2011.02.01 american business_us

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2011.02.01 american business_us

  1. 1.
  2. 2. US Politics and Culture<br />
  3. 3. American Business Culture<br />Political Correctness<br />Employer-Employee Relations<br />Salary and Benefits<br />Socializing<br />Negotiations<br />
  4. 4. The American Experience<br />Searching for the American Dream<br />Dislike of centralized systems which limited personal development<br />The importance of success<br />Material success as a measure of personal development: U.S. consumer debt: $14 trillion<br />Success is individual—individualism vs. feudalism<br />The emphasis on initiative vs. govt intervention<br />
  5. 5. Indvidualism: Positives and Negatives<br />Creates a need to perform because people are evaluated & rewarded on individual performance.<br />Make you customer a performer—”you will save your company X $ and increase its latteral communication.”<br />Remember the strain and worry that Americans are under.<br />
  6. 6. Indvidualism: Positives and Negatives<br />Self-improvementmania—Americans want to be better so show themhowyourproductwill make themseembetter.<br />The negatives includethefeelingthatfailure is individualinspiteofthefactthatoften it is theresultofcircumstances—especiallytoday.<br />
  7. 7. The Mood in the U.S.<br />Main Street<br />Desparation: Loss of job, homes, homeless ness<br />Worry: Fearing losing jobs and homes<br />Anger: At Wall St. greed and the bailout<br />Denial: Of the individual’s responsibility and the complexity of the problem<br />Distrust: Of Washington politicians<br />
  8. 8. Communication in a Diverse World<br />Chapter 3 - 8<br />Individual Characteristics<br />Cultural Backgrounds<br />Individual Experiences<br />Cultural Differences<br />Multicultural<br />Diversity<br />Intercultural <br />Communication<br />
  9. 9. 3 - 9<br />Customers<br />Labor Sources<br />Job Possibilities<br />Opportunities in a Global Marketplace<br />
  10. 10. Challenges of Intercultural Communication<br />Employee Motivation<br />Nonverbal<br />Signals<br />Language<br />Usage<br />Employee Communication<br />Harmony and Cooperation<br />Values and<br />Beliefs<br />Perception<br />Patterns<br />
  11. 11. The Concept of Culture<br />Ethnocentrism & Stereotyping<br />Variations in a Diverse World<br />The U.S. Business Culture<br />Enhancing Sensitivity to Culture and Diversity<br />
  12. 12. The Concept of Culture<br />Chapter 3 - 12<br />Symbols<br />Attitudes<br />Shared System<br />Priorities<br />Values<br />Norms<br />Attitudes<br />Rules<br />Beliefs<br />Expectations<br />
  13. 13. Recognizing Variations in a Diverse World<br />Chapter 3 - 13<br />Contextual<br />Legal and<br />Ethical<br />Social<br />Nonverbal<br />Age<br />Gender<br />Religion<br />Ability<br />
  14. 14. Chapter 3 - 14<br />Decision Making Practices<br />Problem Solving Techniques<br />Negotiating Styles<br />Cultural Context<br />Low<br />Context<br />High<br />Context<br />
  15. 15. Chapter 3 - 15<br />Work and Success<br />Roles and Status<br />Use of Manners<br />Concepts of time<br />Social Behavior Differences<br />
  16. 16. Nonverbal Differences<br />© Prentice Hall, 2008<br />Excellence in Business Communication, 8e<br />Chapter 3 - 16<br />Greetings<br />and Touching<br />Personal<br />Space<br />Facial<br />Expressions<br />Eye Contact<br />Posture<br />Formality<br />
  17. 17. Age Differences<br />Chapter 3 - 17<br />Authority<br />Youth Oriented<br />Senior Oriented<br />Power<br />Respect<br />Freedom<br />
  18. 18. Chapter 3 - 18<br />Existing Workplace<br />Cultures<br />Styles of<br />Communication<br />Gender Differences<br />
  19. 19. Religious Differences<br />© Prentice Hall, 2008<br />Excellence in Business Communication, 8e<br />Chapter 3 - 19<br />Personal Beliefs<br />Workplace Issues<br />
  20. 20. © Prentice Hall, 2008<br />Excellence in Business Communication, 8e<br />Chapter 3 - 20<br />Individualism<br />Equality<br />Privacy and<br />Personal Space<br />Time and<br />Schedules<br />Religious<br />Beliefs<br />Communication<br />Preferences<br />Adapting to U.S. Business Culture<br />
  21. 21. Studying Other Cultures<br />© Prentice Hall, 2008<br />Excellence in Business Communication, 8e<br />Chapter 3 - 21<br />Social Customs<br />Clothing and Food<br />Political Patterns<br />
  22. 22. Chapter 3 - 22<br />Religion <br />and Folk Beliefs<br />Business and<br />Economics<br />Ethics, Values,<br />and Laws<br />Studying Other Cultures<br />
  23. 23. Chapter 3 - 23<br />Facilitate<br />Communication<br />Promote Business<br />Relationships<br />Learning Languages<br />
  24. 24. Chapter 3 - 24<br />Degree of Formality<br />Level of Directness<br />Writing or Speaking<br />Respecting Communication Preferences<br />
  25. 25. Writing Clearly<br />Chapter 3 - 25<br />Plain English<br />Clear Language<br />Conciseness<br />Transitional Elements<br />International Addresses<br />Numbers and Dates<br />Slang, Jargon, and Idioms<br />References to Culture<br />

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