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Today the web is a crucial channel for engaging with your stakeholders. Consistency of message and the way you communicate with your users are key to your success.
If you’re not giving your web presence your full attention, or if your content management system isn’t giving you what you need to get ahead in the web space, chances are you’re missing out on untold opportunities. Content management systems give you more control and enable you to future-proof your web presence.
Intergen’s content management specialist, Rob Stewart, discussed the concepts of progressive enhancement, the importance of managing your digital assets, and how to ensure your message remains consistent. Rob will also cover advancements of search, mobile and social media and what this means for your web presence.
This session covers some real world examples of what these things look like when they’re done well, the sorts of problems that appear when they’re executed poorly, and how a content management system can help make your life easier and your web presence stronger.