing Collaboration Collective intelligence Relation & Communication About Twitter
    12. 12. About Twitter
    13. 13. About Twitter M ultimedia M essaging S ervice PRone Medicom PR1 Division Digital PR Made By @JERRYEFFECT
    14. 14. About Twitter PR 人 @jerryeffect @sociallog @claire0312 Grouping Relation & Communication We love PR @ME TOO
    15. 15. Friends About Twitter News Promotion Information Friends News Promotion Information Information, come and find me PRone Medicom PR1 Division Digital PR Made By @JERRYEFFECT
    16. 16. About Twitter PRone Medicom PR1 Division Digital PR Made By @JERRYEFFECT @R e T wit
    17. 17. About Twitter
    18. 18. Practice About Twitter PRone Medicom PR1 Division Digital PR Made By @JERRYEFFECT
    19. 19. Money Ability Humanity Trust Confidence About Twitter PRone Medicom PR1 Division Digital PR Made By @JERRYEFFECT
    20. 20. About Twitter He is my friend!! Advocacy Tone Down I don’t care~~!! Make a mistake PRone Medicom PR1 Division Digital PR Made By @JERRYEFFECT
    21. 21. @DISCUSSION : SOCIAL MEDIA & PR Your comments RT @DISCUSSION : SOCIAL MEDIA & PR PRone Medicom PR1 Division Digital PR Made By @JERRYEFFECT
    22. 22. P R PR can win when they emphasize relation!! PRone Medicom PR1 Division Digital PR Made By @JERRYEFFECT
    23. 23. THANK YOU PRone Medicom PR1 Division Digital PR Made By @JERRYEFFECT
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