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Ipsos Global @dvisor 33: The economic pulse of the world June 2012
Ipsos Global @dvisor 33: The economic pulse of the world June 2012
Ipsos Global @dvisor 33: The economic pulse of the world June 2012
Ipsos Global @dvisor 33: The economic pulse of the world June 2012
Ipsos Global @dvisor 33: The economic pulse of the world June 2012
Ipsos Global @dvisor 33: The economic pulse of the world June 2012
Ipsos Global @dvisor 33: The economic pulse of the world June 2012
Ipsos Global @dvisor 33: The economic pulse of the world June 2012
Ipsos Global @dvisor 33: The economic pulse of the world June 2012
Ipsos Global @dvisor 33: The economic pulse of the world June 2012
Ipsos Global @dvisor 33: The economic pulse of the world June 2012
Ipsos Global @dvisor 33: The economic pulse of the world June 2012
Ipsos Global @dvisor 33: The economic pulse of the world June 2012
Ipsos Global @dvisor 33: The economic pulse of the world June 2012
Ipsos Global @dvisor 33: The economic pulse of the world June 2012
Ipsos Global @dvisor 33: The economic pulse of the world June 2012
Ipsos Global @dvisor 33: The economic pulse of the world June 2012
Ipsos Global @dvisor 33: The economic pulse of the world June 2012
Ipsos Global @dvisor 33: The economic pulse of the world June 2012
Ipsos Global @dvisor 33: The economic pulse of the world June 2012
Ipsos Global @dvisor 33: The economic pulse of the world June 2012
Ipsos Global @dvisor 33: The economic pulse of the world June 2012
Ipsos Global @dvisor 33: The economic pulse of the world June 2012
Ipsos Global @dvisor 33: The economic pulse of the world June 2012
Ipsos Global @dvisor 33: The economic pulse of the world June 2012
Ipsos Global @dvisor 33: The economic pulse of the world June 2012
Ipsos Global @dvisor 33: The economic pulse of the world June 2012
Ipsos Global @dvisor 33: The economic pulse of the world June 2012
Ipsos Global @dvisor 33: The economic pulse of the world June 2012
Ipsos Global @dvisor 33: The economic pulse of the world June 2012
Ipsos Global @dvisor 33: The economic pulse of the world June 2012
Ipsos Global @dvisor 33: The economic pulse of the world June 2012
Ipsos Global @dvisor 33: The economic pulse of the world June 2012
Ipsos Global @dvisor 33: The economic pulse of the world June 2012
Ipsos Global @dvisor 33: The economic pulse of the world June 2012
Ipsos Global @dvisor 33: The economic pulse of the world June 2012
Ipsos Global @dvisor 33: The economic pulse of the world June 2012
Ipsos Global @dvisor 33: The economic pulse of the world June 2012
Ipsos Global @dvisor 33: The economic pulse of the world June 2012
Ipsos Global @dvisor 33: The economic pulse of the world June 2012
Ipsos Global @dvisor 33: The economic pulse of the world June 2012
Ipsos Global @dvisor 33: The economic pulse of the world June 2012
Ipsos Global @dvisor 33: The economic pulse of the world June 2012
Ipsos Global @dvisor 33: The economic pulse of the world June 2012
Ipsos Global @dvisor 33: The economic pulse of the world June 2012
Ipsos Global @dvisor 33: The economic pulse of the world June 2012
Ipsos Global @dvisor 33: The economic pulse of the world June 2012
Ipsos Global @dvisor 33: The economic pulse of the world June 2012
Ipsos Global @dvisor 33: The economic pulse of the world June 2012
Ipsos Global @dvisor 33: The economic pulse of the world June 2012
Ipsos Global @dvisor 33: The economic pulse of the world June 2012
Ipsos Global @dvisor 33: The economic pulse of the world June 2012
Ipsos Global @dvisor 33: The economic pulse of the world June 2012
Ipsos Global @dvisor 33: The economic pulse of the world June 2012
Ipsos Global @dvisor 33: The economic pulse of the world June 2012
Ipsos Global @dvisor 33: The economic pulse of the world June 2012
Ipsos Global @dvisor 33: The economic pulse of the world June 2012
Ipsos Global @dvisor 33: The economic pulse of the world June 2012
Ipsos Global @dvisor 33: The economic pulse of the world June 2012
Ipsos Global @dvisor 33: The economic pulse of the world June 2012
Ipsos Global @dvisor 33: The economic pulse of the world June 2012
Ipsos Global @dvisor 33: The economic pulse of the world June 2012
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Ipsos Global @dvisor 33: The economic pulse of the world June 2012

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As the G20 meets in Mexico with the continuing crisis in Europe dominating the agenda, a new poll from Ipsos MORI’s global @dvisor shows that just 12% of citizens from across 9 European countries …

As the G20 meets in Mexico with the continuing crisis in Europe dominating the agenda, a new poll from Ipsos MORI’s global @dvisor shows that just 12% of citizens from across 9 European countries (Germany, France, Spain, Sweden, Great Britain, Belgium, Italy Hungary and Poland) expect their local economy to improve in the next six months. This has fallen from 20% in April 2010.

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  • 1. Global @dvisorThe Economic Pulse of the WorldCitizens in 24 Countries Assess the Current State of theirCountry’s Economy for a Total Global Perspective A Global @dvisory – June 2012 – G@33 The Economic Pulse
  • 2. These are the findings of the Global @dvisor Wave 33 (G@33), an Ipsos survey conducted between May 1st and May 15th, 2012. SURVEY METHOD COUNTRIES SAMPLE WEIGHTING• The survey instrument is • The countries reporting herein • For the results of the survey • Weighting was then employed conducted monthly in 24 are Argentina, Australia, presented herein, an to balance demographics and countries around the world via Belgium, Brazil, Canada, international sample of 18,713 ensure that the samples the Ipsos Online Panel system. China, France, Germany, adults age 18-64 in the US and composition reflects that of the Great Britain, Hungary, India, Canada, and age 16-64 in all adult population according to Indonesia, Italy, Japan, other countries, were the most recent country Mexico, Poland, Russia, Saudi interviewed. Approximately Census data, and to provide Arabia, South Africa, South 1000+ individuals participated results intended to Korea, Spain, Sweden, Turkey on a country by country basis approximate the sample and the United States of via the Ipsos Online Panel with universe. A survey with an America. the exception of Argentina, unweighted probability sample Belgium, Indonesia, Mexico, of this size and a 100% Poland, Russia, Saudi Arabia, response rate would have an South Africa, South Korea, estimated margin of error of +/- Sweden and Turkey, where 3.1 percentage points for a each have a sample sample of 1,000 and an approximately 500+. In this estimated margin of error of +/- wave (G@33), 500+ 4.5 percentage points 19 times individuals in Denmark also out of 20 per country of what participated in the survey and the results would have been 1000+ individuals in Kenya had the entire population of participated in a similar survey. adults in that country had been polled. All sample surveys and polls may be subject to other sources of error, including, but not limited to coverage error, and measurement error. A Global @dvisory – June 2012 – G@33 2 The Economic Pulse
