image uploaded to flickr by: BeanedSprout, 2013
So you post
No big deal right…?
Sure, no big deal
for that minority
of you who read
the terms of
signing up for an
account. As you
terms you are
image uploaded to flickr by: .reid. 2008.
but for those of you who just click ‘I agree’, let me fill you in
on the very important information listed in that small,
significant link to the terms of service
image: screenshot Instagram home page
TO GIVE YOU A BASIC IDEA
You agree to not post violent, nude, partially
hateful, pornographic or sexually suggestive
YOU AGREE THAT You are responsible for any activity
that occurs through your account and you agree
you will not sell, transfer, license or assign your
account, followers, username, or any account
You agree that you will not defame, stalk, bully,
intimidate people or entities and you must not
post private or confidential information via the
You agree that you are solely responsible for your
conduct and any data, text, files, information,
usernames, images, graphics, photos, profiles, audio
and video clips, sounds, musical works, works of
authorship, applications, links and other content or
materials (collectively, "Content") that you submit,
post or display on or via the Service.
that doesn’t seem too unreasonable...
image uploaded to flickr by: kelly.
let’s dig a little deeper...
the general conditions
(or what instagram can do)
instagram can modify or terminate your service at any
time, in which case all your previous rights automatically
instagram can change the terms of service at any time, in
which they may post these changes to the service.. your
use of the service after the change, constitutes your
agreement to the changes.
instagram reserves the right to forfeit your username at
instagram reserves the right to refuse access to the
instagram accepts no responsibility for data service
charges from using the service.
so if something goes a little wrong, does
instagram have your back…?
image uploaded to flickr by: monsieurlam, 2007
you are solely responsible for your interaction with
other users, both online and offline.
you agree that Instagram is not responsible for the
behaviour of other users.
Instagram is not responsible or liable for the conduct of
any user. Instagram reserves the right, but has no
obligation, to monitor or become involved in disputes
between you and other users.
image uploaded to flickr by: ill fortune 2006
starting to see the importance of reading
what you are agreeing to?
photo uploaded to Flickr by: valerie everett, 2006
let’s go a step further (yes, there is more!)
Instagram does not claim ownership of your content, and
states that content posted is owned by the user.
this is good, right?
the rights of instagram then go on to state that
“you hereby grant to Instagram a non-exclusive, fully paid and
royalty-free, transferable, sub-licensable, worldwide license
to use the Content that you post on or through the Service”
although at first glance, it seems as if the user has full control over their
content, this is not the case. Instagram can use the content you post
without your consent.
let’s talk about privacy...
photo uploaded to flickr by: G4ll4is, 2013
Instagram collects your cookie information, log files, device
identifiers, location and usage data to gain insight on how
you use their service.
Instagram then uses this information to give to advertisers
and third parties to target specific advertising of products
and services to you.
photo uploaded to Flickr
by: MagicTheme 2013
so what if you delete your
not remain in
the public eye,
copies of this
photo uploaded to
Flickr by: NS
everything you ever post to the internet will always be
stored somewhere. moral of the story? so don’t post
anything to the internet you wouldn’t want published to
the front page of the newspaper.
feeling like you should have read
the terms of service before signing
up to instagram?
it’s ok, a british study has shown that a staggering 93% of
users don’t actually read the terms of service before
agreeing (smithers, 2011)
next time you are invited
to ‘accept the terms and
conditions’, have a read to
see exactly what you are
signing up to.
this policy primer is a university assignment for
the unit net303 offered through curtin
all sources and images have been referenced
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