In today's digital world we find that even our laptop computers are too bulky to carry around. We rely more and more on our real personal computers, our phones and tablets. In the future we can expect even smaller and more integrated and wearable technology, such as Google Glass, smart watches and related devices, and even augmented reality contact lenses. Other than the fact that they're all mobile, these devices don't have many capabilities in common. How do we create content that can be used most effectively on each of them? Responsive Design is only a start. We need Adaptive Content and Design to take advantage of the capabilities of all these devices. Join Charles Cooper as he explains what we need to do to make our content adaptive -both to our customers and their devices.