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My permissions mobile monitization

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Transcript

  • 1. Enable developers to gain more users, more revenue through trust and certification.
  • 2. MANAGE, MONITOR and CONTROL access to personal information AUTOMATIC PERMISSIONS SCANNER REAL TIME ALERTS 24/7 MOBILE PROTECTION
  • 3. WE LIVE IN A SOCIAL WORLD On average, every user is connected to: 30 Facebook apps 10 Google apps 9 Twitter apps …
  • 4. User Actions
  • 5. DO USERS TRUST?
  • 6. HOW PERMISSIONS AFFECT SIGN-UP
  • 7. Connect Fail? 850 Million FB Connects* 59% Conversion 41% Drop-off 590 Million Failed Connects** *Facebook Q1 2013 Data **Based on our internal conversion data of Facebook Connect
  • 8. Developers are asking for A LOT OF TRUST
  • 9. Privacy Policies Transparent? 89 Pages 3,378 Lines 1,060 Paragraphs 37,780 Words 3.5 Hours of Solid Reading!* *Based on 180 WPM (Monitor Reading)
  • 10. Trust Starts With Permissions.
  • 11. BUILDING TRUST through TRANSPARENCY and CERTIFICATION
  • 12. PRESENT DEVELOPER OFFERING: TRUST SEAL / PAGE RESOLUTION INCREASED ACQUISITION CONVERSIONS - 6-11% gain
  • 13. The SEAL = TRUST
  • 14. People want to know Why. Up to 23% of users click on the Seal!
  • 15. People want transparency 3:30 Average time on Page.
  • 16. Resolution #1 most complaint on App Stores? ~11% of users complain about permissions!
  • 17. People Care.
  • 18. Increased Conversions
  • 19. Clear Straightforward Pricing.
  • 20. The Next Generation of great apps will be built on the social web. They need to be trustworthy.
  • 21. http://certification.mypermissions.com/ Thanks Olivier Amar CEO MyPermissions @mypermissions @olivier_amar