Geir Egil Myhre_Nearshoring at Multidata_Bluegarden - success and challenges story

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Itera Partner Conference – the event in the open information exchange format.
A platform where we bring together people from our network to share
experience, to get new insights, expand network and be inspired to develop new ideas for business opportunities in connection with nearshoring.

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Geir Egil Myhre_Nearshoring at Multidata_Bluegarden - success and challenges story

  1. 1. Multidata-Bluegarden: Success & Challenges Story Geir Egil Myhre Chief Strategy Officer R&D Multidata-Bluegarden
  2. 2. Multidata-Bluegarden:Scandinavias biggest supplier within payroll and HR 2.4 million Scandinavian employees receive their payslips through the groups solutions We produce around 30 million wage slips a year Market share at 20% = 90,000 customers, Scandinavias biggest Over 600 staff at 13 local branches TRONDHEIM The Group was formed in June 2007, has a base in three Scandinavian countries and has roots going BERGEN back to the 1960s OSLO STOCKHOLM Owned by Danish banks ÅLBORG VÄXJÖ HERNING MALMÖ BALLERUP Lviv Kyiv
  3. 3. Multidata-Bluegarden nearshoring story so far Leap of Faith454035302520 FTE1510 5 0 -3-
  4. 4. Multidata-Bluegarden nearshoring story so far  Phase lesson learnt: Start with something really important 2) Nearshore next product 1) Start scale-up first Leap of Faith product45 It works!4035302520 FTE1510 5 0 -4-
  5. 5. Multidata-Bluegarden nearshoring story so far  Phase lesson learnt: Internal marketing is paramount 2) Nearshore next product 1) Start scale-up first First Danish product Leap of Faith nearshored product45 It works! Rest of40 organization35 starts believing302520 FTE1510 5 0 -5-
  6. 6. Multidata-Bluegarden nearshoring story so far  Phase lesson learnt: Go for sustainable and controlled growth that always generates immediate value (results are everything, strategy is nothing) 2) Nearshore next product First and second products at full capacity. Establish 1) Start scale-up first First Danish product Leap of Faith internal SSC. nearshored product45 It works! Rest of Scale up40 organization35 starts believing302520 FTE1510 5 0 -6-
  7. 7. Multidata-Bluegarden nearshoring story so far  Phase lesson learnt: Processes must change in order to really grow 2) Nearshore next product First and second products at full capacity. Establish 1) Start scale-up first Projects start using First Danish product Leap of Faith internal SSC. internal SSC nearshored product45 It works! Rest of Scale up Setup40 organization internal35 starts SSC believing302520 FTE1510 5 0 -7-
  8. 8. Multidata-Bluegarden nearshoring story so far  Phase lesson learnt: Treat your internal projects managers as customers 2) Nearshore next product First and second products at full capacity. Establish Reached goal for 2012 1) Start scale-up first Projects start using First Danish product Leap of Faith internal SSC. internal SSC nearshored product45 It works! Rest of Scale up Setup Internal projects40 organization internal start choosing35 starts SSC NDC resources believing302520 FTE1510 5 0 -8-
  9. 9. Internal SSC Critical Success Factors Be a «Virtual Private Resource Supplier» (broker business model) Handle all contract management Handle all internal onboarding Make it easier to use NDC than to not use NDC Internal value proposition Make it Cost-effective – save any BC Make it Low-risk – hold project hands and resolve issues Make it Easy – help projects start («just tell me when and what») Make it Relevant – provide resources that know MDBG -9-

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