  • 3. Analytic Components… There are three analytic components that make up the findings of this monthly Economic Pulse report. Each question is tracked and analyzed from questions dealing with: The currently perceived macroeconomic state of the respondent’s country: • Thinking about our economic situation, how would you describe the current economic situation in [insert country]? Is it very good, somewhat good, somewhat bad or very bad?  The currently perceived state of the local economy: • Rate the current state of the economy in your local area using a scale from 1 to 7, where 7 means a very strong economy today and 1 means a very weak economy.  A six month outlook for the local economy: • Looking ahead six months from now, do you expect the economy in your local area to be much stronger, somewhat stronger, about the same, somewhat weaker, or much weaker than it is now? A Global @dvisory – June 2012 – G@33 3 The Economic Pulse
  • 4. SUMMARY A Global @dvisory – June 2012 – G@33 4 The Economic Pulse
  • 5. Summary… The global economic engines have lost significant steam this month: the global aggregate national economic assessment drops another point this month to 37%, the lowest it has been since the economic downturn of 2009. The global aggregate assessment of national economic confidence has generally been trending like a pendulum, shifting up one point, down one point each month. This sounding represents a change, however, as it is the first time in two years that the aggregate assessment has reflected a drop over two consecutive months. The assessment continues to be dragged down by Europe (24%), though the regional figure remains unchanged this month. The Middle East and Africa is the geographic region with the highest aggregate assessment (-1 to 57%), followed by Asia-Pacific (+1 to 43%), the only region to reflect an improvement this wave. North America (-3 to 42%) and Latin America (-2 to 41%) follow. On the other two metrics measured in this study, the world remains cautious: the global aggregates of local economic (29%) and the future of local economic (24%) assessments remain unchanged this wave. A Global @dvisory – June 2012 – G@33 5 The Economic Pulse
  • 6. A Look at Kenya  This month, Ipsos staff in Kenya fielded questions on national and local economic confidence via CATI telephone methodology. The results place Kenya close to the average on national economic confidence (33% of Kenyans indicate their country’s current economic situation is “good”) and slightly below the global average on local assessments (21% indicate their local area’s economic situation is “good”). NATIONAL: Global 37% Kenya 35% South Africa 33% LOCAL: Global 29% South Africa 30% Kenya 21%Ipsos Synovate Kenya surveyed a sample of n=1,024 adults over the age of 18 via the telephone between April 23 and April 26, 2012.For more information about the Kenyan study, please contact: Victor Rateng, Project Manager – Opinion PollsTel: +254 20 4450190-6 I victor.rateng@ipsos.com A Global @dvisory – June 2012 – G@33 6 The Economic Pulse
  • 7. G8 vs. BRIC This quarterly note compares the world’s largest National developed economies with its fastest-growing 52% 55% economies. 28% 28% The BRIC countries (Brazil, Russia, India and Jul May 2011 2012 China) continue to show strength in economic assessment levels (55% national, 40% local), well above the G8 countries. The aggregate of Local national assessments in the region has 40% 38% softened, narrowing the gap between the BRIC and G8 (27 points, down 5 this quarter) though that gap remains substantial. 23% 22% Jul May 2011 2012 The G8 group, representing the United States, Future Local Canada, France, Germany, Italy, Japan, Russia, 41% 44% and Great Britain (28% national, 22% local) has remained almost unchanged since last summer and remains considerably weaker than BRIC, particularly at the national level. 14% 15% Jul May 2011 2012 A Global @dvisory – June 2012 – G@33 7 The Economic Pulse
  • 8. THE WORLD at a GLANCETHEWORLDat aGLANCE A Global @dvisory – June 2012 – G@33 8 The Economic Pulse
  • 9. Global Average of National Economic Assessment (37%) Down One Point This month’s global economic aggregate of national economies declines one point to 37% of global citizens rating their national economies as ‘good’. The change in sentiment represents the first time in the last two years that the aggregate has experienced a drop over two consecutive months. Saudi Arabia again shows the strongest proportions of people rating their current national economic situation as ‘good’ (88%). They are followed by: India (70%), Germany (69%), Sweden (64%), China (63%) and Canada (62%). . Only a handful of those in Spain (3%), Italy (3%) and Hungary (3%) rate their national economies as ‘good’, followed by Japan (9%), France (9%) and Great Britain (10%). Countries with the greatest improvements in this wave: Belgium (+7 to 28%), Argentina (+7 to 45%), Indonesia (+4 to 40%) and Russia (+3 to 36%). Countries with the greatest declines: Brazil (-10 to 49%), Sweden (-7 to 64%), Mexico (-5 to 28%) and the United States (-4 to 23%). A Global @dvisory – June 2012 – G@33 9 The Economic Pulse
  • 10. Global Average of Local Economic Assessment (29%) Unchanged The global average of local economic assessment among the core 24 countries has declined one point with three in ten (29%) global citizens who agree the state of the current economy in their local area is ‘good’. The poll finds assessments of local economies to be strongest in Saudi Arabia (64%), Sweden (51%), India (50%), Germany (47%), China (46%) and Canada (45%). Spain (4%), Japan (7%), Italy (8%), Hungary (8%), Great Britain (13%) and France (15%) sit at the bottom of the global ranking for this metric. Countries with the greatest improvements in local economic assessment: Belgium (+5 to 19%), Argentina (+4 to 27%), Russia (+4 to 22%), South Africa (+4 to 30%), Poland (+3 to 23%) and the United States (+3 to 23%). Countries with the greatest declines in local economic assessment: China (-7 to 46%), Mexico (-5 to 22%), India (-4 to 50%), Australia (-3 to 39%) and Sweden (-2 to 51%). A Global @dvisory – June 2012 – G@33 10 The Economic Pulse
  • 11. Global Average of Future Outlook for Local Economy Also Unchanged: 24% Currently, a global average of one quarter (24%) believe their local economy will be stronger six months from now, figure that remains unchanged this wave. Brazil holds on to its number one spot on this measurement (67%), followed by Saudi Arabia (57%), India (54%), Argentina (44%), China (39%) and Mexico (39%). Japan and Hungary sit tied in last place (7%), followed at the bottom of the list by Belgium (8%), Great Britain (9%), France (9%) and Sweden (10%). Countries with the greatest improvements: Indonesia (+5 to 31%), Poland (+4 to 16%), France (+4 to 9%), Russia (+4 to 18%), China (+3 to 39%) and Germany (+3 to 20%). Countries with the greatest declines: Turkey (-9 to 25%), Brazil (-8 to 67%), Sweden (-5 to 10%), Mexico (-4 to 39%), Italy (-2 to 12%), Spain (-2 to 14%), Japan (-2 to 7%) and Australia (-2 to 14%). A Global @dvisory – June 2012 – G@33 11 The Economic Pulse
