Valentine’s Day: Correlations Between Relationship Status and Happiness, Financial Situation

1,067 views
830 views

Published on

Respondents in 15 developed countries around the world who are in a relationship are more likely to say they are ‘happy’ (78%) than those who are not (67%). They are also more likely to rate their personal financial situation as strong (29% versus 21% for those not in a relationship).

The findings reflect a new poll by global research company Ipsos on behalf of Reuters News. The research was conducted online in the following countries: Argentina, Australia, Belgium, Canada, France, Germany, Hungary, Italy, Japan, Poland, South Korea, Spain, Sweden, United Kingdom and the United States.

Published in: Spiritual
0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total views
1,067
On SlideShare
0
From Embeds
0
Number of Embeds
5
Actions
Shares
0
Downloads
4
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide

Valentine’s Day: Correlations Between Relationship Status and Happiness, Financial Situation

  1. 1. Global @dvisor Valentine’s Day: Correlations Between Relationship Status and Happiness, Financial Situation Valentine’s Day: Global Correlations Between Relationship Status and Happiness, Financial Situation
  2. 2. Global @dvisor Methodology • These are findings of the research conducted by global research company Ipsos. The research was conducted on the “G@52”wave between December 4-18, 2013. • The monthly Global @dvisor data output is derived from a balanced online sample in 24 countries around the world via the Ipsos Online Panel system. • For the results of the survey presented herein, an international sample of 18,153 adults aged 18-64 in the US and Canada, and age 16-64 in all other countries, were interviewed. • Approximately 1000+ individuals participated on a country by country basis via the Ipsos Online Panel with the exception of Argentina, Belgium, Hungary, Poland, South Korea and Sweden, where each have a sample approximately 500+. • The precision of Ipsos online polls are calculated using a credibility interval. In this case, a poll of 1,000 is accurate to +/- 3.5 percentage points and one of 500 is accurate to +/- 5.0 percentage points in their respective general populations. • In countries where internet penetration is approximately 60% or higher, the data output is considered to reflect the general population: Argentina, Australia, Belgium, Canada, France, Germany, Hungary, Italy, Japan, Poland, South Korea, Spain, Sweden, United Kingdom and United States. © 2014 Ipsos Valentine’s Day: Global Correlations Between Relationship Status and Happiness, Financial Situation 2
  3. 3. Global @dvisor Analytic Components Taking all things together, would you say you are… Very happy Rather happy Not very happy Not happy at all Rate your current financial situation, using a scale from 1 to 7, where 7 means your personal financial situation is very strong today and 1 means it is very weak. 7 – Very strong 6 5 4 3 2 1 – Very weak What is your marital status? Married Domestic partnership / Living as married [DO NOT ASK IN SAUDI ARABIA] Single Divorced Widowed © 2014 Ipsos Valentine’s Day: Global Correlations Between Relationship Status and Happiness, Financial Situation 3
  4. 4. Global @dvisor % Happy: Those in a Relationship vs. Those Not In a relationship 78% Total % Happy (very+somewhat) Gap Score Not in a relationship 67% 11% Total 73% 90% Canada 86% 91% Sweden 85% 76% 15% 89% Australia 84% 77% 12% 89% United States 84% 85% Belgium 82% 85% Great Britain 80% 73% 12% 84% France 79% 73% 11% Germany 77% Poland 73% 64% 14% Italy 69% 64% 8% Japan 66% 65% Argentina 65% 66% South Korea 61% 56% 10% Spain 58% 57% 2% Hungary 53% 87% 78% 72% 77% 59% 53% B1. Taking all things together, would you say you are… (PLEASE SELECT ONE ONLY) . © 2014 Ipsos 78% 74% 78% 67% 53% 12% 15% 7% 20% 24% 65% 51% Valentine’s Day: Global Correlations Between Relationship Status and Happiness, Financial Situation 0% 2% 4
