Seo Vancouver by Vancouver based Internet Marketing Company

Ismoip.com
Ideation & Strategic Management of Internet Presence
Search Engine Optimization
Killer Marketing Channel often underrated

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Searches / Month Worldwide
Microsoft Sites (Bing etc)
87.80 Billion
8.53 Billion
4.09 Billion
9.44 Billion
10.11 Billion
Google Sites
Yahoo Sites
Baidu Sites
Others
131 Billion
Source: ComScore Feb 2010 report.

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Highest Conversion Rate*
Search
16.2%
Source: ComScore 2009 report for Retail Industry. Conversion rate for traffic from other sources like email & Comparison shopping websites is 4.4% and 0.8% respectively

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Click Distribution for Google Search Results
|------------Page 1 Ranking-----------------|
Source: http://training.seobook.com/google-ranking-value . Figures are rounded off. 90% people click on results appearing on Page 1 itself and only 10% goes to 2nd page.

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Real Estate Vancouver 135,000
Chinese Restaurant Vancouver 8,232
Grouse Mountain 165,000
Sustainability Vancouver 3,800
Vancouver Canucks 301,000
*Number of broad searches performed/month on Google for respective keywords. This is to explain the fact that, no matter in which business you are, your customers are searching you on Google. If a city based search volume is so high, then imagine worldwide volume

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5 step Ismoip approach to SEO
Research
Results
Implement
Measure
Maintain Lead
Links to Best websites on
SEO are provided on Slide 12
*Each step explained in next slides.

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Step 1
Target Market : Each business have unique target market
Competitor Analysis : From which keywords your competitor’s are getting the maximum traffic to their website
Keyword Analysis : Which are the most relevant and superior customer acquisition keywords for your business
Research
Contact us to get your personalized SEO research report, it will give you a detailed analysis of what your customers are searching and what your competitors are doing.

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Step 2
Measure the Search engine market for your product
Measure the expected traffic from each keyword
Measure the Return on Investment (ROI) from the whole SEO project
Measure

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Step 3
Optimize the website content for selected keywords
Optimize the URLs & Meta tags
Create the inbound link ecosystem
Produce Viral so that your inbound links for respective keywords keeps on increasing
Implement

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Step 4
In 2 weeks to 3months the results starts pouring in
Analyse the increase in traffic so as to optimize further
Explain the process to the client
Results

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Step 5
Maintaining the lead over competitors is an ongoing process
Based on the result & competitor analysis we keep on increasing the inbound links and tweaking other important factors as per the requirement
Maintain

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We have not mentioned any technical stuff as there are tons of websites and forums explaining about SEO. Some of the best SEO resources are:
SEO Resources
http://www.seochat.com/ Explains every aspect of SEO, contributed by SEO experts
http://en.wikipedia.org/wiki/Search_engine_optimization Wikipedia SEO page
http://www.google.com/support/webmasters/bin/answer.py?hl=en&answer=35291 Google’s self explanatory SEO page
http://www.seomoz.org/ Lots of SEO tools

Ismoip.com
Website enhancement
Internet Strategy Consulting
Internet Presence Management
Search Engine Marketing
Paid Ads Management
Viral Marketing
Social Media
Other Ismoip Services

Ismoip.com
Ismoip.com
Vancouver based unique Internet Marketing Company

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Seo Vancouver by Vancouver based Internet Marketing Company

by Ismoip on Mar 25, 2010

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Seo Vancouver by Vancouver based Internet Marketing Company — Presentation Transcript