  • 12. 1. National Economic Assessments: Countries at a Glance Compared to the Last Wave… Those Countries Where the Country Economic Assessment… is has experienced an has experienced a is HIGHEST IMPROVEMENT DECLINE LOWEST this month since last sounding since last sounding this month Saudi Arabia 88% Belgium  7 Brazil  10 Spain 3% India 70% Argentina  7 Sweden  7 Italy 3% Germany 69% Indonesia  4 Mexico  5 Hungary 3% Sweden 64% Russia  3 United States  4 Japan 9% China 63% China  1 Australia  3 France 9% Canada 62% Japan  1 Turkey  2 Great Britain 10% Australia 61% Germany  1 India  2 South Korea 20% Brazil 49% Italy  2 United States 23% Turkey 49% South Korea  2 Great Britain  2 South Africa  2 Hungary  1Thinking about our economic situation, how would you describe the current economic situation in [insert country]? A Global @dvisory – June 2012 – G@33Is it very good, somewhat good, somewhat bad or very bad? 12 The Economic Pulse
  • 13. 1. National Economic Assessment: Regions at a Glance Compared to the Last Wave… CHANGE REGION NET (since last (in descending order by NET) ‘Good’ sounding) Middle East/Africa 57% 1% BRIC 55% 2% APAC 43% 1% North America (Can/US) 42% 3% LATAM 41% 2% G8 28% N/C Europe 24% N/CThinking about our economic situation, how would you describe the current economic situation in [insert country]?Is it very good, somewhat good, somewhat bad or very bad? A Global @dvisory – June 2012 – G@33 13 The Economic Pulse
  • 14. 2. Local Economic Assessment: Countries at a Glance Compared to the Last Wave… Those Countries Where the Local Area Economic Assessment… has experienced a is has experienced an is DECLINE HIGHEST IMPROVEMENT LOWEST since last this month since last sounding this month sounding Saudi Arabia 64% Belgium  5 China  7 Spain 4% Sweden 51% Argentina  4 Mexico  5 Japan 7% India 50% Russia  4 India  4 Italy 8% Germany 47% South Africa  4 Australia  3 Hungary 8% China 46% Poland  3 Sweden  2 Great Britain 13% Canada 45% United States  3 South Korea  1 France 15% Brazil 41% France  2 Saudi Arabia  1 South Korea 16% Turkey 40% Canada  1 Indonesia  1 Belgium 19% Hungary  1 Spain  1 Italy  1 Turkey  1Rate the current state of the economy in your local area using a scale from 1 to 7,where 7 means a very strong economy today and 1 means a very weak economy A Global @dvisory – June 2012 – G@33 14 The Economic Pulse
  • 15. 2. Local Economic Assessment: Regions at a Glance Compared to the Last Wave… REGION NET CHANGE (in descending order by NET) ‘Strong’ (since last sounding) Top 3 Box (5-6-7) Middle East/Africa 45% 1% BRIC 40% 2% North America 34% 2% LATAM 30% N/C APAC 30% 1% G-8 Countries 22% 1% Europe 21% 1%Rate the current state of the economy in your local area using a scale from 1 to 7,where 7 means a very strong economy today and 1 means a very weak economy A Global @dvisory – June 2012 – G@33 15 The Economic Pulse
  • 16. 3. Six Month Outlook on the Local Economy: Countries at a Glance Compared to the Last Wave… Countries where the Assessment of the Local Economic Strengthening … is has experienced an has experienced a is HIGHEST IMPROVEMENT DECLINE LOWEST this month since last sounding since last sounding this month Brazil 67% Indonesia  5 Turkey  9 Japan 7% Saudi Arabia 57% Poland  4 Brazil  8 Hungary 7% India 54% France  4 Sweden  5 Belgium 8% Argentina 44% Russia  4 Mexico  4 Great Britain 9% China 39% China  3 Italy  2 France 9% Mexico 39% Germany  3 Spain  2 Sweden 10% Indonesia 31% Belgium  2 Japan  2 Italy 12% Turkey 25% Canada  1 Australia  2 Spain 14% United States 25% South Korea  1 India  1 Australia 14% Great Britain  1Looking ahead six months from now, do you expect the economy in your local area to bemuch stronger, somewhat stronger, about the same, somewhat weaker, or much weaker than it is now? A Global @dvisory – June 2012 – G@33 16 The Economic Pulse
  • 17. 3. Six Month Outlook on Local Economy: Regions at a Glance Compared to Last Wave… REGION NET CHANGE (in descending order by NET) ‘Stronger’ (since last sounding) LATAM 50% 4% BRIC 44% 1% Middle East/Africa 32% 3% APAC 25% 1% North America 23% N/C G-8 Countries 15% 1% Europe 12% 1%Looking ahead six months from now, do you expect the economy in your local area to bemuch stronger, somewhat stronger, about the same, somewhat weaker, or much weaker than it is now? A Global @dvisory – June 2012 – G@33 17 The Economic Pulse
  • 18. DETAILED FINDINGS A Global @dvisory – June 2012 – G@33 18 The Economic Pulse
  • 19.  Assessing The Current Economic Situation … …in Their CountryDetailed Tables B.3 A Global @dvisory – June 2012 – G@33 19 The Economic Pulse
  • 20. Global Citizens Assess the Current Economic Situation in their Country as “Good” ‘Very Good / Somewhat Good’ Total 37% Saudi Arabia 88% India 70% Germany 69% *Denmark 69% Sweden 64% China 63% Canada 62% Australia 61% Brazil 49% Turkey 49% Argentina 45% Indonesia 40% Russia 36% *Kenya 35% South Africa 33% Belgium 28% Mexico 28% Poland 25% United States 23% South Korea 20% Great Britain 10% France 9% Japan 9% Hungary 3% Italy 3% Spain 3% *Kenya and *Denmark were not in G@ aggregate.Now thinking about our economic situation, how would you describe the current economicsituation in [insert country]? Is it very good, somewhat good, somewhat bad or very bad? A Global @dvisory – June 2012 – G@33 20 The Economic Pulse
  • 21. Global Average Tracked - Global Citizens Assess the Current Economic Situation in their Country as “Good”:… 1 Total Good 70% 60% 56%55% 50% 45% 42%41%41% 40%41%40% 40%41% 40%41%40%40% 38%38%39%39% 38% 38%39%38%39%38%39%39%39%38%37% 40% 32% 29% 30% 20% 10% 0% Mar/11 Mar/12 Oct/07 Oct/10 Oct/11 Nov/08 Nov/10 Nov/11 Jan/11 Jan/12 May/10 Nov/Jan/10 Jun/10 Feb/11 May/11 Jun/11 Feb/12 May/12 Jul/10 Jul/11 Sep/10 Dec/10 Sep/11 Dec/11 Aug/10 Aug/11 Apr/07 Apr/08 Apr/09 Apr/10 Apr/11 Apr/12Now thinking about our economic situation, how would you describe the current economic situation in [insert country]?Is it very good, somewhat good, somewhat bad or very bad? A Global @dvisory – June 2012 – G@33 21 The Economic Pulse
  • 22. For All Countries Tracked: Citizens Assess the Current Economic Situation in their Country as “Good” Now thinking about our economic situation, how would you describe the current economic situation in [insert country]? Is it very good, somewhat good, somewhat bad or very bad? Apr May Jun July Aug Sep Oct Nov Dec Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec Jan Feb Mar Apr May ‘10 ‘10 ‘10 ‘10 ‘10 ‘10 ‘10 ‘10 ‘10 ‘11 ‘11 ‘11 ‘11 ‘11 ‘11 ‘11 ‘11 ‘11 ‘11 ‘11 ‘11 ‘12 ‘12 ‘12 ‘12 ‘12 Argentina 25% 27% 39% 34% 36% 38% 35% 42% 39% 45% 41% 43% 46% 46% 47% 50% 50% 59% 54% 55% 52% 55% 47% 51% 38% 45% Australia 73% 74% 72% 72% 72% 77% 78% 74% 75% 78% 72% 70% 70% 73% 66% 64% 56% 61% 62% 67% 68% 70% 66% 62% 64% 61% Belgium 22% 23% 22% 29% 33% 36% 29% 28% 31% 34% 39% 36% 41% 40% 42% 41% 37% 31% 25% 24% 19% 22% 16% 24% 21% 28% Brazil 60% 65% 65% 55% 60% 58% 66% 64% 62% 56% 61% 53% 52% 51% 51% 53% 52% 55% 55% 59% 56% 62% 63% 54% 59% 49% Canada 67% 64% 68% 68% 65% 68% 63% 63% 62% 68% 68% 64% 68% 69% 69% 72% 73% 66% 66% 62% 63% 65% 65% 64% 62% 62% China 82% 78% 77% 74% 77% 75% 79% 74% 72% 74% 73% 67% 75% 68% 68% 66% 