  5. 5. Global @dvisor % Very Happy: Those in a Relationship vs. Those Not In a relationship Total % Very Happy Not in a relationship Gap Score Total 15% 28% United States 26% 28% Canada 24% Argentina 22% Sweden 22% 22% Australia 19% 21% Belgium 17% 11% 1% 21% Great Britain 16% 11% 1% Japan 12% 9% 6% 13% Poland 12% 11% 2% 11% Spain 12% 13% -2% 13% France 11% 8% 5% Germany 11% 6% 1% 9% Italy 9% 8% 1% 8% Hungary 8% 9% -1% 5% South Korea 6% 6% -1% 17% 20% 27% 15% 16% B1. Taking all things together, would you say you are… (PLEASE SELECT ONE ONLY) © 2014 Ipsos 3% 12% 21% 16% 23% 13% 15% Valentine’s Day: Global Correlations Between Relationship Status and Happiness, Financial Situation 7% 12% -3% 14% 7% 5
  6. 6. Global @dvisor % Personal Financial Situation is Strong: Those in a Relationship vs. Those Not In a relationship 29% Not in a relationship Total % - 5-6-7 Strong Gap Score Total 25% Sweden 52% Canada 39% 27% 18% United States 37% 27% 15% 37% Australia 32% 38% Germany 32% 27% 11% Belgium 28% 28% 0% Great Britain 28% France 22% 19% 6% 22% Spain 21% 20% 2% 23% Argentina 20% 22% South Korea 17% Poland 16% Hungary 13% Japan 13% 11% 5% Italy 12% 12% -1% 60% 45% 42% 28% 31% 25% 17% 12% 16% 11% B8. Rate your current financial situation, using a scale from 1 to 7, where 7 means your personal financial situation is very strong today and 1 means it is very weak. (PLEASE SELECT ONE ONLY) © 2014 Ipsos 21% 7% 40% 25% 26% 17% 11% 15% 17% Valentine’s Day: Global Correlations Between Relationship Status and Happiness, Financial Situation 20% 12% 5% 6% 11% 2% -5% 6
  7. 7. Global @dvisor About Ipsos  Ipsos is an independent market research company controlled and managed by research professionals. Founded in France in 1975, Ipsos has grown into a worldwide research group with a strong presence in all key markets. In October 2011 Ipsos completed the acquisition of Synovate. The combination forms the world’s third largest market research company.  With offices in 85 countries, Ipsos delivers insightful expertise across six research specializations: advertising, customer loyalty, marketing, media, public affairs research, and survey management.  Ipsos researchers assess market potential and interpret market trends. They develop and build brands. They help clients build long-term relationships with their customers. They test advertising and study audience responses to various media and they measure public opinion around the globe.  Ipsos has been listed on the Paris Stock Exchange since 1999 and generated global revenues of €1,789 billion (2.300 billion USD) in 2012.  Visit www.ipsos.com to learn more about Ipsos’ offerings and capabilities. © 2014 Ipsos Valentine’s Day: Global Correlations Between Relationship Status and Happiness, Financial Situation
  8. 8. For information about this and other Global @dvisor products contact http://www.ipsosglobaladvisor.com/ or: Global @dvisor John Wright Senior Vice President and Managing Director, Global @dvisor Ipsos Public Affairs +1 (416) 324-2002 john.wright@ipsos.com Keren Gottfried Senior Research Manager, Global @dvisor Ipsos Public Affairs +1 (416) 572-4481 keren.gottfried@ipsos.com The Ipsos Global @dvisor Syndicate Study is a monthly, online survey of consumer citizens in 24 countries and produces syndicated reports and studies specifically tailored to the needs of corporations, advertising and PR agencies, and governments. For information contact: Chris Deeney Senior Vice President and Managing Director Ipsos Public Affairs +1 (312) 665-0551 chris.deeny@ipsos.com Visit www.ipsos.com for information about all of our products and services. Copyright Ipsos 2010. All rights reserved. The contents of this publication constitute the sole and exclusive property of Ipsos. © 2014 Ipsos Valentine’s Day: Global Correlations Between Relationship Status and Happiness, Financial Situation

×