How to Forge Strategic Partnerships | #StartupTips
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How to Forge Strategic Partnerships | #StartupTips

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FEATURED COMPANIES/FOUNDERS: ...

FEATURED COMPANIES/FOUNDERS:

Her Campus Media: Windsor Hanger: https://www.33voices.com/interviews/building-the-1-online-community-for-college-women
ZipDial, Valerie Wagoner https://www.33voices.com/interviews/turning-missed-calls-into-a-booming-business
SpoonRocket: Anson Tsui and Steven Hsiao, https://www.33voices.com/interviews/faster-than-fast-food-more-wholesome-than-whole-foods

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  • 1. Powered by INSIGHTS FROM SUCCESSFUL FOUNDERS HowtoForgeStrategic Partnerships
  • 2. This presentation consists of insights from 33voices® interviews hosted by @JennaAbdou & @ChaseJennings.
  • 3. featured founders: Anson Tsui & Steven Hsiao SpoonRocket Valerie Wagoner ZipDial Windsor Hanger Her Campus Media
  • 4. WATCH THE INTERVIEW | Her Campus Media Identify the value you can gain from the partnership. How will it enable you to better fulfill your mission?
  • 5. WATCH THE INTERVIEW | Her Campus Media Address specific goals in each meeting to see if your partner can help you achieve them.
  • 6. WATCH THE INTERVIEW | Her Campus Media Determine whether your partner’s needs are suitable to the current state of your company. To maintain a purposeful relationship, both parties need to be satisfied.
  • 7. WATCH THE INTERVIEW | SpoonRocket Curate a ‘favorites list’ of products users love. Deliver them often.
  • 8. WATCH THE INTERVIEW | SpoonRocket Think local first when running a service business. This creates deeper meaning for your partner, your customer, and you.
  • 9. WATCH THE INTERVIEW | ZipDial Rely on successful case studies to minimize risk for potential partners.
  • 10. WATCH THE INTERVIEW | ZipDial Nurture each partnership by empowering the team member working directly with the brand; Position them as the ‘good cop’ in meetings.
  • 11. WATCH THE INTERVIEW | ZipDial When targeting large portfolios like P&G and Pepsi, focus on organic growth. Start with individual brands and immediately deliver results.
  • 12. WATCH THE INTERVIEW | ZipDial Approach each meeting as a lesson on negotiation; Implement your partner’s most successful tactics.
  • 13. How do you approach strategic partnerships? Tweet us at @33voices & we’ll include your insight in our weekly newsletter
  • 14. LEARN MORE
  • 15. CONNECT WITH US! Tell us what you think Jenna@33voices.com