61% 65% 65% 62% 55% 64% 72% 71% 62% 63% France 9% 8% 6% 9% 12% 10% 10% 12% 12% 11% 10% 10% 8% 11% 12% 8% 12% 7% 6% 7% 5% 6% 7% 9% 9% 9% Germany 45% 37% 38% 48% 55% 56% 64% 67% 63% 64% 64% 62% 67% 68% 68% 71% 66% 63% 64% 64% 61% 70% 71% 68% 68% 69%Great Britain 17% 13% 13% 13% 16% 16% 12% 16% 13% 15% 12% 8% 10% 15% 13% 10% 11% 17% 11% 10% 8% 13% 10% 14% 12% 10% Hungary 8% 8% 8% 9% 11% 7% 13% 7% 6% 3% 5% 3% 6% 5% 6% 5% 4% 4% 2% 3% 2% 2% 3% 4% 4% 3% India 86% 85% 85% 78% 80% 82% 88% 88% 87% 76% 77% 73% 76% 73% 71% 62% 69% 69% 75% 69% 68% 65% 74% 79% 72% 70% Indonesia 52% 52% 49% 51% 39% 49% 54% 45% 48% 37% 38% 40% 46% 47% 40% 41% 36% 42% 35% 50% 46% 45% 40% 35% 36% 40% Italy 17% 14% 16% 16% 17% 14% 16% 11% 14% 11% 14% 12% 10% 14% 10% 10% 8% 8% 8% 6% 5% 5% 6% 6% 5% 3% Japan 7% 6% 9% 6% 8% 7% 8% 6% 9% 6% 8% 8% 7% 9% 8% 8% 6% 8% 6% 7% 8% 8% 9% 9% 8% 9% Mexico 20% 23% 21% 25% 22% 23% 25% 20% 25% 25% 33% 22% 25% 27% 29% 34% 33% 25% 28% 32% 30% 24% 29% 31% 33% 28% Poland 47% 45% 46% 42% 33% 33% 29% 30% 28% 23% 29% 19% 23% 22% 20% 24% 28% 27% 30% 28% 27% 27% 21% 27% 25% 25% Russia 28% 30% 30% 24% 37% 27% 28% 29% 27% 26% 25% 26% 26% 26% 29% 25% 26% 27% 23% 25% 30% 30% 28% 33% 33% 36%Saudi Arabia 76% 80% 73% 80% 81% 78% 76% 81% 81% 80% 81% 85% 87% 89% 89% 87% 88% 89% 83% 89% 86% 86% 90% 89% 88% 88%South Africa 44% 41% 34% 56% 45% 41% 46% 41% 51% 45% 45% 40% 41% 43% 42% 38% 39% 34% 39% 32% 32% 42% 40% 36% 35% 33%South Korea 32% 31% 34% 34% 30% 35% 32% 37% 39% 34% 38% 22% 25% 29% 27% 27% 18% 21% 18% 26% 21% 17% 17% 20% 22% 20% Spain 5% 6% 5% 10% 10% 9% 10% 7% 7% 4% 6% 6% 8% 6% 6% 7% 6% 3% 5% 3% 4% 4% 4% 4% 3% 3% Sweden 56% 60% 63% 71% 73% 72% 77% 75% 75% 82% 80% 71% 78% 76% 76% 77% 70% 74% 69% 73% 74% 72% 73% 70% 71% 64% Turkey 44% 40% 44% 37% 45% 39% 43% 41% 41% 46% 47% 43% 49% 50% 51% 57% 48% 61% 59% 54% 58% 55% 58% 58% 51% 49%United States 25% 23% 18% 17% 15% 15% 18% 20% 19% 20% 20% 19% 17% 23% 19% 19% 14% 15% 14% 19% 21% 21% 19% 22% 27% 23% A Global @dvisory – June 2012 – G@33 22 The Economic Pulse
  • 23. Countries Ranked and Marked By Change In Assessment From Last Month (Left Column) Thinking about our economic situation, how would you describe the current economic situation in [insert country]? Is it very good, somewhat good, somewhat bad or very bad? % Very Good / Somewhat Good Total (-1) 37% Belgium (+7) 28% Argentina (+7) 45% Indonesia (+4) 40% Russia (+3) 36% China (+1) 63% Japan (+1) 9% Germany (+1) 69% Canada (N/C) 62% France (N/C) 9% Poland (N/C) 25%Saudi Arabia (N/C) 88% Spain (N/C) 3% Hungary (-1) 3% South Africa (-2) 33% Green marks countries experiencing improvement; Great Britain (-2) 10% Blue marks countries with no change from last month; South Korea (-2) Red marks countries experiencing a decline… 20% Italy (-2) 3% India (-2) 70% Turkey (-2) 49% Australia (-3) 61% United States (-4) 23% Mexico (-5) 28% Sweden (-7) 64% Brazil (-10) 49% A Global @dvisory – June 2012 – G@33 23 The Economic Pulse
  • 24. Countries Ranked by Net Improvement, Decline or No Change Compared to Last Month: Thinking about our economic situation, how would you describe the current economic situation in [insert country]? Is it very good, somewhat good, somewhat bad or very bad?-15% -10% -5% 0% 5% 10% 15% Belgium (+7) 7% Argentina (+7) 7% Indonesia (+4) 4% Russia (+3) 3% China (+1) 1% Japan (+1) 1% Germany (+1) 1% Canada (N/C) 0% France (N/C) 0% Poland (N/C) 0% Saudi Arabia (N/C) 0% Spain (N/C) 0% -1% Hungary (-1) -2% South Africa (-2) -2% Great Britain (-2) -2% South Korea (-2) -2% Italy (-2) -2% India (-2) -2% Turkey (-2) -3% Australia (-3) -4% United States (-4) -5% Mexico (-5) -7% Sweden (-7) -10% Brazil (-10) A Global @dvisory – June 2012 – G@33 24 The Economic Pulse
  • 25. Assessing the Current Economic Situation by All Regions: “Very Good / Somewhat Good” 80% 71% 70% 64% 60% 61% 57% 55% 50% 51% 45% 43% 42% 40% 41% 30% 28% 20% 24% 10% Mar/10 Mar/11 Mar/12 Oct/07 Oct/10 Oct/11 Nov/08 Nov/10 Nov/11 Jan/11 Jan/12 May/10 Nov/Jan/10 Jun/10 Feb/11 May/11 Jun/11 Feb/12 May/12 Jul/10 Sept/10 Jul/11 Sept/11 Dec/10 Dec/11 Aug/10 Aug/11 Apr/07 Apr/08 Apr/09 Apr/10 Apr/11 Apr/12 North America (Can/US) LATAM Europe APAC G8 BRIC Middle East/AfricaNow thinking about our economic situation, how would you describe the current economic situation in [insert country]?Is it very good, somewhat good, somewhat bad or very bad? A Global @dvisory – June 2012 – G@33 25 The Economic Pulse
  • 26. North American (Canada/US) Countries Assessing the Current Economic Situation 3 ‘Very Good / Somewhat Good’ 100% 90% 80% 80% 70% 62% 60% 47% 50% 40% 30% 23% 20% 10% 0% Mar/11 Mar/12 Oct/11 Nov/11 Jan/12 Apr 2007 Apr 2008 Nov 2008 Apr 2009 Apr 2010 Nov 2010 May/11 Jan 2011 Jun/11 Feb/12 May/12 Jul/11 Sept/11 Mar 2010 May 2010 Aug 2010 Dec/11 Nov/Jan 2010 Jun 2010 Feb 2011 Jul 2010 Sept 2010 Oct 2007 Oct 2010 Dec 2010 Aug/11 Apr/11 Apr/12 United States CanadaNow thinking about our economic situation, how would you describe the current economic situation in [insert country]?Is it very good, somewhat good, somewhat bad or very bad? A Global @dvisory – June 2012 – G@33 26 The Economic Pulse
  • 27. LATAM Countries Assessing the Current Economic Situation 2 ‘Very Good / Somewhat Good’ 80% 70% 60% 50% 50% 49% 42% 45% 40% 30% 28% 20% 10% 0% Nov-08 Nov-10 Nov-11 Mar-10 May-10 Jun-10 Feb-11 Mar-11 May-11 Jun-11 Feb-12 Mar-12 May-12 Nov-09/Jan-10 Jul-10 Sept-10 Jul-11 Sept-11 Oct-07 Oct-10 Dec-10 Oct-11 Dec-11 Jan-11 Jan-12 Apr-07 Apr-08 Apr-09 Apr-10 Apr-11 Apr-12 Aug-10 Aug-11 Brazil Argentina MexicoNow thinking about our economic situation, how would you describe the current economic situation in [insert country]?Is it very good, somewhat good, somewhat bad or very bad? A Global @dvisory – June 2012 – G@33 27 The Economic Pulse
  • 28. European Countries Assessing the Current Economic Situation N/C ‘Very Good / Somewhat Good’ 90% 80% 70% 69% 64% 64% 60% 59% 50% 50% 40% 30% 28% 28% 27% 25% 20% 10% 10% 9% 2% 3% 0% Nov-08 Nov-10 Nov-11 Mar-10 May-10 Jun-10 Feb-11 Mar-11 May-11 Feb-12 Mar-12 May-12 Jul-10 Jun-11 Jul-11 Sept-11 Oct-07 Sep-10 Oct-10 Dec-10 Oct-11 Dec-11 Jan-11 Jan-12 Nov/Jan 2010 Apr-07 Apr-08 Apr-09 Apr-10 Apr-11 Apr-12 Aug-10 Aug-11 Germany France Spain Sweden Great Britain Belgium Italy Hungary PolandNow thinking about our economic situation, how would you describe the current economic situation in [insert country]?Is it very good, somewhat good, somewhat bad or very bad? A Global @dvisory – June 2012 – G@33 28 The Economic Pulse
  • 29. APAC Countries Assessing the Current Economic Situation 1 ‘Very Good / Somewhat Good’ 100% 90% 90% 88% 80% 78% 70% 70% 65% 63% 60% 61% 50% 40% 40% 36% 30% 20% 20% 16% 10% 9% 0% Nov-08 Nov-10 Nov-11 Mar-10 May-10 Jun-10 Feb-11 Mar-11 May-11 Jun-11 Feb-12 Mar-12 May-12 Nov-09/Jan-10 Jul-10 Jul-11 Sept-11 Oct-07 Sep-10 Oct-10 Dec-10 Oct-11 Dec-11 Jan-11 Jan-12 Apr-07 Apr-08 Apr-09 Apr-10 Apr-11 Apr-12 Aug-10 Aug-11 Australia China India Japan Russia South Korea IndonesiaNow thinking about our economic situation, how would you describe the current economic situation in [insert country]?Is it very good, somewhat good, somewhat bad or very bad? A Global @dvisory – June 2012 – G@33 29 The Economic Pulse
