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What's happening in mobile payments - Anthony Hicks, PayPal
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What's happening in mobile payments - Anthony Hicks, PayPal

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What's happening in mobile payments - Anthony Hicks, PayPal What's happening in mobile payments - Anthony Hicks, PayPal Presentation Transcript

  • WHAT’S HAPPENING IN MOBILE PAYMENTS Anthony Hicks PayPal - EMEA Innovations 12TH JUNE 2012
  • Agenda • Payments in In-App • Payments in the Mobile Browser • Payments at Point of Sale 2 12th June 2012
  • POINT OF SALE3 12th June 2012
  • Mobile as the merchant point of sale 4 12th June 2012
  • Mobile (Buyer) to Merchant Point of Sale 5 12th June 2012
  • Mobile (Buyer) to merchant via geo-fencecheck-in 6 12th June 2012
  • Mobile (Buyer) to Merchant via brandedapplication 7 12th June 2012
  • Mobile (Buyer) to Merchant via specialisedapplication 8 12th June 2012
  • IN-APP AND MOBILE BROWSER PAYMENTS9 12th June 2012
  • What are the options for developers? • Mobile Wallets (Balance, Linked or stored funding) • Credit and Debit Card Payments • Virtual currencies • Pre-approvals and tokenization • Subscriptions • Micropayments • Premium SMS and carrier billing 10 12th June 2012
  • What are the limitations for developers?• Digital or Physical Goods• Digital or Physical Services• Some marketplaces offer a great (mandatory) payment experience for digital buyers, but you pay a high price on fees – 10% to 30%! 11 12th June 2012
  • In-App Payments – iTunes vs PayPalMobile Payment Library 12 12th June 2012
  • In-App Payments – Web ViewMobile Express Checkout 13 12th June 2012
  • PayPal In-App and Mobile BrowserMobile Express Checkout 14 12th June 2012
  • Browser PaymentsMobile Express Checkout 15 12th June 2012
  • Browser PaymentsMobile Express Checkout 16 12th June 2012
  • Things to avoid when taking mobilepayments • Not having a Mobile optimised web site • Forcing the user to register to use an app or mobile site • Forcing the user to enter address, card number, expiry data, CVV to make a purchase • Storing credit card details and other personal details • Forcing the use of a pre-funded wallets (top-up to pay) • Aggregating card payments 17 12th June 2012
  • More Information• For details on PayPal APIs check out: x.com/developers/paypal 18 12th June 2012