|
Mobile Live Monitoring and Review Analytics
Applause, Apphance, Appgrader and U
May 2013 | Presented by Ran Haklai, Gene...
|
|
1,500+ recurring
customers
80,000+ testers from 190 countries
Enterprises
& startups
Functional, load,
security, L10n ...
| 3
What We Do: Technology
| 4
Purpose:
– Grade your app quickly under
almost in-the-wild conditions
– Receive diagnostics to
improve your score
– Se...
The Challenge
|| 5
Introducing
uTest Applause
|
• Crawls app stores
• Ten key Applause
Attributes
• Review stream
• Collections to stay
organized
• Sharing and alerts
6...
|
What are the ten attributes?
Directional indicators based upon reviews, Derived from +144 signals:
I. Pricing - perceive...
|
What can you do on Applause?
• Consolidate app store
ratings and reviews into
easy to view "collections“.
• Analyze moun...
| 9
https://my.applause.com/
Video
The Challenge
|| 10
Introducing
uTest Apphance
| 11
Crash Reporting
In-App Bug Reporting
Over-The-Air Build Distribution
In-App User Feedback
Other mobile tools offer on...
| 12
Enables developers to know when and why crashes occur
When your app crashes, Apphance logs the event
How it works:
Cr...
| 13
Enables developers to receive bug reports
1. From testers (in-house or uTesters) in pre-production
2. From end users ...
| 14
Enables developers to connect with users
– Gather feedback and ideas directly from end users
In-App User Feedback
How...
| 15
Enables developers to distribute new builds to test devices
Over-The-Air Build Distribution
How it works:
– Developer...
|
Apphance Flow is an open-source, complete build automation tool
for Mobile Projects.
16
Single library per platform
No m...
| 17
Video
|
Summery
- uTest ensures developers that their apps function as well in the wild
as they do in the lab
- Apphance improve...
The Challenge
|| 19
Questions?
Answers.
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uTest - Mobile Live Monitoring and Review Analytics - Applause, Apphance, Appgrader and U

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Presented at the Israel Mobile Summit 2013
http://www.israelmobilesummit.com

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  • https://my.applause.com/
  • uTest - Mobile Live Monitoring and Review Analytics - Applause, Apphance, Appgrader and U

    1. 1. | Mobile Live Monitoring and Review Analytics Applause, Apphance, Appgrader and U May 2013 | Presented by Ran Haklai, General Manager, uTest Israel.
    2. 2. | | 1,500+ recurring customers 80,000+ testers from 190 countries Enterprises & startups Functional, load, security, L10n & usability Web, mobile & desktop apps 30,000+ test cycles 2 Test services & dev tools What We Do: Crowd-Testing
    3. 3. | 3 What We Do: Technology
    4. 4. | 4 Purpose: – Grade your app quickly under almost in-the-wild conditions – Receive diagnostics to improve your score – See how your app stacks up with competitive set With AppGrader, you can load your application on several devices and get basic reporting about bugs associated with installing, loading and running your application.
    5. 5. The Challenge || 5 Introducing uTest Applause
    6. 6. | • Crawls app stores • Ten key Applause Attributes • Review stream • Collections to stay organized • Sharing and alerts 6 App analytics product - Applause synthesizes this mountain of user feedback into an easy-to-consume Applause Score.
    7. 7. | What are the ten attributes? Directional indicators based upon reviews, Derived from +144 signals: I. Pricing - perceived value compare with its cost. II. Satisfaction - Is it fun or even healthily addictive to users? III. Elegance - How attractive cool or slick is an app’s design? IV. Content - How accurate and relevant in app’s data to the user? V. Privacy - How comfortable are users with an app’s terms of service & PII? VI. Usability VII. Security VIII.Performance IX. Interoperability X. Stability 7
    8. 8. | What can you do on Applause? • Consolidate app store ratings and reviews into easy to view "collections“. • Analyze mountains of explicit user feedback. • Understand what users are saying about their app. • Compare apps against competitors to see how they stack up. 8
    9. 9. | 9 https://my.applause.com/ Video
    10. 10. The Challenge || 10 Introducing uTest Apphance
    11. 11. | 11 Crash Reporting In-App Bug Reporting Over-The-Air Build Distribution In-App User Feedback Other mobile tools offer only part of the puzzle, Apphance provides mobile developers with: Cross Platform Support
    12. 12. | 12 Enables developers to know when and why crashes occur When your app crashes, Apphance logs the event How it works: Crash Reporting 1. Crash occurs, either in pre-production or in production 2. Apphance captures the crash details. 3. Apphance aggregates all crashes Into an easy-to-use reporting UI
    13. 13. | 13 Enables developers to receive bug reports 1. From testers (in-house or uTesters) in pre-production 2. From end users in production In-App Bug Reporting How it works: a. When bugs are identified, user simply shakes the device b. Apphance is activated c. Bug details are reported in structured manner Directly to Apphance Directly to uTest platform (for uTest customers) Pushed to bug tracking systems JIRA, Bugzilla, Mantis, TFS, etc Bug details include: Device maker & model, OS & version, Carrier & connection speed, Battery life & resolution, Repro steps & screenshot
    14. 14. | 14 Enables developers to connect with users – Gather feedback and ideas directly from end users In-App User Feedback How it works: – Developers can customize the feedback workflow – When user has feedback, they trigger a feedback widget – Apphance is activated – Free-form feedback is shared directly to Apphance
    15. 15. | 15 Enables developers to distribute new builds to test devices Over-The-Air Build Distribution How it works: – Developer uploads new build – Identifies test devices – Apphance notifies testers – Testers download new version - Thru the app or thru Apphance
    16. 16. | Apphance Flow is an open-source, complete build automation tool for Mobile Projects. 16 Single library per platform No multiple vendors  No code conflicts
    17. 17. | 17 Video
    18. 18. | Summery - uTest ensures developers that their apps function as well in the wild as they do in the lab - Apphance improves developer efficiency through OTA build distribution and detailed in-app bug & crash reporting. - Applause analyzes real-world user feedback from production to provide actionable next steps in the app improvement process - AppGrader is a build validation tool for the Android platform, which can provide a quick sanity test for new builds on the most popular Android devices. uTest tools leverage the community, complete the real-world testing and give an end-to-end solution to in-the-wild testing. 18
    19. 19. The Challenge || 19 Questions? Answers.
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