  • 30. G8 Countries Assessing the Economic Situation N/C ‘Very Good / Somewhat Good’ 100% 90% 80% 80% 70% 69% 65% 62% 60% 59% 55% 50% 47% 40% 36% 30% 27% 28% 27% 23% 20% 10% 10% 9% 3% 0% Nov-08 Nov-10 Nov-11 Mar-10 May-10 Jun-10 Feb-11 Mar-11 May-11 Jun-11 Feb-12 Jul-10 Mar-12 May-12 Nov-09/Jan-10 Sept-10 Jul-11 Sept-11 Oct-07 Oct-10 Dec-10 Oct-11 Dec-11 Jan-11 Jan-12 Apr-07 Apr-08 Apr-09 Apr-10 Apr-11 Apr-12 Aug-10 Aug-11 Great Britain Canada France Germany Italy Japan Russia United StatesNow thinking about our economic situation, how would you describe the current economic situation in [insert country]?Is it very good, somewhat good, somewhat bad or very bad? A Global @dvisory – June 2012 – G@33 30 The Economic Pulse
  • 31. BRIC Countries Assessing the Economic Situation 2 ‘Very Good / Somewhat Good’ 100% 90% 90% 88% 80% 70% 70% 65% 63% 60% 50% 49% 42% 40% 36% 30% 20% 10% 0% Mar-10 Mar-11 Mar-12 Oct-07 Oct-10 Oct-11 Nov-08 Nov-10 Jan-11 Nov-11 Jan-12 May-10 Jun-10 Feb-11 May-11 Jun-11 Feb-12 May-12 Jul-10 Sept-10 Jul-11 Sept-11 Dec-10 Dec-11 Nov 09/Jan 10 Aug-10 Aug-11 Apr-07 Apr-08 Apr-09 Apr-10 Apr-11 Apr-12 Brazil Russia India ChinaNow thinking about our economic situation, how would you describe the current economic situation in [insert country]?Is it very good, somewhat good, somewhat bad or very bad? A Global @dvisory – June 2012 – G@33 31 The Economic Pulse
  • 32. Middle East/African Countries Assessing the Economic Situation 1 ‘Very Good / Somewhat Good’ 100% 90% 88% 80% 73% 70% 60% 49% 50% 51% 40% 38% 30% 33% 20% 10% 0% Nov-10 Nov-11 May-10 Mar-10 Jun-10 Feb-11 Mar-11 May-11 Jun-11 Feb-12 Mar-12 May-12 Jul-10 Jul-11 Sept-11 Sep-10 Oct-10 Dec-10 Oct-11 Dec-11 Jan-11 Jan-12 N09/J10 Apr-10 Apr-11 Apr-12 Aug-10 Aug-11 Turkey Saudi Arabia South AfricaNow thinking about our economic situation, how would you describe the current economic situation in [insert country]?Is it very good, somewhat good, somewhat bad or very bad? A Global @dvisory – June 2012 – G@33 32 The Economic Pulse
  • 33.  Assessing The Economy… …In Their Local AreaDetailed Tables B.6 A Global @dvisory – June 2012 – G@33 33 The Economic Pulse
  • 34. Citizen Consumers Who Say The Economy In Their Local Area is Strong… % Strong (Top 3: 5-6-7) Total 29% Saudi Arabia 64% Sweden 51% India 50% Germany 47% China 46% Canada 45% Brazil 41% Turkey 40% *Denmark 40% Australia 39% South Africa 30% Argentina 27% Indonesia 27% Poland 23% United States 23% Mexico 22% Russia 22% *Kenya 21% Belgium 19% South Korea 16% France 15% Great Britain 13% Hungary 8% Italy 8% Japan 7% Spain 4% *Kenya and *Denmark were not in G@ aggregate.Rate the current state of the economy in your local area using a scale from 1 to 7, where7 means a very strong economy today and 1 means a very weak economy A Global @dvisory – June 2012 – G@33 34 The Economic Pulse
  • 35. Citizen Consumers Who Say The Economy In Their Local Area is Strong 1 Total - % Strong (Top 3: 5-6-7) 70% 60% 50% 40% 30% 29% 29% 29% 30% 30% 30% 31% 30% 30% 31% 29% 30% 30% 30% 31% 29% 30% 29% 29% 29% 29% 29% 30% 29% 29% 28% 30% 20% 10% 0% Mar/10 Mra/11 Mar/12 Oct/10 Oct/11 Nov/10 Nov/11 Jan/11 Jan/12 May/10 Jun/10 Jul/10 Feb/11 May/11 Jun/11 Feb/12 May/12 Sept/10 Jul/11 Sept/11 Dec/10 Dec/11 Aug/10 Aug/11 Apr/10 Apr/11 Apr/12Rate the current state of the economy in your local area using a scale from 1 to 7,where 7 means a very strong economy today and 1 means a very weak economy. A Global @dvisory – June 2012 – G@33 35 The Economic Pulse
  • 36. Citizen Consumers Who Say The Economy In Their Local Area is Strong % Strong (Top 3 5-6-7) Apr May June July Aug Sept Oct Nov Dec Jan Feb Mar Apr May Jun Jul Aug Sept Oct Nov Dec Jan Feb Mar Apr May 2010 2010 2010 2010 2010 2010 2010 2010 2010 2011 2011 2011 2011 2011 2011 2011 2011 2011 2011 2011 2011 2012 2012 2012 2012 2012 Total 30% 29% 29% 29% 30% 30% 30% 31% 30% 30% 31% 29% 30% 30% 30% 31% 29% 30% 29% 29% 29% 29% 29% 30% 29% 29% Argentina 19% 15% 23% 20% 25% 26% 21% 28% 28% 30% 28% 26% 30% 28% 31% 30% 29% 36% 35% 36% 34% 35% 29% 30% 23% 27% Australia 55% 55% 50% 52% 52% 53% 57% 53% 55% 60% 54% 53% 51% 50% 46% 46% 42% 43% 49% 46% 47% 47% 46% 43% 42% 39% Belgium 11% 11% 12% 14% 20% 19% 17% 21% 16% 20% 30% 23% 27% 26% 25% 24% 19% 21% 18% 16% 14% 15% 11% 16% 14% 19% Brazil 48% 48% 51% 41% 46% 45% 50% 47% 51% 42% 47% 41% 39% 42% 41% 43% 46% 39% 44% 49% 46% 50% 44% 41% 41% 41% Canada 47% 45% 46% 47% 46% 48% 43% 46% 42% 49% 49% 46% 49% 49% 51% 49% 51% 48% 48% 44% 45% 45% 46% 44% 44% 45% China 57% 58% 55% 58% 59% 59% 63% 59% 55% 56% 57% 56% 56% 51% 49% 47% 45% 53% 48% 48% 48% 52% 49% 59% 53% 46% France 14% 12% 11% 14% 15% 13% 14% 14% 12% 14% 15% 16% 14% 16% 16% 14% 18% 12% 15% 12% 12% 12% 13% 15% 13% 15% Germany 25% 26% 29% 30% 33% 35% 39% 43% 43% 40% 43% 38% 46% 46% 47% 47% 45% 43% 41% 43% 41% 45% 48% 47% 47% 47%Great Britain 19% 13% 12% 15% 15% 15% 13% 16% 15% 15% 14% 12% 14% 17% 17% 12% 12% 17% 13% 13% 13% 16% 15% 18% 13% 13% Hungary 13% 11% 13% 10% 14% 11% 15% 11% 9% 12% 10% 9% 12% 10% 12% 11% 9% 9% 8% 8% 7% 8% 6% 7% 7% 8% India 62% 61% 63% 53% 56% 61% 61% 67% 60% 51% 55% 52% 52% 47% 50% 42% 49% 47% 47% 48% 48% 47% 51% 56% 54% 50% Indonesia 30% 34% 26% 30% 26% 29% 33% 31% 32% 25% 23% 30% 27% 33% 27% 29% 24% 31% 26% 34% 33% 31% 26% 25% 28% 27% Italy 19% 17% 18% 18% 19% 18% 17% 15% 18% 14% 18% 16% 16% 18% 17% 16% 14% 13% 12% 10% 10% 10% 12% 12% 9% 8% Japan 5% 5% 5% 4% 5% 5% 5% 5% 6% 4% 5% 5% 5% 7% 6% 7% 5% 5% 7% 6% 5% 7% 6% 6% 7% 7% Mexico 22% 24% 24% 19% 18% 18% 18% 15% 17% 22% 21% 17% 18% 18% 19% 25% 24% 21% 21% 23% 22% 22% 28% 25% 27% 22% Poland 30% 30% 28% 30% 31% 29% 21% 25% 22% 19% 21% 19% 23% 17% 21% 21% 23% 24% 24% 19% 21% 24% 18% 22% 20% 23% Russia 22% 25% 23% 24% 30% 24% 26% 24% 19% 20% 16% 17% 21% 18% 18% 19% 17% 18% 23% 18% 19% 21% 21% 23% 18% 22%Saudi Arabia 53% 51% 48% 55% 58% 57% 47% 50% 58% 57% 55% 62% 63% 61% 63% 66% 69% 64% 58% 67% 64% 69% 65% 69% 65% 64%South Africa 35% 28% 27% 34% 28% 26% 27% 26% 30% 34% 29% 22% 23% 28% 34% 34% 27% 26% 26% 25% 23% 26% 26% 29% 26% 30%South Korea 20% 22% 21% 18% 22% 22% 23% 26% 28% 23% 25% 16% 19% 21% 18% 21% 16% 16% 16% 18% 17% 12% 15% 16% 17% 16% Spain 8% 8% 10% 13% 10% 10% 10% 11% 10% 9% 9% 9% 10% 9% 8% 11% 8% 6% 8% 8% 6% 6% 7% 6% 5% 4% Sweden 46% 47% 49% 46% 53% 54% 54% 58% 55% 53% 57% 51% 54% 47% 52% 59% 57% 52% 55% 43% 48% 49% 45% 46% 53% 51% Turkey 31% 26% 32% 30% 25% 29% 34% 27% 30% 32% 33% 33% 33% 35% 38% 46% 32% 45% 42% 44% 45% 35% 41% 37% 41% 40%United States 21% 21% 21% 20% 17% 16% 19% 20% 20% 19% 24% 18% 18% 19% 18% 22% 17% 18% 16% 19% 23% 22% 24% 23% 20% 23% A Global @dvisory – June 2012 – G@33Rate the current state of the economy in your local area using a scale from 1 to 7,where 7 means a very strong economy today and 1 means a very weak economy. 36 The Economic Pulse
