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Velocity 2014: Stand Still At Your Own Risk
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Velocity 2014: Stand Still At Your Own Risk

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Cheryl Ainoa, SVP of Platform Engineering at Intuit, shared how Intuit has kept pace with disruptions in the tech industry over the past 30 years and previewed some exciting experiments in store at …

Cheryl Ainoa, SVP of Platform Engineering at Intuit, shared how Intuit has kept pace with disruptions in the tech industry over the past 30 years and previewed some exciting experiments in store at Velocity 2014.

Published in: Technology, Business

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Transcript

  • 1. Stand Still At Your Own Risk Cheryl Ainoa SVP Platform Engineering, Intuit
  • 2. Keeping Pace With Technology Disruptions 1984-94 1994-04 2004-2014
  • 3. Solving the Customer Problem
  • 4. Have deep customer empathy 1 Keep one eye on the future 2
  • 5. Have deep customer empathy
  • 6. Walk in Your Customers’ Shoes Don’t rely on surveys and phone conversations – observe your customers in their environment. Include them in your brainstorm – they have great ideas. Drink your own champagne – use your own product frequently. Diversity in your teams – your customers are diverse; the teams building the products must be as well. Experiment early with your customers. 11 44 22 33 55
  • 7. Keep one eye on the future
  • 8. Our Journey
  • 9. Experimenting With the Future
  • 10. Have deep customer empathy 1 Keep one eye on the future 2