Your logo is the face of your company, so why would you skimp out on the time and effort necessary to create a great one? In a world where we're bombarded with images every second of every day, you have to come up with a logo that stands out and speaks to your unique brand.
A few select, fellow entrepreneurs and start-ups owners will be on hand, including Ken Deckinger, the founder of dating site Jess, Meet Ken, and Alessando Bellino, owner of The Coffee Trike. Learn how they have not only navigated the ropes of branding their businesses, but also how they work with their designers.
What You'll Learn
Fully understand why your logo design is one of the critical first steps and one of the most important decisions a new business owner will make.
Learn to create a branding budget and realistic timeline.
Explore how to hire and successfully work with your design studio / designer.
Understand the value in protecting and trademarking your new identity.
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