  • 37. Countries Ranked and Marked By Change In Assessment From Last Month (Left Column): Rate the current state of the economy in your local area using a scale from 1 to 7, where 7 means a very strong economy today and 1 means a very weak economy… Total (N/C) 29% Belgium (+5) 19% Argentina (+4) 27% Russia (+4) 22% South Africa (+4) 30% Green marks countries experiencing improvement; Blue marks countries with no change from last month; Poland (+3) 23% Red marks countries experiencing a decline.United States (+3) 23% France (+2) 15% Canada (+1) 45% Hungary (+1) 8% Brazil (N/C) 41% Germany (N/C) 47%Great Britain (N/C) 13% Japan (N/C) 7% Turkey (-1) 40% Italy (-1) 8% Spain (-1) 4% Indonesia (-1) 27% Saudi Arabia (-1) 64% South Korea (-1) 16% Sweden (-2) 51% Australia (-3) 39% India (-4) 50% Mexico (-5) 22% China (-7) 46% A Global @dvisory – June 2012 – G@33 37 The Economic Pulse
  • 38. Countries Ranked by Net Improvement, Decline or No Change Compared to Last Month: Rate the current state of the economy in your local area using a scale from 1 to 7, where 7 means a very strong economy today and 1 means a very weak economy…-15% -10% -5% 0% 5% 10% 15% 0% Belgium (+5) 5% Argentina (+4) 4% Russia (+4) 4% South Africa (+4) 4% Poland (+3) 3% United States (+3) 3% France (+2) 2% Canada (+1) 1% Hungary (+1) 1% Brazil (N/C) 0% Germany (N/C) 0% Great Britain (N/C) 0% Japan (N/C) 0% -1% Turkey (-1) -1% Italy (-1) -1% Spain (-1) -1% Indonesia (-1) -1% Saudi Arabia (-1) -1% South Korea (-1) -2% Sweden (-2) -3% Australia (-3) -4% India (-4) -5% Mexico (-5) -7% China (-7) A Global @dvisory – June 2012 – G@33 38 The Economic Pulse
  • 39. All Regions Assess the Strength of Their Local Economy % Strong (Top 3 5-6-7) 55% 50% 46% 45% 45% 40% 40% 37% 35% 35% 34% 32% 30% 30% 25% 25% 22% 21% 20% 21% 15% 10% Nov 2010 Apr 2011 Nov 2011 Apr 2012 Apr 2010 Jan 2011 Jan 2012 Mar 2010 May 2010 Aug 2010 Aug 2011 Jun 2010 Feb 2011 Mar 2011 May 2011 Jun 2011 Feb 2012 Mar 2012 May 2012 Jul 2010 Sept 2010 Jul 2011 Sept 2011 Oct 2010 Dec 2010 Oct 2011 Dec 2011 North America LATAM Europe APAC G-8 Countries BRIC Middle East/AfricaRate the current state of the economy in your local area using a scale from 1 to 7,where 7 means a very strong economy today and 1 means a very weak economy. A Global @dvisory – June 2012 – G@33 39 The Economic Pulse
  • 40. North American Countries Assess the Strength of Their Local Economy 2 % Strong (Top 3 5-6-7) 55% 50% 44% 45% 45% 40% 35% 30% 25% 23% 20% 20% 15% 10% Apr 2010 Nov 2010 Apr 2011 Nov 2011 Apr 2012 Jan 2011 Jan 2012 Mar 2010 May 2010 Aug 2010 Aug 2011 Jun 2010 Feb 2011 Mar 2011 May 2011 Jun 2011 Mar 2012 May 2012 Jul 2010 Sept 2010 Jul 2011 Sept 2011 Feb 20122 Oct 2010 Dec 2010 Oct 2011 Dec 2011 United States CanadaRate the current state of the economy in your local area using a scale from 1 to 7,where 7 means a very strong economy today and 1 means a very weak economy. A Global @dvisory – June 2012 – G@33 40 The Economic Pulse
  • 41. LATAM Countries Assess the Strength of Their Local Economy N/C % Strong (Top 3 5-6-7) 55% 50% 45% 41% 40% 38% 35% 30% 27% 25% 20% 22% 20% 19% 15% 10% Apr 2010 Nov 2010 Apr 2011 Nov 2011 Apr 2012 Jan 2011 Jan 2012 Mar 2010 May 2010 Aug 2010 Aug 2011 Jun 2010 Feb 2011 Mar 2011 May 2011 Jun 2011 Feb 2012 Mar 2012 May 2012 Jul 2010 Sept 2010 Jul 2011 Sept 2011 Oct 2010 Dec 2010 Oct 2011 Dec 2011 Brazil Argentina MexicoRate the current state of the economy in your local area using a scale from 1 to 7,where 7 means a very strong economy today and 1 means a very weak economy. A Global @dvisory – June 2012 – G@33 41 The Economic Pulse
  • 42. European Countries Assess the Strength of Their Local Economy 1 % Strong (Top 3 5-6-7) 70% 60% 50% 51% 47% 44% 40% 30% 29% 27% 23% 20% 19% 18% 15% 15% 13% 13% 10% 11% 8% 4% 0% Nov-10 Nov-11 May-10 Mar-10 Jun-10 Feb-11 Mar-11 May-11 Jun-11 Feb-12 Mar-12 May-12 Jul-10 Jul-11 Sept-10 Sept-11 Oct-10 Dec-10 Oct-11 Dec-11 Jan-11 Jan-12 Apr-10 Apr-11 Apr-12 Aug-10 Aug-11 Germany France Spain Sweden Great Britain Belgium Italy Hungary PolandRate the current state of the economy in your local area using a scale from 1 to 7,where 7 means a very strong economy today and 1 means a very weak economy. A Global @dvisory – June 2012 – G@33 42 The Economic Pulse
  • 43. APAC Countries Assess the Strength of Their Local Economy 1 % Strong (Top 3 5-6-7) 80% 70% 60% 61% 56% 50% 50% 46% 40% 40% 37% 39% 30% 29% 27% 23% 22% 20% 16% 16% 10% 7% 4% 0% Apr 2010 Nov 2010 Apr 2011 Nov 2011 Apr 2012 Jan 2011 Jan 2012 Mar 2010 May 2010 Aug 2010 Jun 2010 Feb 2011 Mar 2011 May 2011 Aug 2011 Jun 2011 Feb 2012 Mar 2012 May 2012 Jul 2010 Sept 2010 Jul 2011 Sept 2011 Oct 2010 Dec 2010 Oct 2011 Dec 2011 Australia China India Japan Russia South Korea Turkey IndonesiaRate the current state of the economy in your local area using a scale from 1 to 7,where 7 means a very strong economy today and 1 means a very weak economy. A Global @dvisory – June 2012 – G@33 43 The Economic Pulse
  • 44. G8 Countries Assess the Strength of Their Local Economy 1 % Strong (Top 3 5-6-7) 60% 50% 47% 44% 45% 40% 30% 27% 23% 23% 22% 20% 20% 18% 16% 15% 14% 13% 10% 8% 7% 4% 0% Jul 2010 Sept 2010 Jul 2011 Sept 2011 Oct 2010 Dec 2010 Oct 2011 Dec 2011 Apr 2010 Nov 2010 Apr 2011 Nov 2011 Apr 2012 Jan 2011 Jan 2012 Mar 2010 May 2010 Aug 2010 Jun 2010 Feb 2011 Mar 2011 May 2011 Aug 2011 Jun 2011 Feb 2012 Mar 2012 May 2012 Great Britain Canada France Germany Italy Japan Russia United StatesRate the current state of the economy in your local area using a scale from 1 to 7,where 7 means a very strong economy today and 1 means a very weak economy. A Global @dvisory – June 2012 – G@33 44 The Economic Pulse
  • 45. BRIC Countries Assess the Strength of Their Local Economy 2 % Strong (Top 3 5-6-7) 80% 70% 60% 61% 50% 50% 46% 40% 41% 38% 30% 23% 22% 20% 10% 0% Jul 2010 Sept 2010 Jul 2011 Sept 2011 Oct 2010 Dec 2010 Oct 2011 Dec 2011 Apr 2010 Nov 2010 Apr 2011 Nov 2011 Apr 2012 Jan 2011 Jan 2012 Mar 2010 May 2010 Aug 2010 Aug 2011 Jun 2010 Feb 2011 Mar 2011 May 2011 Jun 2011 Feb 2012 Mar 2012 May 2012 Brazil Russia India ChinaRate the current state of the economy in your local area using a scale from 1 to 7,where 7 means a very strong economy today and 1 means a very weak economy. A Global @dvisory – June 2012 – G@33 45 The Economic Pulse
  • 46. Middle East/ African Countries Assess the Strength of Their Local Economy 1 % Strong (Top 3 5-6-7) 80% 70% 64% 60% 50% 49% 40% 40% 30% 29% 30% 26% 20% 10% 0% Sept 2010 Jul 2011 Sept 2011 Oct 2010 Dec 2010 Oct 2011 Dec 2011 Apr 2010 Julo 2010 Nov 2010 Apr 2011 Nov 2011 Apr 2012 Jan 2011 Jan 2012 Mar 2010 May 2010 Aug 2010 Aug 2011 Jun 2010 Feb 2011 Mar 2011 May 2011 Jun 2011 Feb 2012 Mar 2012 May 2012 Turkey Saudi Arabia South AfricaRate the current state of the economy in your local area using a scale from 1 to 7,where 7 means a very strong economy today and 1 means a very weak economy. A Global @dvisory – June 2012 – G@33 46 The Economic Pulse
  • 47.  Assessing the Strength of The Local Economy……Six Months From NowDetailed Tables B.7 A Global @dvisory – June 2012 – G@33 47 The Economic Pulse
  • 48. Citizen Consumers Who Say The Economy in the Local Area to be Stronger in The Next Six Months… % Much Stronger / Somewhat Stronger Total 24% Brazil 67% Saudi Arabia 57% India 54% Argentina 44% China 39% Mexico 39% Indonesia 31% Turkey 25% United States 25% *Denmark 22% Canada 21% Germany 20% Russia 18% Poland 16% South Africa 15% South Korea 15% Australia 14% Spain 14% Italy 12% Sweden 10% France 9% Great Britain 9% Belgium 8% Hungary 7% Japan 7% *Denmark was not in G@ aggregate.Looking ahead 6 months from now, do you expect the economy in your local area to be muchstronger, somewhat stronger, about the same, somewhat weaker, or much weaker than it is now? A Global @dvisory – June 2012 – G@33 48 The Economic Pulse
  • 49. Citizen Consumers Who Say The Economy in the Local Area to be Stronger in The Next Six Months 2 Global Total % Much Stronger / Somewhat Stronger 70% 60% 50% 40% 31% 30% 30% 29% 28% 28% 28% 29% 30% 27% 27% 28% 26% 27% 27% 26% 25% 24% 24% 24% 24% 24% 25% 24% 26% 24% 24% 20% 10% 0% Apr 2010 Nov 2010 Apr 2011 Nov 2011 Apr 2012 Jan 2011 Jan 2012 Aug 2010 May 2010 Aug 2011 Jun 2010 Jul 2010 Feb 2011 Mar 2011 May 2011 Jun 2011 Feb 2012 Mar 2012 May 2012 Sept 2010 Jul 2011 Sept 2011 Oct 2010 Dec 2010 Oct 2011 Dec 2011Looking ahead six months from now, do you expect the economy in your local area to bemuch stronger, somewhat stronger, about the same, somewhat weaker, or much weaker than it is now? A Global @dvisory – June 2012 – G@33 49 The Economic Pulse
  • 50. Citizen Consumers Who Say The Economy in the Local Area to be Stronger in The Next Six Months… % Much Stronger/Somewhat Stronger April May Jun Jul Aug Sep Oct Nov Dec Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec Jan Feb Mar Apr May 2010 2010 20102010 2010 2010 2010 2010 2010 2011 2011 2011 2011 2011 2011 2011 2011 2011 2011 2011 2011 2012 2012 2012 2012 2012Total 31% 30% 30% 29% 28% 28% 28% 29% 27% 27% 28% 26% 27% 27% 26% 25% 24% 24% 24% 24% 24% 25% 24% 26% 24% 24%Argentina 36% 35% 45% 36% 45% 42% 39% 44% 43% 42% 44% 44% 42% 45% 47% 47% 52% 52% 50% 47% 45% 42% 43% 47% 44% 44%Australia 34% 30% 25% 29% 26% 27% 29% 27% 24% 23% 24% 22% 23% 20% 19% 19% 16% 16% 16% 18% 16% 19% 16% 16% 16% 14%Belgium 14% 10% 14% 14% 17% 15% 13% 12% 12% 13% 13% 14% 15% 11% 14% 10% 6% 8% 8% 4% 5% 6% 5% 7% 6% 8%Brazil 71% 72% 72% 69% 68% 75% 78% 76% 78% 73% 73% 67% 72% 71% 64% 71% 71% 65% 74% 72% 71% 74% 69% 71% 75% 67%Canada 35% 29% 30% 32% 25% 27% 26% 27% 27% 31% 29% 28% 28% 26% 25% 24% 18% 15% 19% 19% 19% 21% 20% 22% 20% 21%China 49% 51% 49% 50% 50% 50% 50% 48% 44% 49% 49% 40% 42% 44% 39% 36% 35% 44% 39% 42% 32% 39% 34% 42% 36% 39%France 7% 3% 4% 5% 5% 5% 3% 4% 4% 5% 4% 4% 4% 4% 5% 3% 4% 2% 2% 2% 2% 2% 4% 6% 5% 9%Germany 25% 22% 21% 26% 29% 26% 31% 35% 27% 30% 28% 26% 24% 26% 22% 22% 18% 16% 12% 15% 13% 18% 20% 17% 17% 20%Great Britain 21% 22% 16% 16% 15% 13% 12% 13% 12% 13% 11% 8% 10% 12% 14% 9% 9% 10% 8% 9% 7% 10% 9% 12% 10% 9%Hungary 24% 23% 23% 15% 18% 18% 23% 13% 10% 12% 15% 10% 11% 7% 8% 10% 8% 6% 5% 6% 3% 5% 6% 8% 7% 7%India 66% 64% 67% 59% 58% 64% 65% 65% 61% 55% 61% 55% 55% 50% 52% 43% 52% 54% 56% 50% 50% 50% 56% 57% 55% 54%Indonesia 33% 36% 36% 38% 35% 35% 35% 34% 30% 26% 26% 29% 28% 32% 29% 29% 28% 29% 28% 32% 37% 32% 28% 26% 26% 31%Italy 21% 17% 19% 17% 18% 16% 17% 16% 15% 18% 16% 17% 15% 15% 15% 13% 14% 10% 11% 21% 12% 15% 19% 19% 14% 12%Japan 12% 12% 13% 9% 8% 6% 6% 8% 8% 8% 9% 8% 9% 10% 9% 10% 7% 7% 10% 6% 7% 8% 8% 12% 9% 7%Mexico 37% 44% 36% 33% 32% 35% 38% 30% 36% 33% 37% 43% 38% 41% 37% 39% 36% 34% 36% 39% 39% 36% 42% 46% 43% 39%Poland 23% 20% 23% 22% 24% 19% 19% 19% 21% 12% 19% 14% 17% 13% 15% 16% 18% 19% 15% 13% 16% 16% 12% 15% 12% 16%Russia 19% 17% 18% 23% 18% 21% 13% 24% 16% 16% 18% 18% 18% 16% 16% 13% 16% 15% 20% 17% 15% 17% 15% 20% 14% 18%Saudi Arabia 49% 50% 41% 46% 53% 46% 48% 45% 47% 45% 52% 56% 60% 59% 60% 62% 64% 57% 53% 54% 60% 63% 57% 59% 57% 57%South Africa 35% 34% 33% 36% 24% 25% 21% 27% 27% 28% 22% 16% 16% 21% 23% 17% 10% 15% 16% 20% 16% 16% 21% 16% 15% 15%South Korea 23% 24% 21% 21% 20% 22% 20% 22% 25% 22% 25% 19% 14% 17% 12% 15% 13% 15% 14% 14% 12% 11% 14% 11% 14% 15%Spain 27% 26% 21% 25% 24% 22% 20% 21% 20% 20% 21% 21% 23% 22% 20% 18% 18% 15% 23% 17% 21% 18% 15% 18% 16% 14%Sweden 20% 15% 21% 20% 17% 19% 21% 19% 20% 16% 21% 17% 18% 17% 16% 15% 14% 14% 11% 16% 12% 16% 12% 17% 15% 10%Turkey 35% 30% 30% 32% 33% 29% 28% 27% 23% 30% 32% 28% 32% 34% 36% 38% 25% 40% 35% 28% 35% 31% 34% 39% 34% 25%United States 36% 32% 27% 23% 22% 22% 24% 29% 25% 27% 27% 21% 24% 25% 22% 22% 17% 17% 16% 20% 23% 26% 26% 26% 25% 25%Looking ahead six months from now, do you expect the economy in your local area to bemuch stronger, somewhat stronger, about the same, somewhat weaker, or much weaker than it is now? A Global @dvisory – June 2012 – G@33 50 The Economic Pulse
  • 51. Countries Ranked and Marked By Change In Assessment From Last Month(Left Column): Looking ahead six months from now, do you expect the economy in your local area to be much stronger, somewhat stronger, about the same, somewhat weaker, or much weaker than it is now? Total (N/C) 24% Indonesia (+5) 31% Poland (+4) 16% France (+4) 9% Russia (+4) 18% China (+3) 39% Germany (+3) 20% Belgium (+2) 8% Green marks countries experiencing improvement; Canada (+1) 21% Blue marks countries with no change from last month; Red marks countries experiencing a decline. South Korea (+1) 15% Argentina (N/C) 44% Hungary (N/C) 7%Saudi Arabia (N/C) 57%South Africa (N/C) 15%United States (N/C) 25% Great Britain (-1) 9% India (-1) 54% Australia (-2) 14% Japan (-2) 7% Spain (-2) 14% Italy (-2) 12% Mexico (-4) 39% Sweden (-5) 10% Brazil (-8) 67% Turkey (-9) 25% A Global @dvisory – June 2012 – G@33 51 The Economic Pulse
  • 52. Countries Ranked by Net Improvement, Decline or No Change Compared to Last Month: Looking ahead six months from now, do you expect the economy in your local area to be much stronger, somewhat stronger, about the same, somewhat weaker, or much weaker than it is now?-20% -15% -10% -5% 0% 5% 10% 15% 20% Indonesia (+5) 5% Poland (+4) 4% France (+4) 4% Russia (+4) 4% China (+3) 3% Germany (+3) 3% Belgium (+2) 2% Canada (+1) 1% South Korea (+1) 1% Argentina (N/C) 0% Hungary (N/C) 0% Saudi Arabia (N/C) 0% South Africa (N/C) 0% United States (N/C) 0% -1% Great Britain (-1) -1% India (-1) -2% Australia (-2) -2% Japan (-2) -2% Spain (-2) -2% Italy (-2) -4% Mexico (-4) -5% Sweden (-5) -8% Brazil (-8) -9% Turkey (-9) A Global @dvisory – June 2012 – G@33 52 The Economic Pulse
  • 53. All Regions - Citizen Consumers Who Say The Economy in the Local Area to be Stronger in The Next Six Months % Much Stronger/Somewhat Stronger 60% 55% 48% 50% 50% 44% 38% 40% 34% 32% 30% 25% 20% 23% 20% 19% 15% 12% 10% 0% Apr 2010 Nov 2010 Apr 2011 Nov 2011 Apr 2012 Jan 2011 Jan 2012 Mar 2010 May 2010 Aug 2010 Aug 2011 Jun 2010 Feb 2011 Mar 2011 May 2011 Jun 2011 Feb 2012 Mar 2012 May 2012 Jul 2010 Sept 2010 Jul 2011 Dec 2010 Sept 2011 Dec 2011 Oct 2010 Oct 2011 North America LATAM Europe APAC G-8 Countries BRIC Middle East/AfricaLooking ahead six months from now, do you expect the economy in your local area to bemuch stronger, somewhat stronger, about the same, somewhat weaker, or much weaker than it is now? A Global @dvisory – June 2012 – G@33 53 The Economic Pulse
  • 54. North American Countries - Citizen Consumers Who Say The Economy in the Local Area to be Stronger in The Next Six Months N/C % Much Stronger/Somewhat Stronger 50% 45% 40% 38% 35% 30% 31% 25% 25% 21% 20% 15% 10% Apr 2010 Nov 2010 Apr 2011 Nov 2011 Apr 2012 Jan 2011 Sept 2011 Jan 2012 Mar 2010 May 2010 Aug 2010 Jun 2010 Feb 2011 Mar 2011 May 2011 Aug 2011 Jun 2011 Feb 2012 Mar 2012 May 2012 Jul 2010 Sept 2010 Jul 2011 Oct 2010 Dec 2010 Oct 2011 Dec 2011 United States Canada A Global @dvisory – June 2012 – G@33Looking ahead six months from now, do you expect the economy in your local area to bemuch stronger, somewhat stronger, about the same, somewhat weaker, or much weaker than it is now? 54 The Economic Pulse
  • 55. LATAM Countries - Citizen Consumers Who Say The Economy in the Local Area to be Stronger in The Next Six Months 4 % Much Stronger/Somewhat Stronger 90% 80% 79% 70% 67% 60% 50% 44% 40% 39% 34% 30% 32% 20% 10% 0% Apr 2010 Nov 2010 Apr 2011 Nov 2011 Apr 2012 Jan 2011 Sept 2011 Jan 2012 Mar 2010 May 2010 Aug 2010 Aug 2011 Jun 2010 Feb 2011 Mar 2011 May 2011 Jun 2011 Feb 2012 Mar 2012 May 2012 Jul 2010 Sept 2010 Jul 2011 Oct 2010 Dec 2010 Oct 2011 Dec 2011 Brazil Argentina MexicoLooking ahead six months from now, do you expect the economy in your local area to bemuch stronger, somewhat stronger, about the same, somewhat weaker, or much weaker than it is now? A Global @dvisory – June 2012 – G@33 55 The Economic Pulse
  • 56. European Countries - Citizen Consumers Who Say The Economy in the Local Area to be Stronger in The Next Six Months 1 % Much Stronger/Somewhat Stronger 40% 35% 30% 28% 25% 23% 22% 20% 20% 20% 19% 18% 16% 15% 14% 12% 10% 10% 9% 8% 5% 5% 7% 0% Jul 2010 Sept 2010 Jul 2011 Sept 2011 Oct 2010 Dec 2010 Oct 2011 Dec 2011 Apr 2010 Nov 2010 Apr 2011 Nov 2011 Apr 2012 Jan 2011 Jan 2012 Mar 2010 May 2010 Aug 2010 Jun 2010 Feb 2011 Mar 2011 May 2011 Aug 2011 Jun 2011 Feb 2012 Mar 2012 May 2012 Germany France Spain Sweden Great Britain Belgium Italy Hungary PolandLooking ahead six months from now, do you expect the economy in your local area to bemuch stronger, somewhat stronger, about the same, somewhat weaker, or much weaker than it is now? A Global @dvisory – June 2012 – G@33 56 The Economic Pulse
  • 57. APAC Countries - Citizen Consumers Who Say The Economy in the Local Area to be Stronger in The Next Six Months 1 % Much Stronger/Somewhat Stronger 80% 70% 66% 60% 57% 54% 50% 40% 39% 36% 32% 30% 31% 31% 25% 20% 21% 17% 18% 15% 11% 14% 10% 7% 0% Apr 2010 Nov 2010 Apr 2011 Nov 2011 Apr 2012 Jan 2011 Jan 2012 Mar 2010 May 2010 Aug 2010 Jun 2010 Feb 2011 Mar 2011 May 2011 Aug 2011 Jun 2011 Jul 2010 Jul 2011 Feb 2012 Mar 2012 May 2012 Sept 2010 Sept 2011 Oct 2010 Dec 2010 Oct 2011 Dec 2011 Australia China India Japan Russia South Korea Turkey IndonesiaLooking ahead six months from now, do you expect the economy in your local area to bemuch stronger, somewhat stronger, about the same, somewhat weaker, or much weaker than it is now? A Global @dvisory – June 2012 – G@33 57 The Economic Pulse
  • 58. G8 Countries - Citizen Consumers Who Say The Economy in the Local Area to be Stronger in The Next Six Months 1 % Much Stronger/Somewhat Stronger 40% 38% 35% 30% 25% 23% 21% 20% 20% 20% 18% 18% 17% 15% 12% 11% 10% 9% 7% 5% 5% 0% Apr 2010 Nov 2010 Apr 2011 Nov 2011 Apr 2012 Jan 2011 Jan 2012 Mar 2010 May 2010 Aug 2010 Jun 2010 Feb 2011 Mar 2011 May 2011 Aug 2011 Jun 2011 Jul 2010 Jul 2011 Feb 2012 Mar 2012 May 2012 Sept 2010 Sept 2011 Oct 2010 Dec 2010 Oct 2011 Dec 2011 Great Britain Canada France Germany Japan Italy RussiaLooking ahead six months from now, do you expect the economy in your local area to bemuch stronger, somewhat stronger, about the same, somewhat weaker, or much weaker than it is now? A Global @dvisory – June 2012 – G@33 58 The Economic Pulse
  • 59. BRIC Countries - Citizen Consumers Who Say The Economy in the Local Area to be Stronger in The Next Six Months 1 % Much Stronger/Somewhat Stronger 90% 80% 79% 70% 66% 67% 60% 57% 54% 50% 40% 39% 30% 20% 17% 18% 10% 0% Jul 2010 Sept 2010 Jul 2011 Sept 2011 Oct 2010 Dec 2010 Oct 2011 Dec 2011 Apr 2010 Nov 2010 Apr 2011 Nov 2011 Apr 2012 Jan 2011 Jan 2012 Mar 2010 May 2010 Aug 2010 Aug 2011 Jun 2010 Feb 2011 Mar 2011 May 2011 Jun 2011 Feb 2012 Mar 2012 May 2012 Brazil Russia India ChinaLooking ahead six months from now, do you expect the economy in your local area to bemuch stronger, somewhat stronger, about the same, somewhat weaker, or much weaker than it is now? A Global @dvisory – June 2012 – G@33 59 The Economic Pulse
  • 60. Middle East/African Countries - Citizen Consumers Who Say The Economy in the Local Area to be Stronger in The Next Six Months 3 % Much Stronger/Somewhat Stronger 70% 60% 57% 50% 44% 40% 38% 32% 30% 25% 20% 15% 10% 0% Apr 2010 Nov 2010 Apr 2011 Nov 2011 Apr 2012 Jan 2011 Jan 2012 Mar 2010 May 2010 Aug 2010 Aug 2011 Jun 2010 Feb 2011 Mar 2011 May 2011 Jun 2011 Feb 2012 Mar 2012 May 2012 Jul 2010 Sept 2010 Jul 2011 Sept 2011 Oct 2010 Dec 2010 Oct 2011 Dec 2011 Turkey Saudi Arabia South AfricaLooking ahead six months from now, do you expect the economy in your local area to bemuch stronger, somewhat stronger, about the same, somewhat weaker, or much weaker than it is now? A Global @dvisory – June 2012 – G@33 60 The Economic Pulse
  • 61. About Ipsos Ipsos is an independent market research company controlled and managed by research professionals. Founded in France in 1975, Ipsos has grown into a worldwide research group with a strong presence in all key markets. In October 2011 Ipsos completed the acquisition of Synovate. The combination forms the world’s third largest market research company. With offices in 84 countries, Ipsos delivers insightful expertise across six research specializations: advertising, customer loyalty, marketing, media, public affairs research, and survey management. Ipsos researchers assess market potential and interpret market trends. They develop and build brands. They help clients build long-term relationships with their customers. They test advertising and study audience responses to various media and they measure public opinion around the globe. Ipsos has been listed on the Paris Stock Exchange since 1999 and generated global revenues of €1,363 billion (1.897 billion USD) in 2011. Visit www.ipsos-na.com to learn more about Ipsos’ offerings and capabilities. A Global @dvisory – June 2012 – G@33 61 The Economic Pulse
  • 62. For information about this and other Global @dvisor products contact http://www.ipsosglobaladvisor.com/ or: John Wright Senior Vice President and Managing Director, Public Opinion Polling Ipsos Public Affairs +1 (416) 324-2002 john.wright@ipsos.com Keren Gottfried Research Manager, Public Opinion Polling Ipsos Public Affairs +1 (416) 572-4481 keren.gottfried@ipsos.com The Ipsos Global @dvisor Omnibus is a monthly, online survey of consumer citizens in 24 countries and produces syndicated reports and studies specifically tailored to the needs of corporations, advertising and PR agencies, and governments. For information contact: Chris Deeney Senior Vice President and Managing Director, Omnibus Division Ipsos Public Affairs +1 (312) 665-0551 chris.deeny@ipsos.com Visit www.ipsos.com for information about all of our products and services. Copyright Ipsos 2010. All rights reserved. The contents of this publication constitute the sole and exclusive property of Ipsos. A Global @dvisory – June 2012 – G@33 62 The Economic Pulse

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